| Product Code: ETC7556694 | Publication Date: Sep 2024 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Vasudha | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The India wallpaper market import shipment exhibited robust growth with a CAGR of 13.1% from 2020 to 2024. However, there was a significant decline in growth rate between 2023 and 2024, indicating a sudden slowdown. Overall, the market expansion stabilized towards the end of the period.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Wallpaper Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Wallpaper Market Revenues & Volume, 2021 & 2031F |
3.3 India Wallpaper Market - Industry Life Cycle |
3.4 India Wallpaper Market - Porter's Five Forces |
3.5 India Wallpaper Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 India Wallpaper Market Revenues & Volume Share, By End-use, 2021 & 2031F |
4 India Wallpaper Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income levels in India, leading to higher spending on home decor products. |
4.2.2 Growth in the real estate sector, driving demand for wallpapers in both residential and commercial properties. |
4.2.3 Changing consumer preferences towards interior decoration and home improvement projects. |
4.3 Market Restraints |
4.3.1 High cost associated with premium wallpaper products, limiting adoption in lower-income segments. |
4.3.2 Competition from alternative wall decor options such as paint, tiles, and wall decals. |
4.3.3 Lack of awareness and limited availability of designer wallpaper options in certain regions of India. |
5 India Wallpaper Market Trends |
6 India Wallpaper Market, By Types |
6.1 India Wallpaper Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 India Wallpaper Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 India Wallpaper Market Revenues & Volume, By Vinyl, 2021- 2031F |
6.1.4 India Wallpaper Market Revenues & Volume, By Nonwoven, 2021- 2031F |
6.1.5 India Wallpaper Market Revenues & Volume, By Paper, 2021- 2031F |
6.1.6 India Wallpaper Market Revenues & Volume, By Fabric, 2021- 2031F |
6.1.7 India Wallpaper Market Revenues & Volume, By Others, 2021- 2031F |
6.2 India Wallpaper Market, By End-use |
6.2.1 Overview and Analysis |
6.2.2 India Wallpaper Market Revenues & Volume, By Residential, 2021- 2031F |
6.2.3 India Wallpaper Market Revenues & Volume, By Commercial, 2021- 2031F |
7 India Wallpaper Market Import-Export Trade Statistics |
7.1 India Wallpaper Market Export to Major Countries |
7.2 India Wallpaper Market Imports from Major Countries |
8 India Wallpaper Market Key Performance Indicators |
8.1 Number of interior designers and architects recommending wallpapers in their projects. |
8.2 Growth in the number of wallpaper manufacturers and suppliers entering the Indian market. |
8.3 Increase in online searches and engagement for wallpaper-related content and products. |
8.4 Adoption rate of wallpaper installation services by homeowners and businesses. |
8.5 Number of home decor exhibitions and trade shows featuring wallpaper products in India. |
9 India Wallpaper Market - Opportunity Assessment |
9.1 India Wallpaper Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 India Wallpaper Market Opportunity Assessment, By End-use, 2021 & 2031F |
10 India Wallpaper Market - Competitive Landscape |
10.1 India Wallpaper Market Revenue Share, By Companies, 2024 |
10.2 India Wallpaper Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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