India Ready Chicken Products Market (2025-2031) Outlook | Value, Share, Trends, Growth, Industry, Forecast, Analysis, Size, Revenue & Companies

Market Forecast By Type (Ready to Cook, Ready to Eat), By Product Type (Snacks, Meals, Others), By Distribution Channel (Hypermarkets/Supermarkets, Convenience Stores, Independent Retailers, Online, Others) And Competitive Landscape
Product Code: ETC384444 Publication Date: Aug 2022 Updated Date: Feb 2025 Product Type: Market Research Report
Publisher: 6Wresearch No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

India Ready Chicken Products Market Synopsis

The ready chicken products market in India was valued at INR 1,900 crore and is projected to grow at a compound annual growth rate (CAGR) of 16.8% during the forecast period. Rising health consciousness among consumers coupled with busy lifestyles have increased the demand for convenient foods like ready chicken products in recent years thus driving up the overall market size. Additionally, government initiatives such as promoting poultry farming through subsidies are also likely to propel sales growth during this period as well. Furthermore, rising disposable incomes have enabled Indias living in urban areas to purchase these premium-quality chicken products which would further boost revenue prospects over time.

Market Drivers of the market

The India Ready Chicken Products market has been witnessing substantial growth in recent years due to various drivers. Rising urbanization and changing lifestyles have led to an increased demand for convenient and ready-to-eat food options, including chicken products. Additionally, a growing preference for protein-rich diets and the perception of chicken as a healthier alternative to red meat have boosted its consumption in the country. The ease of preparation and a wide range of innovative product offerings, such as nuggets, sausages, and ready-to-cook marinated chicken, have further fueled the market`s expansion. Furthermore, the proliferation of fast-food chains, food delivery services, and quick-service restaurants has contributed to the rising popularity of ready chicken products among consumers with busy schedules.

Challenges of the Market

The ready chicken products market in India faces several challenges that hinder its growth and profitability. One of the primary challenges is the competition from traditional, unprocessed chicken products that are readily available at lower prices. Many consumers in India prefer buying live chickens or freshly slaughtered ones, which limits the demand for processed and ready-to-cook chicken products. Moreover, maintaining high-quality standards and ensuring food safety is a significant concern for the industry. Contamination risks during processing and packaging can lead to foodborne illnesses and damage the reputation of ready chicken products. Stringent regulations and the need for regular inspections to comply with food safety standards can also pose financial burdens on producers. Another challenge is the perishable nature of chicken products, leading to high storage and transportation costs. The lack of a well-established cold chain infrastructure in certain regions further exacerbates these issues, resulting in product spoilage and wastage. Furthermore, consumer preferences and dietary habits in India vary greatly across different regions and cultural backgrounds. This diversity demands a wide range of flavors and product varieties, making it challenging for manufacturers to cater to the diverse tastes and preferences of consumers.

Covid-19 Impact on the Market

The COVID-19 pandemic had a significant impact on the India ready chicken products market. The closure of restaurants, hotels, and catering services during lockdowns led to a sharp decline in demand. However, with the gradual easing of restrictions and the shift towards online food delivery platforms, the market witnessed a slow recovery. Concerns regarding food safety and hygiene led to increased demand for packaged and processed chicken products. Manufacturers adapted to the changing consumer preferences, emphasizing safety measures and convenient packaging.

Key Players of the Market

Some of the key players in the India ready chicken products market include major poultry processing companies like Venky`s, Suguna Foods, Godrej Tyson Foods, and Sumeru Industries.

Key Highlights of the Report:

  • India Ready Chicken Products Market Outlook
  • Market Size of India Ready Chicken Products Market, 2024
  • Forecast of India Ready Chicken Products Market, 2031
  • Historical Data and Forecast of India Ready Chicken Products Revenues & Volume for the Period 2021-2031
  • India Ready Chicken Products Market Trend Evolution
  • India Ready Chicken Products Market Drivers and Challenges
  • India Ready Chicken Products Price Trends
  • India Ready Chicken Products Porter's Five Forces
  • India Ready Chicken Products Industry Life Cycle
  • Historical Data and Forecast of India Ready Chicken Products Market Revenues & Volume By Type for the Period 2021-2031
  • Historical Data and Forecast of India Ready Chicken Products Market Revenues & Volume By Ready to Cook for the Period 2021-2031
  • Historical Data and Forecast of India Ready Chicken Products Market Revenues & Volume By Ready to Eat for the Period 2021-2031
  • Historical Data and Forecast of India Ready Chicken Products Market Revenues & Volume By Product Type for the Period 2021-2031
  • Historical Data and Forecast of India Ready Chicken Products Market Revenues & Volume By Snacks for the Period 2021-2031
  • Historical Data and Forecast of India Ready Chicken Products Market Revenues & Volume By Meals for the Period 2021-2031
  • Historical Data and Forecast of India Ready Chicken Products Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of India Ready Chicken Products Market Revenues & Volume By Distribution Channel for the Period 2021-2031
  • Historical Data and Forecast of India Ready Chicken Products Market Revenues & Volume By Hypermarkets/Supermarkets for the Period 2021-2031
  • Historical Data and Forecast of India Ready Chicken Products Market Revenues & Volume By Convenience Stores for the Period 2021-2031
  • Historical Data and Forecast of India Ready Chicken Products Market Revenues & Volume By Independent Retailers for the Period 2021-2031
  • Historical Data and Forecast of India Ready Chicken Products Market Revenues & Volume By Online for the Period 2021-2031
  • Historical Data and Forecast of India Ready Chicken Products Market Revenues & Volume By Others for the Period 2021-2031
  • India Ready Chicken Products Import Export Trade Statistics
  • Market Opportunity Assessment By Type
  • Market Opportunity Assessment By Product Type
  • Market Opportunity Assessment By Distribution Channel
  • India Ready Chicken Products Top Companies Market Share
  • India Ready Chicken Products Competitive Benchmarking By Technical and Operational Parameters
  • India Ready Chicken Products Company Profiles
  • India Ready Chicken Products Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6Wresearch actively monitors the India Ready Chicken Products Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the India Ready Chicken Products Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
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