India Beer Market (2023-2029) | Trends, Revenue, Analysis, Value, Size, Growth, Share, Forecast, COVID-19 IMPACT, Outlook, Industry & Companies

Market Forecast By Type (Lager, Ale, Stout & Porter, Malt, Others), By Category (Popular Price, Premium, Super Premium), By By Packaging (Glass, PET Bottle, Metal Can, Others), By By Production (Macro-brewery, Micro-brewery, Craft Brewery, Others) And Competitive Landscape

Product Code: ETC048304 Publication Date: Aug 2023 Updated Date: Apr 2024 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

India Beer Market Shipment Analysis

India Beer Market registered a growth of 23.26% in value shipments in 2022 as compared to 2021 and a decrease of -4.77% CAGR in 2022 over a period of 2017. In Beer Market India is becoming more competitive as the HHI index in 2022 was 1560 while in 2017 it was 1577. Herfindahl Index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means less numbers of players or countries exporting in the market. India has reportedly relied more on domestic production to meet its growing demand in the Beer Market.

India is shifting towards local production to meet its demand as we see the trend is shifting towards reducing imports. The import factor of the Beer Market in 2022 was 0.14 while in 2017 it was 0.15. Bhutan, Belgium, Germany, Nepal, and the Netherlands were among the top players in the market in 2022, where Bhutan acquired the largest market share of 33.04% with a shipment value of 2.1 million USD in 2022 Bhutan also offered the product below the average market price thus having a competitive advantage over others In 2017 Belgium had the largest market share of 24.48% with the shipment value of 1.69 million USD. The country was offering its product with an average price that is lower than the average market price offered in the country. As Belgium's price is lower than the average price, it provided a significant edge over another competitor in 2017.

India Beer Market Competition 2023


India Export Potential Assessment For Beer Market (Values in Thousand)


Topics Covered in the India Beer Market

India Beer Market report thoroughly covers the market by type, category, packaging, and production. The market outlook report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

India Beer Market Synopsis

The India Beer Market is estimated to secure considerable growth over the coming years with some ongoing developments. Craft beers are booming in the country that offers innovative beers infused with diverse flavors, this has been attracting consumers to experience the taste. Also, some international beer brands are entering the market, which is again an attraction for alcohol consumers as these create an urge to taste is one of the factors estimated to increase the beer shares in the country. The establishment of liquor retailers online has become one of the major trends in buying beers online. This is one of the leading trends estimated to surge product sales and revenues in the country at a rapid pace. Breweries are creating innovative ranges of beers to attract consumers and cater to their diverse tastes is one of the ongoing trends proliferating beer sales and augmenting the growth of the India beer industry.

The India beer market has grown significantly in recent years due to an increase in demand from younger generations, increasing disposable income levels, and changing lifestyles leading to greater consumption of alcoholic beverages across various demographics of consumers. India is now the third largest beer consumer globally, after China and USA.

According to 6Wresearch, the India Beer Market size is estimated to grow at a CAGR of 8.5% during the forecast period 2023-2029 and is projected to reach INR 622.6 Billion. The market is experiencing notable growth in the country, influenced by changing consumer preferences and increasing discretionary income on various beer brands. Shifting consumer preferences towards beer from traditional beverages, especially among youngsters is the factor driving the beer market growth in the country. Moreover, increasing the purchase of imported beer brands and premium beers with the growing population income is another factor likely to secure a high beer demand, impacting positively on the market growth. With the rapid urbanization, the population adapting to Western culture including the consumption of beer. This has led to increased beer purchases. The expansion of modern retail platforms such as supermarkets, hypermarkets, and online product delivery, has made it convenient for to consumers access a range of beers. This will augment the India beer market growth.

COVID-19 Influence on the India Beer Market

COVID-19 has affected the India Beer Market which is a part of the Asia Pacific beer market. The market faced a major disruption in the product supply due to strict lockdown and travel restrictions, making it difficult for the breweries to source raw materials led to delays in production. In addition to this, all the bars, restaurants, and pubs were closed during the pandemic to curb the virus spread. These measures affected the beer demand and led to a decline in beer market sales in the country. Moreover, imported beers were banned due to the major travel restrictions, which declined the market growth with the decline in product purchases.

Key Players of the India Beer Market

The India Beer Market is highly competitive with the presence of several leading companies in the country. Some of them are mentioned below in the list:

  • United Breweries Limited (UBL)
  • Budweiser (Anheuser-Busch InBev India)
  • Carlsberg India Private Limited
  • Heineken (Heineken India Private Limited)
  • SABMiller

The above-mentioned are some companies leading in the country and market, making high profits, and contributing to the market growth by introducing innovative beer flavors to cater to & attract consumers.

Market Analysis by Type

According to Nitesh Kumar, Research Manager, 6Wresearch, as per the data research, the lager beer segment has been dominating in the country due to its popularity and consumer preference. Other types of segments including ale, stout, and malt are also gaining traction with the growing consumers' urge to taste infused innovative beers.

Market Analysis by Production

Based on production, micro-breweries have been popular and hold a major position in the market underpinned by their well-established brands and strong distribution network. On the other side, craft breweries are gaining momentum as consumers prefer crafted beers.

