| Product Code: ETC7489187 | Publication Date: Sep 2024 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Hong Kong Social Commerce Market Overview |
3.1 Hong Kong Country Macro Economic Indicators |
3.2 Hong Kong Social Commerce Market Revenues & Volume, 2021 & 2031F |
3.3 Hong Kong Social Commerce Market - Industry Life Cycle |
3.4 Hong Kong Social Commerce Market - Porter's Five Forces |
3.5 Hong Kong Social Commerce Market Revenues & Volume Share, By Business Model, 2021 & 2031F |
3.6 Hong Kong Social Commerce Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.7 Hong Kong Social Commerce Market Revenues & Volume Share, By Platform/Sales Channel, 2021 & 2031F |
4 Hong Kong Social Commerce Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet and smartphone penetration in Hong Kong |
4.2.2 Growing popularity of social media platforms for shopping and product discovery |
4.2.3 Rising trend of influencer marketing and user-generated content in driving purchasing decisions |
4.3 Market Restraints |
4.3.1 Regulatory challenges and compliance issues in the social commerce sector in Hong Kong |
4.3.2 Consumer concerns over privacy and data security impacting trust in social commerce platforms |
5 Hong Kong Social Commerce Market Trends |
6 Hong Kong Social Commerce Market, By Types |
6.1 Hong Kong Social Commerce Market, By Business Model |
6.1.1 Overview and Analysis |
6.1.2 Hong Kong Social Commerce Market Revenues & Volume, By Business Model, 2021- 2031F |
6.1.3 Hong Kong Social Commerce Market Revenues & Volume, By Business to Consumer (B2C), 2021- 2031F |
6.1.4 Hong Kong Social Commerce Market Revenues & Volume, By Business to Business (B2B), 2021- 2031F |
6.1.5 Hong Kong Social Commerce Market Revenues & Volume, By Consumer to Consumer (C2C), 2021- 2031F |
6.2 Hong Kong Social Commerce Market, By Product Type |
6.2.1 Overview and Analysis |
6.2.2 Hong Kong Social Commerce Market Revenues & Volume, By Personal & Beauty Care, 2021- 2031F |
6.2.3 Hong Kong Social Commerce Market Revenues & Volume, By Apparels, 2021- 2031F |
6.2.4 Hong Kong Social Commerce Market Revenues & Volume, By Accessories, 2021- 2031F |
6.2.5 Hong Kong Social Commerce Market Revenues & Volume, By Home Products, 2021- 2031F |
6.2.6 Hong Kong Social Commerce Market Revenues & Volume, By Health Supplements, 2021- 2031F |
6.2.7 Hong Kong Social Commerce Market Revenues & Volume, By Food & Beverage, 2021- 2031F |
6.3 Hong Kong Social Commerce Market, By Platform/Sales Channel |
6.3.1 Overview and Analysis |
6.3.2 Hong Kong Social Commerce Market Revenues & Volume, By Video Commerce (Live stream + Prerecorded), 2021- 2031F |
6.3.3 Hong Kong Social Commerce Market Revenues & Volume, By Social Network-led Commerce, 2021- 2031F |
6.3.4 Hong Kong Social Commerce Market Revenues & Volume, By Social Reselling, 2021- 2031F |
6.3.5 Hong Kong Social Commerce Market Revenues & Volume, By Group Buying, 2021- 2031F |
6.3.6 Hong Kong Social Commerce Market Revenues & Volume, By Product Review Platforms, 2021- 2031F |
7 Hong Kong Social Commerce Market Import-Export Trade Statistics |
7.1 Hong Kong Social Commerce Market Export to Major Countries |
7.2 Hong Kong Social Commerce Market Imports from Major Countries |
8 Hong Kong Social Commerce Market Key Performance Indicators |
8.1 Customer engagement metrics such as likes, comments, and shares on social commerce platforms |
8.2 Conversion rates from social media traffic to actual purchases |
8.3 Average order value (AOV) on social commerce transactions |
9 Hong Kong Social Commerce Market - Opportunity Assessment |
9.1 Hong Kong Social Commerce Market Opportunity Assessment, By Business Model, 2021 & 2031F |
9.2 Hong Kong Social Commerce Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.3 Hong Kong Social Commerce Market Opportunity Assessment, By Platform/Sales Channel, 2021 & 2031F |
10 Hong Kong Social Commerce Market - Competitive Landscape |
10.1 Hong Kong Social Commerce Market Revenue Share, By Companies, 2024 |
10.2 Hong Kong Social Commerce Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |