Product Code: ETC065863 | Publication Date: Jun 2023 | Updated Date: Aug 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The India smokeless tobacco product market import shipments exhibited strong growth momentum with a notable CAGR from 2020 to 2024. In particular, the growth rate between 2023 and 2024 surged significantly, indicating an expanding market trend over the years.
Smokeless tobacco products are non-combustible and smokeless forms of tobacco manufactured in various formats such as chew, snuff, gutkha, pan masala etc. These products can be consumed either orally or nasally depending on their form. India is one of the largest consumers of smokeless tobacco products due to its large population base and cultural traditions associated with it. The Indian Smokeless Tobacco product market is estimated to reach US$ 9 billion by 2025 with a CAGR of 5.1%.
The rising popularity of smokeless tobacco among people aged 18-35 coupled with increasing disposable income will be major drivers for growth in this market during the forecast period. Moreover, easy availability and low prices compared to cigarettes will also contribute significantly towards market expansion. Furthermore, introduction of innovative flavors such as mints and gums along with increased presence across rural parts of the country have further enabled widespread consumption which should propel demand over short term period.
On the other hand stringent government regulations regarding promotion & advertising activities related to these products is likely to hamper growth prospects over long term horizon. Similarly rising awareness about health hazards related usage along with high taxation levied for these categories could restrain sales from reaching potential level during assessment tenure.
The emergence of e-commerce channels has enabled easier accessibility for buyers thus providing impetus for wider penetration in metropolitan cities where traditionally there was little sale happening due to strong retail networks . To cater growing consumer preferences new players are introducing multiple variants within same product category thus allowing them better chances at capturing larger share from existing pie size . Increasing focus on research & development activities has resulted into newer innovations leading to production process automation thereby reducing cost per unit sold while improving overall quality standards even more so than before.
Major players operating in Indian Smokeless Tobacco Product Market include ITC Limited , Godfrey Phillips India Ltd., Dharampal Satyapal Group (DS Group), VST Industries Ltd., Manikchand Pan Masala Pvt Ltd., Zarda Group Of Companies , Rajnigandha Pan Masala Pvt ltd amongst others.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Smokeless Tobacco Product Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Smokeless Tobacco Product Market Revenues & Volume, 2021 & 2031F |
3.3 India Smokeless Tobacco Product Market - Industry Life Cycle |
3.4 India Smokeless Tobacco Product Market - Porter's Five Forces |
3.5 India Smokeless Tobacco Product Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 India Smokeless Tobacco Product Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 India Smokeless Tobacco Product Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Cultural acceptance: Smokeless tobacco products have a long history and cultural significance in India, leading to a high level of acceptance among certain demographics. |
4.2.2 Availability and accessibility: Easy availability of smokeless tobacco products in various forms and price ranges contributes to their widespread use. |
4.2.3 Rising disposable income: Increasing disposable income levels in India may lead to higher spending on smokeless tobacco products by consumers. |
4.3 Market Restraints |
4.3.1 Government regulations: Stringent regulations and increasing awareness about the health risks associated with tobacco products may impact the growth of the smokeless tobacco market. |
4.3.2 Health concerns: Growing concerns about the health implications of using smokeless tobacco products could lead to a shift in consumer preferences towards healthier alternatives. |
5 India Smokeless Tobacco Product Market Trends |
6 India Smokeless Tobacco Product Market, By Types |
6.1 India Smokeless Tobacco Product Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 India Smokeless Tobacco Product Market Revenues & Volume, By Product Type, 2021-2031F |
6.1.3 India Smokeless Tobacco Product Market Revenues & Volume, By Chewing Tobacco, 2021-2031F |
6.1.4 India Smokeless Tobacco Product Market Revenues & Volume, By Snuff, 2021-2031F |
6.1.5 India Smokeless Tobacco Product Market Revenues & Volume, By Others, 2021-2031F |
6.2 India Smokeless Tobacco Product Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 India Smokeless Tobacco Product Market Revenues & Volume, By Online, 2021-2031F |
6.2.3 India Smokeless Tobacco Product Market Revenues & Volume, By Offline, 2021-2031F |
7 India Smokeless Tobacco Product Market Import-Export Trade Statistics |
7.1 India Smokeless Tobacco Product Market Export to Major Countries |
7.2 India Smokeless Tobacco Product Market Imports from Major Countries |
8 India Smokeless Tobacco Product Market Key Performance Indicators |
8.1 Consumer perception surveys: Tracking changes in consumer perception towards smokeless tobacco products can provide insights into market growth potential. |
8.2 Product innovation rate: Monitoring the rate of new product launches and innovations in the smokeless tobacco market can indicate market dynamism and growth opportunities. |
8.3 Distribution network expansion: Analyzing the expansion of distribution networks for smokeless tobacco products can reflect market penetration and potential growth avenues. |
9 India Smokeless Tobacco Product Market - Opportunity Assessment |
9.1 India Smokeless Tobacco Product Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 India Smokeless Tobacco Product Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 India Smokeless Tobacco Product Market - Competitive Landscape |
10.1 India Smokeless Tobacco Product Market Revenue Share, By Companies, 2024 |
10.2 India Smokeless Tobacco Product Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |