| Product Code: ETC4537525 | Publication Date: Jul 2023 | Updated Date: Nov 2025 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 |
India`s import of food fortifying agents saw significant growth in 2024, with top exporting countries being China, Thailand, USA, Malaysia, and South Korea. Despite the high growth rate of 40.25% from 2023 to 2024, the market remains competitive with a low Herfindahl-Hirschman Index (HHI) concentration. The compound annual growth rate (CAGR) of 15.02% from 2020 to 2024 indicates a sustained demand for fortified food products in India, reflecting a trend towards healthier and nutritionally enriched diets among consumers.

Food fortifying agents, including vitamins and minerals, are essential for addressing nutritional deficiencies in the India population. The market focuses on improving the nutrient content of various food products, such as fortified rice, flour, and milk, to enhance public health.
The market for food fortifying agents in India is expanding as consumers increasingly focus on their nutritional intake. Fortified foods and beverages have gained popularity as a convenient way to address nutritional deficiencies and promote overall health. Government initiatives to combat malnutrition have further encouraged the fortification of staple foods like rice and wheat, driving growth in this market. Health-conscious consumers are actively seeking products fortified with vitamins, minerals, and other essential nutrients, leading to a surge in demand for these agents.
Challenges in this market involve regulatory compliance, consumer acceptance of fortified products, and ensuring that the fortification process maintains the nutritional integrity of the food. Overcoming these challenges is essential for addressing malnutrition in India.
The demand for fortified foods and beverages increased during the pandemic as consumers sought products that provided essential nutrients. This trend drove growth in the food fortifying agents market.
Leading companies in the India food fortifying agents market include GlaxoSmithKline Consumer Healthcare, Nestl? India, Britannia Industries, and Parle Agro.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Food Fortifying Agents Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Food Fortifying Agents Market Revenues & Volume, 2021 & 2031F |
3.3 India Food Fortifying Agents Market - Industry Life Cycle |
3.4 India Food Fortifying Agents Market - Porter's Five Forces |
3.5 India Food Fortifying Agents Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 India Food Fortifying Agents Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.7 India Food Fortifying Agents Market Revenues & Volume Share, By Process, 2021 & 2031F |
4 India Food Fortifying Agents Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about the importance of nutrition and health among consumers |
4.2.2 Government initiatives promoting food fortification to address malnutrition issues |
4.2.3 Growth in the food and beverage industry in India leading to increased demand for fortifying agents |
4.3 Market Restraints |
4.3.1 Lack of standardized regulations for food fortification in India |
4.3.2 High cost associated with fortifying agents affecting affordability for small and medium-sized food manufacturers |
5 India Food Fortifying Agents Market Trends |
6 India Food Fortifying Agents Market, By Types |
6.1 India Food Fortifying Agents Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 India Food Fortifying Agents Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 India Food Fortifying Agents Market Revenues & Volume, By Minerals, 2021-2031F |
6.1.4 India Food Fortifying Agents Market Revenues & Volume, By Vitamins, 2021-2031F |
6.1.5 India Food Fortifying Agents Market Revenues & Volume, By Carbohydrates, 2021-2031F |
6.1.6 India Food Fortifying Agents Market Revenues & Volume, By Prebiotics, 2021-2031F |
6.1.7 India Food Fortifying Agents Market Revenues & Volume, By Probiotics, 2021-2031F |
6.2 India Food Fortifying Agents Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 India Food Fortifying Agents Market Revenues & Volume, By Cereal & Cereal-based Products, 2021-2031F |
6.2.3 India Food Fortifying Agents Market Revenues & Volume, By Bulk Food Items, 2021-2031F |
6.3 India Food Fortifying Agents Market, By Process |
6.3.1 Overview and Analysis |
6.3.2 India Food Fortifying Agents Market Revenues & Volume, By Drum Drying, 2021-2031F |
6.3.3 India Food Fortifying Agents Market Revenues & Volume, By Dusting, 2021-2031F |
7 India Food Fortifying Agents Market Import-Export Trade Statistics |
7.1 India Food Fortifying Agents Market Export to Major Countries |
7.2 India Food Fortifying Agents Market Imports from Major Countries |
8 India Food Fortifying Agents Market Key Performance Indicators |
8.1 Percentage of food products in the market that are fortified |
8.2 Number of new product launches containing fortifying agents |
8.3 Consumer awareness levels about the benefits of fortified foods |
8.4 Adoption rate of fortifying agents by food manufacturers |
8.5 Investment in research and development for innovative fortifying agent technologies |
9 India Food Fortifying Agents Market - Opportunity Assessment |
9.1 India Food Fortifying Agents Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 India Food Fortifying Agents Market Opportunity Assessment, By Application, 2021 & 2031F |
9.3 India Food Fortifying Agents Market Opportunity Assessment, By Process, 2021 & 2031F |
10 India Food Fortifying Agents Market - Competitive Landscape |
10.1 India Food Fortifying Agents Market Revenue Share, By Companies, 2024 |
10.2 India Food Fortifying Agents Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |