India Electric Kettle Market Outlook (2021-2027) | Size, Share, Revenue, Trends, Outlook, Growth & COVID-19 IMPACT

Market Forecast By Body Types (Stainless Steel, Plastic and Glass), By Capacity (0.5-1 Litre, 1.1-1.5 Litre and 1.6-2 Litre), By Distribution Channels (Online and Offline), By Applications (Household and Commercial), By Regions (Northern, Southern, Western and Eastern) And Competitive Landscape

Product Code: ETC107803 Publication Date: Aug 2023 Updated Date: Feb 2024 Product Type: Market Research Report
Publisher: 6Wresearch No. of Pages: 83 No. of Figures: 25 No. of Tables: 6

India Electric Kettle Market Shipment Analysis

India Electric Kettle Market registered a growth of 8.78% in value shipments in 2022 as compared to 2021 and an increase of 6.2% CAGR in 2022 over a period of 2017. In Electric Kettle Market India is becoming less competitive as HHI index in 2022 was 7280 while in 2017 it was 6520. Herfindahl Index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means less numbers of players or countries exporting in the market. India has reportedly relied more on imports to meet its growing demand in Electric Kettle Market.

India Electric Kettle Market Competition 2023


India Export Potential Assessment For Electric Kettle Market (USD Values in Thousand)


Latest 2023 Development of the India Electric Kettle Market

India Electric Kettle Market experiencing steady growth due to increasing demand for convenience and energy-efficient kitchen appliances. Moreover, with the increase in online sales and e-commerce platforms, the sales of electric kettles have also increased. The introduction of smart features such as Wi-Fi connectivity, temperature control, and voice command compatibility to cater to tech-savvy consumers is one of the major developments in the market. With the growing concern for energy conservation, manufacturers are designing energy-efficient electric kettles that consume less power and have a faster boiling time. The market for the electric kettle is highly competitive, with both domestic and international players vying for market share. This has resulted in better product offerings and competitive pricing. Apart from this, the rising disposable income of consumers led to the increasing demand for electric kettles in India.

Furthermore, the busy lifestyle of people compels them to prefer quick and efficient methods of making tea or coffee. Additionally, there is a growing trend of health-conscious consumers in India who prefer to make their own herbal tea or green tea and electric kettles provide a convenient way to do so. The hospitality industry in India is growing at a rapid pace, and electric kettles are a must-have appliance in guest hotels, hotels, and other hospitality establishments. This factor is expected to proliferate the growth of India Electric Kettle Industry

India Electric Kettle Market Synopsis

The India electric kettle market witnessed considerable growth in recent years on account of the growing consumer demand for electric kettles in India underpinned by the strong growth of the urban population in the country and the rising hospitality sector. The demand for electric kettle witnessed an upward growth trajectory mainly attributed to rising demand from urban consumers as they are more inclined towards modern-day kitchenware. However, the spread of Covid-19 in 2020 resulted in complete turmoil for the retail and hospitality sector due to the social distancing measures adopted to curb the spread of the virus, which in turn led to a sales downfall for the retail segment during the lockdown period. However, once the e-commerce platform started operating in the lockdown period, the sales of electric kettles started to get back on track and increased as people being at home had ample amount of time for cooking and as work from home started for a lot of people so the need of electric kettle arose for instant cooking. Moreover, with the gradual upliftment of lockdown restrictions, the retail sector started to reopen which led the Indian electric kettle market back to its growth trajectory.

India Electric Kettle Market Overview

According to 6Wresearch, India Electric Kettle Market revenue is projected to grow at a CAGR of 6.1% during 2021-2027F. An increasing number of modular kitchens and rising disposable income in India are also major factors contributing to the growth of the electric kettle market. In the coming years as the impact of Covid-19 reduces and real estate construction work starts the sales of the electric kettle would also increase in the commercial sector in hospitality as a result of recovering the tourism industry. With the different designs and innovations by manufacturers in the electric kettle industry, the adoption of the modern electric kettle is anticipated to rise in the coming period.

Market Analysis By Types

By distribution channels, the offline segment that is dealing in electric kettles garnered the majority of the market share as the consumers have the option of comparing the different brands available at the store physically and choosing the right product as per their requirements. However, the growing popularity of e-commerce websites among millennials is likely to drive significant growth in the online distribution channel segment over the coming years.

Key Attractiveness of the Report

  • COVID-19 Impact on the Market.
  • 10 Years Market Numbers.
  • Historical Data Starting from 2017 to 2020.
  • Base Year: 2020
  • Forecast Data until 2027.
  • Key Performance Indicators Impacting the Market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report

  • India Electric Kettle Market Overview
  • India Electric Kettle Market Outlook
  • Electric Kettle Market Forecast
  • Historical Data and Forecast of India Electric Kettle Market Revenues & Volume, for the Period 2017-2027F
  • Historical Data and Forecast of India Electric Kettle Market Revenues, By Body Types, for the Period 2017-2027F
  • Historical Data and Forecast of India Electric Kettle Market Revenues, By Capacity, for the Period 2017-2027F
  • Historical Data and Forecast of India Electric Kettle Market Revenues, By Applications, for the Period 2017-2027F
  • Historical Data and Forecast of India Electric Kettle Market Revenues, By Distribution Channels, for the Period 2017-2027F
  • Historical Data and Forecast of India Electric Kettle Market Revenues, By Regions, for the Period 2017-2027F
  • Market Drivers
  • Market Restraints
  • Market Trends
  • Industry Life Cycle
  • Porter’s Five Force Analysis
  • Market Opportunity Assessment

