Market Forecast By Product Category (Food & Groceries, Stationery, Personal Care Items, Medicines, Small Electronics & Accessories, Clothing, Household Products), By Payment Mode (Cash on Delivery, Online), By Technology (Application-Based Operation, Website-Based Operation, Hybrid Operation) And Competitive Landscape
| Product Code: ETC7552259 | Publication Date: Sep 2024 | Updated Date: Jan 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
According to 6Wresearch internal database and industry insights, the India Quick Commerce Market is projected to grow at a compound annual growth rate (CAGR) of 27.4% during the forecast period from 2026 to 2032.
Below are the evaluations of the year-wise growth rate along with key drivers:
| Year | Est. Annual Growth (%) | Growth Drivers |
| 2021 | 18.6% | Rising use of smartphones and high usage of app-based delivery platforms in metro cities. |
| 2022 | 20.1% | Expansion of dark stores, increasing venture capital investments, and higher demand for instant grocery delivery. |
| 2023 | 2240.00% | Growth of urban working population, increased consumption by young consumers, and wider product choice. |
| 2024 | 24.2% | Improved last-mile logistics, demand forecasting by AI, and sales into Tier-2 cities. |
| 2025 | 25% | Strong consumer demand for ultra-fast delivery and the addition of multiple products beyond groceries. |
The India Quick Commerce Market report thoroughly covers the market by product category, payment mode, and technology. It provides an unbiased and detailed analysis of ongoing market trends, opportunities, challenges, and market drivers, helping stakeholders align their strategies with current and future market dynamics.
| Report Name | India Quick Commerce Market |
| Forecast Period | 2026–2032 |
| CAGR | 27.40% |
| Growing Sector | E-commerce & Digital Retail |
India Quick Commerce Market is expected to witness rapid growth as this market is driven by increasing urbanization, increasing income of consumers, and strong demand for instant delivery services. The increasing number of dual-income households and time-constrained consumers is significantly pushing the usage of quick commerce platforms. Government policies such as Digital India, Unified Payments Interface (UPI), and Smart Cities Mission, along with investments in logistics infrastructure, continue to support the expansion of the India Quick Commerce Market Industry. The entry of new players in the market, expansion of dark stores, and addition of AI-driven inventory and delivery optimization also strengthen the competition in the market and improve efficiency of service in the India Quick Commerce Market.
Below mentioned are some prominent drivers and their impact on the India Quick Commerce Market dynamics:
| Drivers | Primary Segment Affected | Why It Matters (Evidence) |
| Urban Lifestyle Shift | Food & Groceries, Personal Care | Fast-paced urban lifestyles increase demand for instant, convenience-based shopping. |
| Digital Payment Ecosystem | Online Payment Mode | UPI and digital wallets enable seamless transactions, driving frequent online purchases. |
| Expansion of Dark Stores | All Product Categories | Localised micro-warehouses help reduce delivery times to under 30 minutes. |
| Smartphone and Internet Penetration | Application-Based Operations | Widespread access to affordable smartphones fuels the growth of app-based commerce. |
| Government Digital Initiatives | All Segments | Programs such as Digital India and Startup India encourage innovation and technology adoption in retail. |
India Quick Commerce Market Size is projected to grow at a CAGR of 27.4% from 2026 to 2032. Some key drivers for this market’s growth include increasing population in urban cities, strong digital infrastructure, and high consumer expectations for faster delivery. The market is also benefiting from the expansion of dark stores and micro-fulfilment centres across many cities. The continuous investments from venture capital firms are also increasing platform scalability and service innovation. Growing trust in online payments and increasing use of mobile applications also support the India Quick Commerce Market Growth. The rapid sales of smartphones and affordable internet connectivity have also increased the usage of app-based quick commerce platforms in urban and semi-urban regions.
Below mentioned are some major restraints and their influence on the India Quick Commerce Market dynamics:
| Restraints | Primary Segment Affected | What This Means (Evidence) |
| High Operational Costs | All Segments | Maintaining dark stores and last-mile delivery increases the cost for companies. |
| Thin Profit Margins | Food & Groceries | Heavy discounts and logistics expenses change profits in the market. |
| Traffic & Infrastructure Issues | All Segments | Urban congestion affects delivery timelines in many regions. |
| Regulatory Compliance | Online Platforms | Local rules related to labour and commerce increase complexity in operations. |
| Sustainability Concerns | Household Products, Packaging | A rising amount of packaging waste and delivery emissions. |
India Quick Commerce Market faces many challenges, such as high logistics prices, intense competition, and environmental concerns. Managing last-mile delivery efficiency while also maintaining profits remains a major issue. The different regulatory laws in states and dependence on gig workers pose operational challenges. Despite these challenges, continuous innovations in the market and government support in digital infrastructure are also expected to support sales in the market. Companies are now focusing more on automation and optimisation of routes to reduce prices and improve operations. Strategic partnerships with local vendors are also helping these platforms to increase the supply chain's reach.
