Product Code: ETC5416463 | Publication Date: Nov 2023 | Updated Date: Apr 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The mobile money market in Greece is experiencing growth, driven by the rise of digital payment systems and mobile banking. Mobile money services allow users to perform financial transactions, such as sending money, paying bills, and making purchases, directly from their smartphones. With the growing popularity of contactless payments and the shift towards a cashless society, Greece is seeing an increase in the adoption of mobile payment solutions. The convenience, speed, and security offered by mobile money services are contributing to their widespread use across various sectors, including retail, transportation, and banking. This trend is likely to continue as more consumers and businesses embrace digital financial services.
The mobile money market in Greece is expanding due to the increasing shift towards cashless transactions and the growing adoption of mobile payment platforms. Consumers and businesses alike are turning to mobile wallets and mobile banking services for their convenience, security, and accessibility. The rise of digital payments and e-commerce is driving the demand for mobile money services in Greece.
The Mobile Money market in Greece faces challenges from low adoption rates compared to other European countries, as well as concerns around mobile payment security and fraud prevention. Furthermore, the lack of regulatory clarity and competition from traditional banking services create obstacles to growth.
The Greek government supports the mobile money market by encouraging financial inclusion and the adoption of digital payment solutions. Policies focus on creating a secure environment for mobile transactions and ensuring compliance with EU financial regulations. Greece promotes the development of mobile money services to reduce reliance on cash and improve access to financial services for all demographics, while ensuring robust consumer protection and privacy safeguards.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Greece Mobile Money Market Overview |
3.1 Greece Country Macro Economic Indicators |
3.2 Greece Mobile Money Market Revenues & Volume, 2021 & 2031F |
3.3 Greece Mobile Money Market - Industry Life Cycle |
3.4 Greece Mobile Money Market - Porter's Five Forces |
3.5 Greece Mobile Money Market Revenues & Volume Share, By Transaction mode, 2021 & 2031F |
3.6 Greece Mobile Money Market Revenues & Volume Share, By Nature of Payment, 2021 & 2031F |
3.7 Greece Mobile Money Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.8 Greece Mobile Money Market Revenues & Volume Share, By Type of Payments, 2021 & 2031F |
4 Greece Mobile Money Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Greece Mobile Money Market Trends |
6 Greece Mobile Money Market Segmentations |
6.1 Greece Mobile Money Market, By Transaction mode |
6.1.1 Overview and Analysis |
6.1.2 Greece Mobile Money Market Revenues & Volume, By Point of Sale (PoS), 2021-2031F |
6.1.3 Greece Mobile Money Market Revenues & Volume, By Mobile Apps, 2021-2031F |
6.1.4 Greece Mobile Money Market Revenues & Volume, By QR codes, 2021-2031F |
6.2 Greece Mobile Money Market, By Nature of Payment |
6.2.1 Overview and Analysis |
6.2.2 Greece Mobile Money Market Revenues & Volume, By Person to Person (P2P), 2021-2031F |
6.2.3 Greece Mobile Money Market Revenues & Volume, By Person to Business (P2B), 2021-2031F |
6.2.4 Greece Mobile Money Market Revenues & Volume, By Business to Person (B2P), 2021-2031F |
6.2.5 Greece Mobile Money Market Revenues & Volume, By Business to Business (B2B), 2021-2031F |
6.3 Greece Mobile Money Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Greece Mobile Money Market Revenues & Volume, By Money transfers, 2021-2031F |
6.3.3 Greece Mobile Money Market Revenues & Volume, By Bill Payments, 2021-2031F |
6.3.4 Greece Mobile Money Market Revenues & Volume, By Airtime Transfer and Top-Ups, 2021-2031F |
6.3.5 Greece Mobile Money Market Revenues & Volume, By Travel and Ticketing, 2021-2031F |
6.3.6 Greece Mobile Money Market Revenues & Volume, By Merchandise and Coupons, 2021-2031F |
6.4 Greece Mobile Money Market, By Type of Payments |
6.4.1 Overview and Analysis |
6.4.2 Greece Mobile Money Market Revenues & Volume, By Remote Payments, 2021-2031F |
6.4.3 Greece Mobile Money Market Revenues & Volume, By Proximity Payments, 2021-2031F |
7 Greece Mobile Money Market Import-Export Trade Statistics |
7.1 Greece Mobile Money Market Export to Major Countries |
7.2 Greece Mobile Money Market Imports from Major Countries |
8 Greece Mobile Money Market Key Performance Indicators |
9 Greece Mobile Money Market - Opportunity Assessment |
9.1 Greece Mobile Money Market Opportunity Assessment, By Transaction mode, 2021 & 2031F |
9.2 Greece Mobile Money Market Opportunity Assessment, By Nature of Payment, 2021 & 2031F |
9.3 Greece Mobile Money Market Opportunity Assessment, By Application, 2021 & 2031F |
9.4 Greece Mobile Money Market Opportunity Assessment, By Type of Payments, 2021 & 2031F |
10 Greece Mobile Money Market - Competitive Landscape |
10.1 Greece Mobile Money Market Revenue Share, By Companies, 2024 |
10.2 Greece Mobile Money Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |