Market Forecast By Component (Tools, Services, Consulting, Support and Maintenance, Implementation and Integration), By Data Type (Customer Data, Product Data, Financial Data, Supplier Data), By Business Function (Supply Chain Management, Sales and Marketing, Operations, Finance, Others (Legal, R&D, and HR)), By Deployment Type (On-premises, Cloud), By Industry Vertical (BFSI, Telecom, Consumer Goods and Retail, Media and Entertainment, Manufacturing, Transportation and Logistics, Energy and Utilities, Healthcare), By Organization Size (Small and Medium-Sized Enterprises(SMEs), Large Enterprises) And Competitive Landscape
Product Code: ETC4404745 | Publication Date: Jul 2023 | Updated Date: Jan 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 | |
Report Name | India Data Monetization Market |
Forecast period | 2025-2031 |
CAGR | 23% |
Growing Sector | Banking and Finance |
The India Data Monetization Market Report thoroughly covers the market by component, data type, business function, deployment type, industry vertical, and organization size. The India Data Monetization Market Outlook report provides an unbiased and detailed analysis of the ongoing India Data Monetization Market trends, opportunities/high growth areas, and market drivers. This would help the stakeholders devise and align their market strategies according to the current and future market dynamics.
India data monetization market has been growing faster and has great potential for growth during the forecast period on the back of the growing demand for data analytics, increasing adoption of digital technologies, as well as a number of government initiatives to boost the market growth.
According to 6Wresearch, the India Data Monetization Market size is anticipated to rise at a CAGR of 23% during 2025-2031. One of the main drivers of India's data monetization market is the growing demand for data analytics. Access to vast amounts of data has become critical to businesses in today's digital era. Companies are collecting data from multiple sources such as social media, mobile devices, and IoT devices to gain insights into customer behavior, preferences, and market trends. These insights are then used to optimize decision-making processes and improve business outcomes. Another driver of India's data monetization market is the increasing adoption of digital technologies. With a vast population, India has become a hotbed for digital innovation. Companies are leveraging technologies such as Artificial Intelligence (AI), Big Data, and Cloud Computing to drive business growth. These factors are influencing the India Data Monetization Market growth.
Data privacy concerns are one of the most pressing issues that the market currently faces. As companies collect more data, the possibility of data breaches and misuse of data becomes more significant. With GDPR-like data protection laws in place, businesses must ensure that they provide users with adequate transparency and control over their data. Another major challenge facing India's data monetization market is the lack of skilled professionals. Professionals who can work on cutting-edge technologies such as AI and Big data are in short supply.
India's data monetization market has significant players ranging from established telco operators to start-ups. Companies such as Jio, Airtel, and Vodafone Idea have invested heavily in data monetization to generate revenue from their vast customer bases.
India's government has been proactive in creating an environment that encourages innovation and growth in its data monetization market. The government's Digital India program aims to create an inclusive digital ecosystem by providing access to digital infrastructure such as high-speed internet connectivity. Under the Digital India program, the government has also launched several initiatives such as the Open Government Data Platform to promote the use of government data and the National Data Sharing and Accessibility Policy to govern the sharing of data between different entities.
The future of India's data monetization market looks promising, driven by the increasing adoption of advanced analytics and technologies across various industries. While the market faces challenges such as the lack of a robust regulatory framework and a shortage of skilled professionals, businesses can turn these challenges into opportunities by investing in upskilling and reskilling of employees and exploring new revenue streams.
According to Parth, Senior Research Analyst, 6Wresearch, tools are a significant driver of the growth of India’s data monetization market, accounting for the largest share of the market in 2020 and projected to maintain this position until 2025. The tools allow organizations to process their data, extract insights and patterns, and develop and implement monetization strategies.