Major trends that are changing the India Quick Commerce Market dynamics are:
Some new investment opportunities in the India Quick Commerce Industry are:
Below is the list of prominent companies leading in the India Quick Commerce Market:
| Company Name | Blinkit |
| Established Year | Gurugram, India |
| Headquarters | 2013 |
| Official Website | Click Here |
Blinkit is a leading quick commerce platform in India, offering ultra-fast delivery of groceries, personal care items, and household products. Its extensive dark store network and strong integration with digital payments drive market leadership.
| Company Name | Zepto |
| Established Year | Mumbai, India |
| Headquarters | 2022 |
| Official Website | Click Here |
Zepto focuses on 10–15 min delivery services using a dense network of micro-warehouses, targeting urban consumers with high-frequency purchase needs.
| Company Name | Swiggy Instamart |
| Established Year | Bengaluru, India |
| Headquarters | 2020 |
| Official Website | Click Here |
Swiggy Instamart leverages Swiggy’s strong logistics ecosystem to deliver groceries and daily essentials quickly, benefiting from a large customer base.
| Company Name | Dunzo Daily |
| Established Year | Bengaluru, India |
| Headquarters | 2015 |
| Official Website | Click Here |
Dunzo Daily provides fast delivery of essentials and integrates hyperlocal stores, enabling flexible and scalable quick commerce operations.
| Company Name | Flipkart Quick |
| Established Year | Bengaluru, India |
| Headquarters | 2022 |
| Official Website | Click Here |
Flipkart Quick leverages Flipkart’s e-commerce infrastructure to offer rapid delivery of essentials, focusing on reliability and product variety.
According to India’s Government data, they have started many policies, such as Digital India, National Logistics Policy, and Open Network for Digital Commerce (ONDC), which play a major role in supporting the growth of quick commerce. UPI has made seamless digital transactions easier, while Startup India has increased innovation in logistics and retail technology. State-level EV policies also support eco-friendly delivery models. In addition, the Smart Cities Mission also help in improving urban infrastructure, creating faster last-mile deliveries. Government support for MSMEs and startups also increase usage of technology and the expansion of the market.
India Quick Commerce Market is expected to witness major expansion in the upcoming years as it is driven by evolving consumer behaviour, technology-driven logistics, and supportive government policies. Increased usage in non-metro cities, adoption of AI and automation, and growing multi-category offerings will strengthen the market’s position in the coming years. High investments in dark store infrastructure and last-mile delivery networks will also improve speed of delivery and service reliability. The increasing trust of consumers in digital payments and app-based platforms will support sustained market growth.
The report offers a comprehensive study of the following market segments and their leading categories:
According to Lakshita, Senior Research Analyst, 6Wresearch, Food & Groceries dominate the India Quick Commerce Market Share due to high purchasing and daily consumption needs. Consumers now want instant delivery for fresh produce, dairy, and packaged foods, which drives proper demand and repeat orders.
Online payments dominate due to major usage of UPI, digital wallets, and net banking. These modes offer speed, security, and cashback incentives, which also increase cashless transactions.
Application Based Operation dominates as mobile apps provide user-friendly interfaces, real-time tracking, personalised recommendations, and seamless payment integration, which makes them the better choice among consumers.
The report offers a comprehensive study of the following India Quick Commerce Market segments:
| 1 Executive Summary |
| 2 Introduction |
| 2.1 Key Highlights of the Report |
| 2.2 Report Description |
| 2.3 Market Scope & Segmentation |
| 2.4 Research Methodology |
| 2.5 Assumptions |
| 3 India Quick Commerce Market Overview |
| 3.1 India Country Macro Economic Indicators |
| 3.2 India Quick Commerce Market Revenues & Volume, 2022 & 2032F |
| 3.3 India Quick Commerce Market - Industry Life Cycle |
| 3.4 India Quick Commerce Market - Porter's Five Forces |
| 3.5 India Quick Commerce Market Revenues & Volume Share, By Product Category, 2022 & 2032F |
| 3.6 India Quick Commerce Market Revenues & Volume Share, By Payment Mode, 2022 & 2032F |
| 3.7 India Quick Commerce Market Revenues & Volume Share, By Technology, 2022 & 2032F |
| 4 India Quick Commerce Market Dynamics |
| 4.1 Impact Analysis |
| 4.2 Market Drivers |
| 4.2.1 Increasing urbanization and busy lifestyles leading to higher demand for quick and convenient delivery services. |
| 4.2.2 Growing internet penetration and smartphone usage driving the adoption of online shopping and quick commerce platforms. |
| 4.2.3 Rising disposable incomes and changing consumer preferences towards convenience and instant gratification. |
| 4.3 Market Restraints |
| 4.3.1 Infrastructure challenges such as traffic congestion and poor road conditions impacting the timely delivery of quick commerce orders. |
| 4.3.2 Regulatory hurdles and compliance issues related to delivery services in India. |
| 4.3.3 Intense competition among quick commerce players leading to price wars and margin pressures. |
| 5 India Quick Commerce Market Trends |
| 6 India Quick Commerce Market, By Types |
| 6.1 India Quick Commerce Market, By Product Category |
| 6.1.1 Overview and Analysis |
| 6.1.2 India Quick Commerce Market Revenues & Volume, By Product Category, 2022 & 2032F |
| 6.1.3 India Quick Commerce Market Revenues & Volume, By Food & Groceries, 2022 & 2032F |
| 6.1.4 India Quick Commerce Market Revenues & Volume, By Stationary, 2022 & 2032F |
| 6.1.5 India Quick Commerce Market Revenues & Volume, By Personal Care Items, 2022 & 2032F |
| 6.1.6 India Quick Commerce Market Revenues & Volume, By Medicines, 2022 & 2032F |
| 6.1.7 India Quick Commerce Market Revenues & Volume, By Small Electronics & Accessories, 2022 & 2032F |
| 6.1.8 India Quick Commerce Market Revenues & Volume, By Clothing, 2022 & 2032F |
| 6.2 India Quick Commerce Market, By Payment Mode |
| 6.2.1 Overview and Analysis |
| 6.2.2 India Quick Commerce Market Revenues & Volume, By Cash on Delivery, 2022 & 2032F |
| 6.2.3 India Quick Commerce Market Revenues & Volume, By Online, 2022 & 2032F |
| 6.3 India Quick Commerce Market, By Technology |
| 6.3.1 Overview and Analysis |
| 6.3.2 India Quick Commerce Market Revenues & Volume, By Application Based Operation, 2022 & 2032F |
| 6.3.3 India Quick Commerce Market Revenues & Volume, By Website Based Operation, 2022 & 2032F |
| 6.3.4 India Quick Commerce Market Revenues & Volume, By Hybrid Operation, 2022 & 2032F |
| 7 India Quick Commerce Market Import-Export Trade Statistics |
| 7.1 India Quick Commerce Market Export to Major Countries |
| 7.2 India Quick Commerce Market Imports from Major Countries |
| 8 India Quick Commerce Market Key Performance Indicators |
| 8.1 Average delivery time from order placement to delivery completion. |
| 8.2 Customer retention rate and repeat purchase frequency. |
| 8.3 Number of active users on quick commerce platforms. |
| 8.4 Percentage of orders fulfilled within the promised time frame. |
| 8.5 Customer satisfaction scores related to delivery speed and order accuracy. |
| 9 India Quick Commerce Market - Opportunity Assessment |
| 9.1 India Quick Commerce Market Opportunity Assessment, By Product Category, 2022 & 2032F |
| 9.2 India Quick Commerce Market Opportunity Assessment, By Payment Mode, 2022 & 2032F |
| 9.3 India Quick Commerce Market Opportunity Assessment, By Technology, 2022 & 2032F |
| 10 India Quick Commerce Market - Competitive Landscape |
| 10.1 India Quick Commerce Market Revenue Share, By Companies, 2025 |
| 10.2 India Quick Commerce Market Competitive Benchmarking, By Operating and Technical Parameters |
| 11 Company Profiles |
| 12 Recommendations |
| 13 Disclaimer |
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