Hong Kong Postcard Market (2025-2031) | Size, Value, Revenue, Companies, Outlook, Segmentation, Forecast, Trends, Industry, Share, Growth & Analysis

Market Forecast By Type (General Purpose, Private Label), By Usage (General Purpose Re-Loadable Card, Government Benefit/Disbursement Card, Payroll Card, Others), By End-User (Retail Establishments, Corporate Institutions, Government, Financial Institutions) And Competitive Landscape
Product Code: ETC5381091 Publication Date: Nov 2023 Updated Date: Nov 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Ravi Bhandari No. of Pages: 60 No. of Figures: 30 No. of Tables: 5

Hong Kong Postcard Market Top 5 Importing Countries and Market Competition (HHI) Analysis

In 2024, Hong Kong saw a significant shift in the postcard import market, with top exporting countries being the UK, China, Singapore, Taiwan, and the USA. The market concentration, as measured by the HHI, increased from low levels in 2023 to very high levels in 2024, indicating a more concentrated market landscape. Despite a negative compound annual growth rate (CAGR) from 2020 to 2024, the market experienced an impressive growth spurt in 2024, with a growth rate of 138.45% from the previous year. These trends highlight the dynamic nature of the postcard import market in Hong Kong.

Hong Kong Postcard Market Top 5 Importing Countries and Market Competition (HHI) Analysis

Key Highlights of the Report:

  • Hong Kong Postcard Market Outlook
  • Market Size of Hong Kong Postcard Market, 2024
  • Forecast of Hong Kong Postcard Market, 2031
  • Historical Data and Forecast of Hong Kong Postcard Revenues & Volume for the Period 2021-2031
  • Hong Kong Postcard Market Trend Evolution
  • Hong Kong Postcard Market Drivers and Challenges
  • Hong Kong Postcard Price Trends
  • Hong Kong Postcard Porter`s Five Forces
  • Hong Kong Postcard Industry Life Cycle
  • Historical Data and Forecast of Hong Kong Postcard Market Revenues & Volume By Type for the Period 2021-2031
  • Historical Data and Forecast of Hong Kong Postcard Market Revenues & Volume By General Purpose for the Period 2021-2031
  • Historical Data and Forecast of Hong Kong Postcard Market Revenues & Volume By Private Label for the Period 2021-2031
  • Historical Data and Forecast of Hong Kong Postcard Market Revenues & Volume By Usage for the Period 2021-2031
  • Historical Data and Forecast of Hong Kong Postcard Market Revenues & Volume By General Purpose Re-Loadable Card for the Period 2021-2031
  • Historical Data and Forecast of Hong Kong Postcard Market Revenues & Volume By Government Benefit/Disbursement Card for the Period 2021-2031
  • Historical Data and Forecast of Hong Kong Postcard Market Revenues & Volume By Payroll Card for the Period 2021-2031
  • Historical Data and Forecast of Hong Kong Postcard Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of Hong Kong Postcard Market Revenues & Volume By End-User for the Period 2021-2031
  • Historical Data and Forecast of Hong Kong Postcard Market Revenues & Volume By Retail Establishments for the Period 2021-2031
  • Historical Data and Forecast of Hong Kong Postcard Market Revenues & Volume By Corporate Institutions for the Period 2021-2031
  • Historical Data and Forecast of Hong Kong Postcard Market Revenues & Volume By Government for the Period 2021-2031
  • Historical Data and Forecast of Hong Kong Postcard Market Revenues & Volume By Financial Institutions for the Period 2021-2031
  • Hong Kong Postcard Import Export Trade Statistics
  • Market Opportunity Assessment By Type
  • Market Opportunity Assessment By Usage
  • Market Opportunity Assessment By End-User
  • Hong Kong Postcard Top Companies Market Share
  • Hong Kong Postcard Competitive Benchmarking By Technical and Operational Parameters
  • Hong Kong Postcard Company Profiles
  • Hong Kong Postcard Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6Wresearch actively monitors the Hong Kong Postcard Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Hong Kong Postcard Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Hong Kong Postcard Market Overview

3.1 Hong Kong Country Macro Economic Indicators

3.2 Hong Kong Postcard Market Revenues & Volume, 2021 & 2031F

3.3 Hong Kong Postcard Market - Industry Life Cycle

3.4 Hong Kong Postcard Market - Porter's Five Forces

3.5 Hong Kong Postcard Market Revenues & Volume Share, By Type, 2021 & 2031F

3.6 Hong Kong Postcard Market Revenues & Volume Share, By Usage, 2021 & 2031F

3.7 Hong Kong Postcard Market Revenues & Volume Share, By End-User, 2021 & 2031F

4 Hong Kong Postcard Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Growing tourism industry in Hong Kong

4.2.2 Increasing popularity of postcards as souvenirs

4.2.3 Rising trend of sending personalized postcards

4.3 Market Restraints

4.3.1 Competition from digital communication channels

4.3.2 Changes in consumer preferences towards digital greetings

4.3.3 Economic downturn impacting disposable income for discretionary purchases like postcards

5 Hong Kong Postcard Market Trends

6 Hong Kong Postcard Market Segmentations

6.1 Hong Kong Postcard Market, By Type

6.1.1 Overview and Analysis

6.1.2 Hong Kong Postcard Market Revenues & Volume, By General Purpose, 2021-2031F

6.1.3 Hong Kong Postcard Market Revenues & Volume, By Private Label, 2021-2031F

6.2 Hong Kong Postcard Market, By Usage

6.2.1 Overview and Analysis

6.2.2 Hong Kong Postcard Market Revenues & Volume, By General Purpose Re-Loadable Card, 2021-2031F

6.2.3 Hong Kong Postcard Market Revenues & Volume, By Government Benefit/Disbursement Card, 2021-2031F

6.2.4 Hong Kong Postcard Market Revenues & Volume, By Payroll Card, 2021-2031F

6.2.5 Hong Kong Postcard Market Revenues & Volume, By Others, 2021-2031F

6.3 Hong Kong Postcard Market, By End-User

6.3.1 Overview and Analysis

6.3.2 Hong Kong Postcard Market Revenues & Volume, By Retail Establishments, 2021-2031F

6.3.3 Hong Kong Postcard Market Revenues & Volume, By Corporate Institutions, 2021-2031F

6.3.4 Hong Kong Postcard Market Revenues & Volume, By Government, 2021-2031F

6.3.5 Hong Kong Postcard Market Revenues & Volume, By Financial Institutions, 2021-2031F

7 Hong Kong Postcard Market Import-Export Trade Statistics

7.1 Hong Kong Postcard Market Export to Major Countries

7.2 Hong Kong Postcard Market Imports from Major Countries

8 Hong Kong Postcard Market Key Performance Indicators

8.1 Average number of postcards purchased per tourist

8.2 Percentage of postcard sales attributed to personalized designs

8.3 Customer satisfaction ratings for postcard quality and design

9 Hong Kong Postcard Market - Opportunity Assessment

9.1 Hong Kong Postcard Market Opportunity Assessment, By Type, 2021 & 2031F

9.2 Hong Kong Postcard Market Opportunity Assessment, By Usage, 2021 & 2031F

9.3 Hong Kong Postcard Market Opportunity Assessment, By End-User, 2021 & 2031F

10 Hong Kong Postcard Market - Competitive Landscape

10.1 Hong Kong Postcard Market Revenue Share, By Companies, 2024

10.2 Hong Kong Postcard Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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