Key attractiveness of the report

  • COVID-19 Impact on the Market.
  • 11 Years Market Numbers.
  • Historical Data Starting from 2019 to 2022.
  • Base Year: 2022
  • Forecast Data until 2029.
  • Key Performance Indicators Impacting the Market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report

  • India Beer Market Outlook
  • Market Size of India Beer Market, 2022
  • Forecast of India Beer Market, 2029
  • Historical Data and Forecast of India Beer Revenues & Volume for the Period 2019 - 2029
  • India Beer Market Trend Evolution
  • India Beer Market Drivers and Challenges
  • India Beer Price Trends
  • India Beer Porter's Five Forces
  • India Beer Industry Life Cycle
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Type for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Lager for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Ale for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Stout & Porter for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Malt for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Others for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Category for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Popular Price for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Premium for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Super Premium for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By By Packaging for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Glass for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By PET Bottle for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Metal Can for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Others for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By By Production for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Macro-brewery for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Micro-brewery for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Craft Brewery for the Period 2019 - 2029
  • Historical Data and Forecast of India Beer Market Revenues & Volume By Others for the Period 2019 - 2029
  • India Beer Import Export Trade Statistics
  • Market Opportunity Assessment By Type
  • Market Opportunity Assessment By Category
  • Market Opportunity Assessment By By Packaging
  • Market Opportunity Assessment By By Production
  • India Beer Top Companies Market Share
  • India Beer Competitive Benchmarking By Technical and Operational Parameters
  • India Beer Company Profiles
  • India Beer Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Type

  • Lager
  • Ale
  • Stout & Porter
  • Malt
  • Others

By Category

  • Popular Price
  • Premium
  • Super Premium

By Packaging

  • Glass
  • PET Bottle
  • Metal Can
  • Others

By Production

  • Macro-Brewery
  • Micro-Brewery
  • Craft Brewery
  • Others
India Beer Market: FAQs
Changing consumer beer choices, expansion of liquors online, and increasing availability of innovative beers. These are some growth factors of the India beer market.
United Breweries Limited (UBL), Budweiser (Anheuser-Busch InBev India), and Carlsberg India Private Limited are some significant companies in the India beer market.
The closure of all bars and restaurants during the pandemic to cease the virus spread coupled with the restriction of product supply due to strict travel prohibitions had affected the product demand and led to a decrease in the market shares.
Expansion of modern retail platforms, the introduction of innovative beer range, and rising imported beer brands. These are some latest developments augmenting the India beer market growth.
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1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 India Beer Market Overview
3.1 India Beer Market Revenues & Volume, 2023 - 2030F
3.2 India Beer Market - Industry Life Cycle
3.3 India Beer Market - Porter's Five Forces
3.4 India Beer Market Revenues & Volume Share, By Type, 2020 & 2030F
3.5 India Beer Market Revenues & Volume Share, By Category, 2020 & 2030F
3.6 India Beer Market Revenues & Volume Share, By Packaging, 2020 & 2030F
3.7 India Beer Market Revenues & Volume Share, By Production, 2020 & 2030F
4 India Beer Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.3 Market Restraints
5 India Beer Market Trends
6 India Beer Market Segmentation
6.1 India Beer Market, By Type
6.1.1 Overview and Analysis
6.1.2 India Beer Market Revenues & Volume, By Type, 2023 - 2030F
6.1.3 India Beer Market Revenues & Volume, By Lager, 2023 - 2030F
6.1.4 India Beer Market Revenues & Volume, By Ale, 2023 - 2030F
6.1.5 India Beer Market Revenues & Volume, By Stout & Porter, 2023 - 2030F
6.1.6 India Beer Market Revenues & Volume, By Malt, 2023 - 2030F
6.1.7 India Beer Market Revenues & Volume, By Others, 2023 - 2030F
6.2 India Beer Market, By Category
6.2.1 Overview and Analysis
6.2.2 India Beer Market Revenues & Volume, By Popular Price, 2023 - 2030F
6.2.3 India Beer Market Revenues & Volume, By Premium, 2023 - 2030F
6.2.4 India Beer Market Revenues & Volume, By Super Premium, 2023 - 2030F
6.3 India Beer Market, By Packaging
6.3.1 Overview and Analysis
6.3.2 India Beer Market Revenues & Volume, By Glass, 2023 - 2030F
6.3.3 India Beer Market Revenues & Volume, By PET Bottle, 2023 - 2030F
6.3.4 India Beer Market Revenues & Volume, By Metal Can, 2023 - 2030F
6.3.5 India Beer Market Revenues & Volume, By Others, 2023 - 2030F
6.4 India Beer Market, By Production
6.4.1 Overview and Analysis
6.4.2 India Beer Market Revenues & Volume, By Macro-brewery, 2023 - 2030F
6.4.3 India Beer Market Revenues & Volume, By Micro-brewery, 2023 - 2030F
6.4.4 India Beer Market Revenues & Volume, By Craft Brewery, 2023 - 2030F
6.4.5 India Beer Market Revenues & Volume, By Others, 2023 - 2030F
7 India Beer Market Import-Export Trade Statistics
7.1 India Beer Market Export to Major Countries
7.2 India Beer Market Imports from Major Countries
8 India Beer Market Key Performance Indicators
9 India Beer Market - Opportunity Assessment
9.1 India Beer Market Opportunity Assessment, By Type, 2023 & 2030F
9.2 India Beer Market Opportunity Assessment, By Category, 2023 & 2030F
9.3 India Beer Market Opportunity Assessment, By Packaging, 2023 & 2030F
9.4 India Beer Market Opportunity Assessment, By Production, 2023 & 2030F
10 India Beer Market - Competitive Landscape
10.1 India Beer Market Revenue Share, By Companies, 2023
10.2 India Beer Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer
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