| Product Code: ETC4844563 | Publication Date: Nov 2023 | Updated Date: Jan 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sachin Kumar Rai | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
In 2024, Greece malt market saw a notable increase in imports, driven by rising demand from the brewing and distilling industries. This trend was influenced by a preference for imported specialty malts to meet the evolving consumer tastes in the market.

The Malt market in Greece is projected to grow at a stable growth rate of 1.09% by 2027, within the Europe region led by Germany, along with other countries like United Kingdom, France, Italy and Russia, collectively shaping a dynamic and evolving market environment driven by innovation and increasing adoption of emerging technologies.

The malt market in Greece is closely tied to the brewing industry, where malt is a key ingredient in beer production. As demand for craft beer and other alcoholic beverages rises in Greece, the demand for malt also grows. The expansion of the brewing industry, as well as the popularity of malt-based products in baking and food industries, is expected to continue driving this market.
The Greek malt market is growing due to the increased demand for malt-based products, driven by the expansion of the brewing industry and consumer preference for craft beer. Additionally, the use of malt in the production of food and beverages, such as breakfast cereals and baked goods, has also contributed to market growth.
The Malt market in Greece faces challenges related to raw material availability, competition from international suppliers, and changing consumer preferences. The local malt production is heavily reliant on the agricultural sector, which can be affected by weather conditions and crop yields, resulting in supply instability. Additionally, Greece`s malt producers must compete with larger international suppliers who can offer malt at lower prices due to economies of scale. This puts local businesses under pressure, particularly in the brewing industry, which is the largest consumer of malt. Furthermore, the increasing popularity of craft beers, which require specialized malts, is driving demand for innovation and high-quality malts, posing challenges for producers to meet these new market needs.
In Greece, the government supports the malt market as part of its broader agricultural and food industry development strategies. Policies encourage the cultivation of barley, which is the primary raw material for malt production, while ensuring sustainable farming practices. The government promotes Greece as a competitive producer of malt for both domestic consumption and export, focusing on meeting EU standards for quality and safety in food production. There are also incentives for businesses that innovate in malt production processes, particularly those that improve efficiency and sustainability in the industry.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Greece Malt Market Overview |
3.1 Greece Country Macro Economic Indicators |
3.2 Greece Malt Market Revenues & Volume, 2021 & 2031F |
3.3 Greece Malt Market - Industry Life Cycle |
3.4 Greece Malt Market - Porter's Five Forces |
3.5 Greece Malt Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Greece Malt Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Greece Malt Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing demand for craft beers in Greece, leading to increased consumption of malt. |
4.2.2 Increasing awareness about the health benefits of malt-based products, driving higher adoption in the market. |
4.2.3 Rise in disposable income of consumers in Greece, allowing for higher spending on premium malt products. |
4.3 Market Restraints |
4.3.1 Fluctuating prices of raw materials impacting the production cost of malt in Greece. |
4.3.2 Stringent government regulations and taxes on alcohol products affecting the pricing and distribution of malt-based beverages. |
5 Greece Malt Market Trends |
6 Greece Malt Market Segmentations |
6.1 Greece Malt Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Greece Malt Market Revenues & Volume, By Malt, 2021-2031F |
6.1.3 Greece Malt Market Revenues & Volume, By Malt Extract, 2021-2031F |
6.1.4 Greece Malt Market Revenues & Volume, By Malt Extract Powder, 2021-2031F |
6.1.5 Greece Malt Market Revenues & Volume, By Malt Flour, 2021-2031F |
6.1.6 Greece Malt Market Revenues & Volume, By Barley malt, 2021-2031F |
6.1.7 Greece Malt Market Revenues & Volume, By Wheat malt, 2021-2031F |
6.2 Greece Malt Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Greece Malt Market Revenues & Volume, By Beer Industry? , 2021-2031F |
6.2.3 Greece Malt Market Revenues & Volume, By Whisky Distilleries, 2021-2031F |
6.2.4 Greece Malt Market Revenues & Volume, By Food industry? , 2021-2031F |
6.2.5 Greece Malt Market Revenues & Volume, By Beverages? , 2021-2031F |
6.2.6 Greece Malt Market Revenues & Volume, By Pharmaceutical industry, 2021-2031F |
7 Greece Malt Market Import-Export Trade Statistics |
7.1 Greece Malt Market Export to Major Countries |
7.2 Greece Malt Market Imports from Major Countries |
8 Greece Malt Market Key Performance Indicators |
8.1 Average selling price of malt products in Greece. |
8.2 Number of craft breweries using malt in their beer production. |
8.3 Consumer awareness and perception of malt-based products in Greece. |
8.4 Percentage of malt imports compared to domestic production in Greece. |
8.5 Investment in research and development for new malt-based products in the market. |
9 Greece Malt Market - Opportunity Assessment |
9.1 Greece Malt Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Greece Malt Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Greece Malt Market - Competitive Landscape |
10.1 Greece Malt Market Revenue Share, By Companies, 2024 |
10.2 Greece Malt Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
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