| Product Code: ETC7398087 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The online beauty and personal care products import market in Guatemala continues to thrive, with key exporters including Mexico, France, USA, Colombia, and Spain. The market shows moderate concentration levels in 2024, with a significant Compound Annual Growth Rate (CAGR) of 38.54% from 2020 to 2024. The growth rate for 2023-24 stands at an impressive 17.06%, indicating sustained expansion and consumer demand for imported beauty and personal care products in Guatemala. This trend underscores the attractiveness of the Guatemalan market for international beauty brands and the potential for further growth in the coming years.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Guatemala Online Beauty and Personal Care Products Market Overview |
3.1 Guatemala Country Macro Economic Indicators |
3.2 Guatemala Online Beauty and Personal Care Products Market Revenues & Volume, 2021 & 2031F |
3.3 Guatemala Online Beauty and Personal Care Products Market - Industry Life Cycle |
3.4 Guatemala Online Beauty and Personal Care Products Market - Porter's Five Forces |
3.5 Guatemala Online Beauty and Personal Care Products Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Guatemala Online Beauty and Personal Care Products Market Revenues & Volume Share, By Ingredient, 2021 & 2031F |
3.7 Guatemala Online Beauty and Personal Care Products Market Revenues & Volume Share, By End-User, 2021 & 2031F |
4 Guatemala Online Beauty and Personal Care Products Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration in Guatemala |
4.2.2 Growing adoption of e-commerce platforms for shopping convenience |
4.2.3 Rising awareness about beauty and personal care products through social media influencers |
4.3 Market Restraints |
4.3.1 Limited access to high-speed internet in some regions of Guatemala |
4.3.2 Challenges related to payment security and trust in online transactions |
4.3.3 Lack of knowledge and trust in online beauty and personal care product quality |
5 Guatemala Online Beauty and Personal Care Products Market Trends |
6 Guatemala Online Beauty and Personal Care Products Market, By Types |
6.1 Guatemala Online Beauty and Personal Care Products Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Guatemala Online Beauty and Personal Care Products Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 Guatemala Online Beauty and Personal Care Products Market Revenues & Volume, By Personal Care Products, 2021- 2031F |
6.1.4 Guatemala Online Beauty and Personal Care Products Market Revenues & Volume, By Cosmetics/Makeup Products, 2021- 2031F |
6.2 Guatemala Online Beauty and Personal Care Products Market, By Ingredient |
6.2.1 Overview and Analysis |
6.2.2 Guatemala Online Beauty and Personal Care Products Market Revenues & Volume, By Synthetic, 2021- 2031F |
6.2.3 Guatemala Online Beauty and Personal Care Products Market Revenues & Volume, By Natural and Organic, 2021- 2031F |
6.3 Guatemala Online Beauty and Personal Care Products Market, By End-User |
6.3.1 Overview and Analysis |
6.3.2 Guatemala Online Beauty and Personal Care Products Market Revenues & Volume, By Male, 2021- 2031F |
6.3.3 Guatemala Online Beauty and Personal Care Products Market Revenues & Volume, By Female, 2021- 2031F |
7 Guatemala Online Beauty and Personal Care Products Market Import-Export Trade Statistics |
7.1 Guatemala Online Beauty and Personal Care Products Market Export to Major Countries |
7.2 Guatemala Online Beauty and Personal Care Products Market Imports from Major Countries |
8 Guatemala Online Beauty and Personal Care Products Market Key Performance Indicators |
8.1 Average order value (AOV) of online beauty and personal care products |
8.2 Conversion rate of website visitors to customers |
8.3 Customer satisfaction ratings and reviews on online platforms |
9 Guatemala Online Beauty and Personal Care Products Market - Opportunity Assessment |
9.1 Guatemala Online Beauty and Personal Care Products Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Guatemala Online Beauty and Personal Care Products Market Opportunity Assessment, By Ingredient, 2021 & 2031F |
9.3 Guatemala Online Beauty and Personal Care Products Market Opportunity Assessment, By End-User, 2021 & 2031F |
10 Guatemala Online Beauty and Personal Care Products Market - Competitive Landscape |
10.1 Guatemala Online Beauty and Personal Care Products Market Revenue Share, By Companies, 2024 |
10.2 Guatemala Online Beauty and Personal Care Products Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |