| Product Code: ETC4416865 | Publication Date: Jul 2023 | Updated Date: Aug 2025 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 |
The hospitality sector in India is incorporating video-on-demand services to enhance guest experiences. This market is growing as hotels and resorts aim to offer personalized entertainment options and on-demand content. Streaming services in the hospitality industry are gaining traction, aligning with the changing preferences of guests.
The Video on Demand (VOD) market in the India hospitality sector is being driven by the desire to enhance guest experiences. As travelers become more tech-savvy, hotels and resorts are turning to VOD services to offer a wide range of entertainment options. With the rise of digital content consumption, VOD platforms cater to guests` preferences and convenience, contributing to a competitive advantage for hospitality establishments.
The video-on-demand market in the hospitality sector in India faces challenges including content licensing, bandwidth limitations, and user preferences. Securing licenses for a wide range of content can be expensive and logistically complex, especially for smaller hotels and establishments. Bandwidth limitations in some areas can affect the quality of streaming services, impacting the guest experience. Meeting the diverse preferences of guests and ensuring a seamless viewing experience poses another challenge.
The pandemic significantly disrupted the hospitality industry, impacting the demand for video-on-demand services in India. With travel restrictions and reduced occupancy rates in hotels, the usage of in-room entertainment systems featuring VoD services has decreased. However, some hotels and resorts have restructured their offerings, emphasizing digital guest experiences. The future of the VoD market in hospitality may rely on innovation in content delivery, personalized recommendations, and hybrid models that cater to both in-room and remote guests.
The India Video on Demand in Hospitality market is experiencing substantial growth, fueled by the increasing demand for personalized and on-demand entertainment services in the hospitality sector. Key players in this market include global leaders such as Netflix, Inc., Amazon Prime Video, and Disney+ Hotstar. These companies provide comprehensive video-on-demand services that cater to the diverse preferences of hotel guests, enhancing their overall experience. Local players like Tata Sky contribute to the market with customized video-on-demand solutions designed for the unique requirements of the India hospitality industry. As the hospitality sector continues to prioritize guest satisfaction and digital amenities, these key players are expected to play a pivotal role in shaping the India Video on Demand in Hospitality market.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Video on Demand in Hospitality Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Video on Demand in Hospitality Market Revenues & Volume, 2021 & 2031F |
3.3 India Video on Demand in Hospitality Market - Industry Life Cycle |
3.4 India Video on Demand in Hospitality Market - Porter's Five Forces |
3.5 India Video on Demand in Hospitality Market Revenues & Volume Share, By Solution , 2021 & 2031F |
3.6 India Video on Demand in Hospitality Market Revenues & Volume Share, By Service, 2021 & 2031F |
3.7 India Video on Demand in Hospitality Market Revenues & Volume Share, By Delivery Model, 2021 & 2031F |
3.8 India Video on Demand in Hospitality Market Revenues & Volume Share, By User Type, 2021 & 2031F |
3.9 India Video on Demand in Hospitality Market Revenues & Volume Share, By Revenue Model, 2021 & 2031F |
4 India Video on Demand in Hospitality Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for personalized entertainment options in hospitality establishments |
4.2.2 Growth in the number of hotels and resorts offering video on demand services to enhance guest experience |
4.2.3 Rising disposable income and changing consumer preferences towards on-demand content consumption |
4.3 Market Restraints |
4.3.1 High infrastructure costs and technological barriers for implementing video on demand services in hospitality venues |