The report provides a detailed analysis of the following market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Data Monetization Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Data Monetization Market Revenues & Volume, 2021 & 2031F |
3.3 India Data Monetization Market - Industry Life Cycle |
3.4 India Data Monetization Market - Porter's Five Forces |
3.5 India Data Monetization Market Revenues & Volume Share, By Component , 2021 & 2031F |
3.6 India Data Monetization Market Revenues & Volume Share, By Data Type , 2021 & 2031F |
3.7 India Data Monetization Market Revenues & Volume Share, By Business Function, 2021 & 2031F |
3.8 India Data Monetization Market Revenues & Volume Share, By Deployment Type, 2021 & 2031F |
3.9 India Data Monetization Market Revenues & Volume Share, By Industry Vertical, 2021 & 2031F |
3.10 India Data Monetization Market Revenues & Volume Share, By Organization Size, 2021 & 2031F |
4 India Data Monetization Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 India Data Monetization Market Trends |
6 India Data Monetization Market, By Types |
6.1 India Data Monetization Market, By Component |
6.1.1 Overview and Analysis |
6.1.2 India Data Monetization Market Revenues & Volume, By Component , 2021-2031F |
6.1.3 India Data Monetization Market Revenues & Volume, By Tools, 2021-2031F |
6.1.4 India Data Monetization Market Revenues & Volume, By Services, 2021-2031F |
6.1.5 India Data Monetization Market Revenues & Volume, By Consulting, 2021-2031F |
6.1.6 India Data Monetization Market Revenues & Volume, By Support and Maintenance, 2021-2031F |
6.1.7 India Data Monetization Market Revenues & Volume, By Implementation and Integration, 2021-2031F |
6.2 India Data Monetization Market, By Data Type |
6.2.1 Overview and Analysis |
6.2.2 India Data Monetization Market Revenues & Volume, By Customer Data, 2021-2031F |
6.2.3 India Data Monetization Market Revenues & Volume, By Product Data, 2021-2031F |
6.2.4 India Data Monetization Market Revenues & Volume, By Financial Data, 2021-2031F |
6.2.5 India Data Monetization Market Revenues & Volume, By Supplier Data, 2021-2031F |
6.3 India Data Monetization Market, By Business Function |
6.3.1 Overview and Analysis |
6.3.2 India Data Monetization Market Revenues & Volume, By Supply Chain Management, 2021-2031F |
6.3.3 India Data Monetization Market Revenues & Volume, By Sales and Marketing, 2021-2031F |
6.3.4 India Data Monetization Market Revenues & Volume, By Operations, 2021-2031F |
6.3.5 India Data Monetization Market Revenues & Volume, By Finance, 2021-2031F |
6.3.6 India Data Monetization Market Revenues & Volume, By Others (Legal, R&D, and HR), 2021-2031F |
6.4 India Data Monetization Market, By Deployment Type |
6.4.1 Overview and Analysis |
6.4.2 India Data Monetization Market Revenues & Volume, By On-premises, 2021-2031F |
6.4.3 India Data Monetization Market Revenues & Volume, By Cloud, 2021-2031F |
6.5 India Data Monetization Market, By Industry Vertical |
6.5.1 Overview and Analysis |
6.5.2 India Data Monetization Market Revenues & Volume, By BFSI, 2021-2031F |
6.5.3 India Data Monetization Market Revenues & Volume, By Telecom, 2021-2031F |
6.5.4 India Data Monetization Market Revenues & Volume, By Consumer Goods and Retail, 2021-2031F |
6.5.5 India Data Monetization Market Revenues & Volume, By Media and Entertainment, 2021-2031F |
6.5.6 India Data Monetization Market Revenues & Volume, By Manufacturing, 2021-2031F |
6.5.7 India Data Monetization Market Revenues & Volume, By Transportation and Logistics, 2021-2031F |
6.5.8 India Data Monetization Market Revenues & Volume, By Healthcare, 2021-2031F |
6.5.9 India Data Monetization Market Revenues & Volume, By Healthcare, 2021-2031F |
6.6 India Data Monetization Market, By Organization Size |
6.6.1 Overview and Analysis |
6.6.2 India Data Monetization Market Revenues & Volume, By Small and Medium-Sized Enterprises(SMEs), 2021-2031F |
6.6.3 India Data Monetization Market Revenues & Volume, By Large Enterprises, 2021-2031F |
7 India Data Monetization Market Import-Export Trade Statistics |
7.1 India Data Monetization Market Export to Major Countries |
7.2 India Data Monetization Market Imports from Major Countries |
8 India Data Monetization Market Key Performance Indicators |
9 India Data Monetization Market - Opportunity Assessment |
9.1 India Data Monetization Market Opportunity Assessment, By Component , 2021 & 2031F |
9.2 India Data Monetization Market Opportunity Assessment, By Data Type , 2021 & 2031F |
9.3 India Data Monetization Market Opportunity Assessment, By Business Function, 2021 & 2031F |
9.4 India Data Monetization Market Opportunity Assessment, By Deployment Type, 2021 & 2031F |
9.5 India Data Monetization Market Opportunity Assessment, By Industry Vertical, 2021 & 2031F |
9.6 India Data Monetization Market Opportunity Assessment, By Organization Size, 2021 & 2031F |
10 India Data Monetization Market - Competitive Landscape |
10.1 India Data Monetization Market Revenue Share, By Companies, 2024 |
10.2 India Data Monetization Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |