| Product Code: ETC7549497 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2024, India saw a significant shift in the online beauty and personal care products import landscape, with top exporting countries including South Korea, China, Metropolitan France, USA, and Belgium. The market concentration, as measured by the HHI, decreased from moderate to very low in 2024, indicating a more diversified import market. Despite a notable CAGR of 30.24% from 2020 to 2024, the growth rate experienced a sharp decline of -66.77% from 2023 to 2024. This suggests a period of adjustment and recalibration within the industry, potentially influenced by various economic and market factors.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Online Beauty and Personal Care Products Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Online Beauty and Personal Care Products Market Revenues & Volume, 2021 & 2031F |
3.3 India Online Beauty and Personal Care Products Market - Industry Life Cycle |
3.4 India Online Beauty and Personal Care Products Market - Porter's Five Forces |
3.5 India Online Beauty and Personal Care Products Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 India Online Beauty and Personal Care Products Market Revenues & Volume Share, By Ingredient, 2021 & 2031F |
3.7 India Online Beauty and Personal Care Products Market Revenues & Volume Share, By End-User, 2021 & 2031F |
4 India Online Beauty and Personal Care Products Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration and smartphone usage in India |
4.2.2 Rising disposable income and growing middle-class population |
4.2.3 Changing consumer preferences towards online shopping for convenience and variety of products |
4.3 Market Restraints |
4.3.1 Lack of trust in online beauty and personal care product quality |
4.3.2 Limited access to high-speed internet in rural areas hindering online shopping experience |
4.3.3 Competition from traditional brick-and-mortar stores and counterfeit products affecting market growth |
5 India Online Beauty and Personal Care Products Market Trends |
6 India Online Beauty and Personal Care Products Market, By Types |
6.1 India Online Beauty and Personal Care Products Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 India Online Beauty and Personal Care Products Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 India Online Beauty and Personal Care Products Market Revenues & Volume, By Personal Care Products, 2021- 2031F |
6.1.4 India Online Beauty and Personal Care Products Market Revenues & Volume, By Cosmetics/Makeup Products, 2021- 2031F |
6.2 India Online Beauty and Personal Care Products Market, By Ingredient |
6.2.1 Overview and Analysis |
6.2.2 India Online Beauty and Personal Care Products Market Revenues & Volume, By Synthetic, 2021- 2031F |
6.2.3 India Online Beauty and Personal Care Products Market Revenues & Volume, By Natural and Organic, 2021- 2031F |
6.3 India Online Beauty and Personal Care Products Market, By End-User |
6.3.1 Overview and Analysis |
6.3.2 India Online Beauty and Personal Care Products Market Revenues & Volume, By Male, 2021- 2031F |
6.3.3 India Online Beauty and Personal Care Products Market Revenues & Volume, By Female, 2021- 2031F |
7 India Online Beauty and Personal Care Products Market Import-Export Trade Statistics |
7.1 India Online Beauty and Personal Care Products Market Export to Major Countries |
7.2 India Online Beauty and Personal Care Products Market Imports from Major Countries |
8 India Online Beauty and Personal Care Products Market Key Performance Indicators |
8.1 Average order value (AOV) indicating the average amount spent by customers per order |
8.2 Customer retention rate measuring the percentage of customers who make repeat purchases |
8.3 Website traffic and conversion rate showing the number of visitors to the site and the percentage of those visitors who make a purchase |
9 India Online Beauty and Personal Care Products Market - Opportunity Assessment |
9.1 India Online Beauty and Personal Care Products Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 India Online Beauty and Personal Care Products Market Opportunity Assessment, By Ingredient, 2021 & 2031F |
9.3 India Online Beauty and Personal Care Products Market Opportunity Assessment, By End-User, 2021 & 2031F |
10 India Online Beauty and Personal Care Products Market - Competitive Landscape |
10.1 India Online Beauty and Personal Care Products Market Revenue Share, By Companies, 2024 |
10.2 India Online Beauty and Personal Care Products Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |