Product Code: ETC213636 | Publication Date: Aug 2023 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 60 | No. of Figures: 40 | No. of Tables: 7 | |
The India sleepwear market import shipment demonstrated a steady expansion with a CAGR of 7.1% from 2020 to 2024. However, the growth rate between 2023 and 2024 slowed to 1.0%, indicating a stabilization in the market's growth momentum during that period.
The India sleepwear market is evolving to offer comfort and style in nightwear options. Consumers are seeking breathable and comfortable sleepwear designs that also reflect personal preferences and lifestyle choices. The market encompasses a variety of materials, styles, and price ranges, allowing customers to choose sleepwear that aligns with their individual comfort and aesthetic requirements.
The India sleepwear market is growing due to changing consumer attitudes towards sleep and comfort. People are increasingly recognizing the importance of good sleep and the role of comfortable sleepwear in achieving it. As awareness about sleep health and wellness rises, there is a growing demand for high-quality, comfortable sleepwear. E-commerce platforms have made it easier for consumers to access a variety of sleepwear options, and this convenience has further fueled the market`s growth.
The India sleepwear market faces challenges such as shifting consumer preferences, competition from loungewear, and rising raw material costs. As sleepwear preferences change, manufacturers need to keep pace with evolving designs and materials to remain relevant. The overlap between sleepwear and loungewear has increased competition in this segment. Moreover, the rising cost of materials like cotton and silk can impact production costs, making it essential to manage pricing without compromising on quality and comfort. Balancing consumer trends, competition, and cost pressures is a key challenge in the India sleepwear market.
The sleepwear market witnessed growth as people sought comfort in loungewear. However, supply chain challenges affected production and distribution.
In the India sleepwear market, key players include Lux Industries, Rupa & Company, and Dollar Industries. These companies specialize in manufacturing and retailing comfortable and stylish sleepwear for consumers of all ages. They offer a wide range of sleepwear options, ensuring that customers have access to high-quality and affordable choices for a good night`s sleep.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Sleepwear Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Sleepwear Market Revenues & Volume, 2021 & 2031F |
3.3 India Sleepwear Market - Industry Life Cycle |
3.4 India Sleepwear Market - Porter's Five Forces |
3.5 India Sleepwear Market Revenues & Volume Share, By End-user, 2021 & 2031F |
3.6 India Sleepwear Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 India Sleepwear Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income in India leading to higher spending on lifestyle products such as sleepwear. |
4.2.2 Growing awareness about the importance of quality sleep and its impact on overall health, driving the demand for comfortable and high-quality sleepwear. |
4.2.3 Changing fashion trends and preferences among Indian consumers towards more stylish and trendy sleepwear options. |
4.3 Market Restraints |
4.3.1 Competition from a wide range of apparel options available in the market that may divert consumer spending away from sleepwear. |
4.3.2 Price sensitivity among certain consumer segments in India, limiting the adoption of premium sleepwear products. |
4.3.3 Seasonal demand fluctuations affecting sales of sleepwear during different weather conditions. |
5 India Sleepwear Market Trends |
6 India Sleepwear Market, By Types |
6.1 India Sleepwear Market, By End-user |
6.1.1 Overview and Analysis |
6.1.2 India Sleepwear Market Revenues & Volume, By End-user, 2021-2031F |
6.1.3 India Sleepwear Market Revenues & Volume, By Men, 2021-2031F |
6.1.4 India Sleepwear Market Revenues & Volume, By Women, 2021-2031F |
6.1.5 India Sleepwear Market Revenues & Volume, By Kids, 2021-2031F |
6.2 India Sleepwear Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 India Sleepwear Market Revenues & Volume, By Online, 2021-2031F |
6.2.3 India Sleepwear Market Revenues & Volume, By Supermarket/Hypermarket, 2021-2031F |
6.2.4 India Sleepwear Market Revenues & Volume, By Discount Stores, 2021-2031F |
6.2.5 India Sleepwear Market Revenues & Volume, By Others, 2021-2031F |
7 India Sleepwear Market Import-Export Trade Statistics |
7.1 India Sleepwear Market Export to Major Countries |
7.2 India Sleepwear Market Imports from Major Countries |
8 India Sleepwear Market Key Performance Indicators |
8.1 Average order value for sleepwear products in India. |
8.2 Customer satisfaction scores for sleepwear brands in terms of comfort, quality, and design. |
8.3 Website traffic and engagement metrics for online sleepwear retailers in India. |
9 India Sleepwear Market - Opportunity Assessment |
9.1 India Sleepwear Market Opportunity Assessment, By End-user, 2021 & 2031F |
9.2 India Sleepwear Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 India Sleepwear Market - Competitive Landscape |
10.1 India Sleepwear Market Revenue Share, By Companies, 2024 |
10.2 India Sleepwear Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |