| Product Code: ETC4908937 | Publication Date: Nov 2023 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
Guatemala`s beach umbrella import market in 2024 continues to be dominated by top exporting countries such as China, India, Taiwan, USA, and Italy. The high Herfindahl-Hirschman Index (HHI) indicates a concentrated market structure. With a remarkable Compound Annual Growth Rate (CAGR) of 43.73% from 2020 to 2024, and a growth rate of 18.24% from 2023 to 2024, the beach umbrella import industry in Guatemala is showing strong and steady growth, making it an attractive market for exporters.

The Beach Umbrella market in Guatemala is projected to grow at a growing growth rate of 6.60% by 2027, within the Latin America region led by Brazil, along with other countries like Mexico, Argentina, Colombia and Chile, collectively shaping a dynamic and evolving market environment driven by innovation and increasing adoption of emerging technologies.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Guatemala Beach Umbrella Market Overview |
3.1 Guatemala Country Macro Economic Indicators |
3.2 Guatemala Beach Umbrella Market Revenues & Volume, 2021 & 2031F |
3.3 Guatemala Beach Umbrella Market - Industry Life Cycle |
3.4 Guatemala Beach Umbrella Market - Porter's Five Forces |
3.5 Guatemala Beach Umbrella Market Revenues & Volume Share, By Material, 2021 & 2031F |
3.6 Guatemala Beach Umbrella Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.7 Guatemala Beach Umbrella Market Revenues & Volume Share, By Size, 2021 & 2031F |
4 Guatemala Beach Umbrella Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for outdoor recreational activities and leisure travel |
4.2.2 Growing awareness about the importance of sun protection |
4.2.3 Rise in disposable income and tourism in Guatemala |
4.3 Market Restraints |
4.3.1 Seasonal nature of beach umbrella usage |
4.3.2 Price sensitivity among consumers |
4.3.3 Competition from alternative sun protection products |
5 Guatemala Beach Umbrella Market Trends |
6 Guatemala Beach Umbrella Market Segmentations |
6.1 Guatemala Beach Umbrella Market, By Material |
6.1.1 Overview and Analysis |
6.1.2 Guatemala Beach Umbrella Market Revenues & Volume, By Wood, 2021-2031F |
6.1.3 Guatemala Beach Umbrella Market Revenues & Volume, By Fiberglass, 2021-2031F |
6.1.4 Guatemala Beach Umbrella Market Revenues & Volume, By Aluminum, 2021-2031F |
6.2 Guatemala Beach Umbrella Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Guatemala Beach Umbrella Market Revenues & Volume, By Hypermarkets/supermarkets, 2021-2031F |
6.2.3 Guatemala Beach Umbrella Market Revenues & Volume, By Specialty stores, 2021-2031F |
6.2.4 Guatemala Beach Umbrella Market Revenues & Volume, By Online retailers, 2021-2031F |
6.2.5 Guatemala Beach Umbrella Market Revenues & Volume, By Others, 2021-2031F |
6.3 Guatemala Beach Umbrella Market, By Size |
6.3.1 Overview and Analysis |
6.3.2 Guatemala Beach Umbrella Market Revenues & Volume, By 5 ? ?? 7 Feet, 2021-2031F |
6.3.3 Guatemala Beach Umbrella Market Revenues & Volume, By 5 ? ?? 10 Feet, 2021-2031F |
6.3.4 Guatemala Beach Umbrella Market Revenues & Volume, By > 10.5 Feet, 2021-2031F |
7 Guatemala Beach Umbrella Market Import-Export Trade Statistics |
7.1 Guatemala Beach Umbrella Market Export to Major Countries |
7.2 Guatemala Beach Umbrella Market Imports from Major Countries |
8 Guatemala Beach Umbrella Market Key Performance Indicators |
8.1 Average number of beach umbrella units sold per tourist during peak season |
8.2 Percentage of repeat customers purchasing beach umbrellas |
8.3 Growth rate in the number of beach umbrella rental services in popular tourist destinations |
9 Guatemala Beach Umbrella Market - Opportunity Assessment |
9.1 Guatemala Beach Umbrella Market Opportunity Assessment, By Material, 2021 & 2031F |
9.2 Guatemala Beach Umbrella Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.3 Guatemala Beach Umbrella Market Opportunity Assessment, By Size, 2021 & 2031F |
10 Guatemala Beach Umbrella Market - Competitive Landscape |
10.1 Guatemala Beach Umbrella Market Revenue Share, By Companies, 2024 |
10.2 Guatemala Beach Umbrella Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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