Market Scope and Segmentation

The report provides a detailed analysis of the following market segments:

By Body Types

  • Stainless Steel
  • Plastic
  • Glass

By Capacity

  • 0.5-1 Litre
  • 1.1-1.5 Litre
  • 1.6-2 Litre

By Distribution Channels

  • Online
  • Offline

By Applications

  • Household
  • Commercial

By Regions

  • Northern
  • Southern
  • Western
  • Eastern
India Electric Kettle Market: FAQs
The trend of smart homes and the integration of technology in daily life and multi-functional electric kettles with features such as temperature control and automatic shut-off are becoming the most popular in the country.
Competition from traditional methods, the high cost of electric kettles, and the unavailability of electricity are the main challenges faced by the industry.
Increasing online sales, rising demand for premium products, and the growing hospitality industry which includes hotels and cafes provide opportunities for electric kettle manufacturers to supply their products for commercial purpose.
Rising demand for convenient hot beverages, growing health awareness, and increasing urbanization and modernization are the major drivers of the market.
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1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 India Electric Kettle Market Overview
3.1 India Country Macro Economic Indicators
3.2 India Electric Kettle Market Revenues & Volume, 2020 & 2027F
3.3 India Electric Kettle Market - Industry Life Cycle
3.4 India Electric Kettle Market - Porter's Five Forces
3.5 India Electric Kettle Market Revenues & Volume Share, By Raw Material, 2020 & 2027F
3.6 India Electric Kettle Market Revenues & Volume Share, By Application, 2020 & 2027F
4 India Electric Kettle Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.3 Market Restraints
5 India Electric Kettle Market Trends
6 India Electric Kettle Market, By Types
6.1 India Electric Kettle Market, By Raw Material
6.1.1 Overview and Analysis
6.1.2 India Electric Kettle Market Revenues & Volume, By Raw Material, 2018 - 2027F
6.1.3 India Electric Kettle Market Revenues & Volume, By Stainless Steel, 2018 - 2027F
6.1.4 India Electric Kettle Market Revenues & Volume, By Plastic, 2018 - 2027F
6.1.5 India Electric Kettle Market Revenues & Volume, By Glass, 2018 - 2027F
6.1.6 India Electric Kettle Market Revenues & Volume, By Others, 2018 - 2027F
6.2 India Electric Kettle Market, By Application
6.2.1 Overview and Analysis
6.2.2 India Electric Kettle Market Revenues & Volume, By Residential, 2018 - 2027F
6.2.3 India Electric Kettle Market Revenues & Volume, By Commercial, 2018 - 2027F
7 India Electric Kettle Market Import-Export Trade Statistics
7.1 India Electric Kettle Market Export to Major Countries
7.2 India Electric Kettle Market Imports from Major Countries
8 India Electric Kettle Market Key Performance Indicators
9 India Electric Kettle Market - Opportunity Assessment
9.1 India Electric Kettle Market Opportunity Assessment, By Raw Material, 2020 & 2027F
9.2 India Electric Kettle Market Opportunity Assessment, By Application, 2020 & 2027F
10 India Electric Kettle Market - Competitive Landscape
10.1 India Electric Kettle Market Revenue Share, By Companies, 2020
10.2 India Electric Kettle Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer
 
Market Forecast By Raw Material (Stainless Steel, Plastic, Glass, Others), By Application (Residential, Commercial) And Competitive Landscape
Product Code: ETC107803 Publication Date: Jun 2021 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

Key Highlights of the Report:

  • India Electric Kettle Market Outlook
  • Market Size of India Electric Kettle Market, 2020
  • Forecast of India Electric Kettle Market, 2027
  • Historical Data and Forecast of India Electric Kettle Revenues & Volume for the Period 2018 - 2027
  • India Electric Kettle Market Trend Evolution
  • India Electric Kettle Market Drivers and Challenges
  • India Electric Kettle Price Trends
  • India Electric Kettle Porter's Five Forces
  • India Electric Kettle Industry Life Cycle
  • Historical Data and Forecast of India Electric Kettle Market Revenues & Volume By Raw Material for the Period 2018 - 2027
  • Historical Data and Forecast of India Electric Kettle Market Revenues & Volume By Stainless Steel for the Period 2018 - 2027
  • Historical Data and Forecast of India Electric Kettle Market Revenues & Volume By Plastic for the Period 2018 - 2027
  • Historical Data and Forecast of India Electric Kettle Market Revenues & Volume By Glass for the Period 2018 - 2027
  • Historical Data and Forecast of India Electric Kettle Market Revenues & Volume By Others for the Period 2018 - 2027
  • Historical Data and Forecast of India Electric Kettle Market Revenues & Volume By Application for the Period 2018 - 2027
  • Historical Data and Forecast of India Electric Kettle Market Revenues & Volume By Residential for the Period 2018 - 2027
  • Historical Data and Forecast of India Electric Kettle Market Revenues & Volume By Commercial for the Period 2018 - 2027
  • India Electric Kettle Import Export Trade Statistics
  • Market Opportunity Assessment By Raw Material
  • Market Opportunity Assessment By Application
  • India Electric Kettle Top Companies Market Share
  • India Electric Kettle Competitive Benchmarking By Technical and Operational Parameters
  • India Electric Kettle Company Profiles
  • India Electric Kettle Key Strategic Recommendations
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