4.3.2 Concerns regarding content licensing agreements and copyright issues |
4.3.3 Competition from alternative entertainment options such as streaming services and traditional TV channels |
5 India Video on Demand in Hospitality Market Trends |
6 India Video on Demand in Hospitality Market, By Types |
6.1 India Video on Demand in Hospitality Market, By Solution |
6.1.1 Overview and Analysis |
6.1.2 India Video on Demand in Hospitality Market Revenues & Volume, By Solution , 2021-2031F |
6.1.3 India Video on Demand in Hospitality Market Revenues & Volume, By Pay TV, 2021-2031F |
6.1.4 India Video on Demand in Hospitality Market Revenues & Volume, By Internet Protocol Television, 2021-2031F |
6.1.5 India Video on Demand in Hospitality Market Revenues & Volume, By Over The Top, 2021-2031F |
6.2 India Video on Demand in Hospitality Market, By Service |
6.2.1 Overview and Analysis |
6.2.2 India Video on Demand in Hospitality Market Revenues & Volume, By Training & Support, 2021-2031F |
6.2.3 India Video on Demand in Hospitality Market Revenues & Volume, By Professional Services, 2021-2031F |
6.3 India Video on Demand in Hospitality Market, By Delivery Model |
6.3.1 Overview and Analysis |
6.3.2 India Video on Demand in Hospitality Market Revenues & Volume, By Laptops and Desktops, 2021-2031F |
6.3.3 India Video on Demand in Hospitality Market Revenues & Volume, By Smart phones and Tablets, 2021-2031F |
6.3.4 India Video on Demand in Hospitality Market Revenues & Volume, By Smart TV, 2021-2031F |
6.4 India Video on Demand in Hospitality Market, By User Type |
6.4.1 Overview and Analysis |
6.4.2 India Video on Demand in Hospitality Market Revenues & Volume, By Hotels, 2021-2031F |
6.4.3 India Video on Demand in Hospitality Market Revenues & Volume, By Cruise/Luxury Yachts, 2021-2031F |
6.4.4 India Video on Demand in Hospitality Market Revenues & Volume, By Day Care Center, 2021-2031F |
6.4.5 India Video on Demand in Hospitality Market Revenues & Volume, By Others (Restaurants and Lounges), 2021-2031F |
6.5 India Video on Demand in Hospitality Market, By Revenue Model |
6.5.1 Overview and Analysis |
6.5.2 India Video on Demand in Hospitality Market Revenues & Volume, By Subscription, 2021-2031F |
6.5.3 India Video on Demand in Hospitality Market Revenues & Volume, By Rental, 2021-2031F |
6.5.4 India Video on Demand in Hospitality Market Revenues & Volume, By Retail, 2021-2031F |
6.5.5 India Video on Demand in Hospitality Market Revenues & Volume, By Advertisement, 2021-2031F |
7 India Video on Demand in Hospitality Market Import-Export Trade Statistics |
7.1 India Video on Demand in Hospitality Market Export to Major Countries |
7.2 India Video on Demand in Hospitality Market Imports from Major Countries |
8 India Video on Demand in Hospitality Market Key Performance Indicators |
8.1 Average viewing time per guest per stay |
8.2 Percentage increase in the number of hotels adopting video on demand services annually |
8.3 Customer satisfaction ratings related to the quality and variety of on-demand content offered |
8.4 Percentage of revenue generated from video on demand services compared to total hospitality revenue |
8.5 Net Promoter Score (NPS) specifically for guests utilizing video on demand services |
9 India Video on Demand in Hospitality Market - Opportunity Assessment |
9.1 India Video on Demand in Hospitality Market Opportunity Assessment, By Solution , 2021 & 2031F |
9.2 India Video on Demand in Hospitality Market Opportunity Assessment, By Service, 2021 & 2031F |
9.3 India Video on Demand in Hospitality Market Opportunity Assessment, By Delivery Model, 2021 & 2031F |
9.4 India Video on Demand in Hospitality Market Opportunity Assessment, By User Type, 2021 & 2031F |
9.5 India Video on Demand in Hospitality Market Opportunity Assessment, By Revenue Model, 2021 & 2031F |
10 India Video on Demand in Hospitality Market - Competitive Landscape |
10.1 India Video on Demand in Hospitality Market Revenue Share, By Companies, 2024 |
10.2 India Video on Demand in Hospitality Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |