| Product Code: ETC7540172 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The import shipments of cocktail mixers into India in 2024 saw a notable increase in concentration, with Malaysia, South Korea, Germany, UK, and the USA emerging as the top exporting countries. The high concentration level in 2023 intensified further in 2024, indicating a growing dominance of these key players in the market. Despite a significant decline in the Compound Annual Growth Rate (CAGR) from 2020 to 2024 at -16.42%, the market experienced a sharp contraction in growth from 2023 to 2024 at -50.03%. This suggests a challenging landscape for cocktail mixer importers in India, necessitating strategic adaptations to navigate the evolving market dynamics.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Cocktail Mixers Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Cocktail Mixers Market Revenues & Volume, 2021 & 2031F |
3.3 India Cocktail Mixers Market - Industry Life Cycle |
3.4 India Cocktail Mixers Market - Porter's Five Forces |
3.5 India Cocktail Mixers Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 India Cocktail Mixers Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 India Cocktail Mixers Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income and changing lifestyle preferences of consumers in India towards premium and innovative cocktail experiences. |
4.2.2 Growing trend of socializing and dining out, leading to higher demand for cocktail mixers in bars, restaurants, and events. |
4.2.3 Rising awareness about mixology and cocktail culture among the urban population, driving the demand for diverse and high-quality cocktail mixers. |
4.3 Market Restraints |
4.3.1 Limited availability and high prices of imported cocktail mixers in the Indian market, impacting the affordability and accessibility of premium products. |
4.3.2 Regulatory challenges related to alcohol distribution and licensing, affecting the distribution channels and marketing of cocktail mixers in India. |
4.3.3 Lack of awareness and education among consumers about the usage and benefits of cocktail mixers, leading to slower adoption rates in certain segments of the market. |
5 India Cocktail Mixers Market Trends |
6 India Cocktail Mixers Market, By Types |
6.1 India Cocktail Mixers Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 India Cocktail Mixers Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 India Cocktail Mixers Market Revenues & Volume, By Tonic Water, 2021- 2031F |
6.1.4 India Cocktail Mixers Market Revenues & Volume, By Club Soda, 2021- 2031F |
6.1.5 India Cocktail Mixers Market Revenues & Volume, By Ginger, 2021- 2031F |
6.1.6 India Cocktail Mixers Market Revenues & Volume, By Others, 2021- 2031F |
6.2 India Cocktail Mixers Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 India Cocktail Mixers Market Revenues & Volume, By On-trade, 2021- 2031F |
6.2.3 India Cocktail Mixers Market Revenues & Volume, By Off-trade, 2021- 2031F |
7 India Cocktail Mixers Market Import-Export Trade Statistics |
7.1 India Cocktail Mixers Market Export to Major Countries |
7.2 India Cocktail Mixers Market Imports from Major Countries |
8 India Cocktail Mixers Market Key Performance Indicators |
8.1 Social media engagement and influencer collaborations to measure brand visibility and consumer interest in cocktail mixers. |
8.2 Number of mixology workshops, events, and competitions organized to gauge the level of interest and participation in the cocktail culture. |
8.3 Consumer surveys and feedback on flavor preferences, packaging innovations, and product satisfaction to understand market trends and demands. |
9 India Cocktail Mixers Market - Opportunity Assessment |
9.1 India Cocktail Mixers Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 India Cocktail Mixers Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 India Cocktail Mixers Market - Competitive Landscape |
10.1 India Cocktail Mixers Market Revenue Share, By Companies, 2024 |
10.2 India Cocktail Mixers Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |