| Product Code: ETC228324 | Publication Date: Jul 2023 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
India`s watches and clocks import market continued to be dominated by top exporting countries such as Switzerland, China, Philippines, Hong Kong, and Thailand in 2024. The high Herfindahl-Hirschman Index (HHI) indicated a concentrated market landscape. The impressive compound annual growth rate (CAGR) of 32.56% from 2020 to 2024 highlighted the robust demand for imported timepieces in India. Furthermore, the growth rate of 20.53% in 2024 emphasized the sustained momentum in the market, showcasing opportunities for both domestic and international players to capitalize on the growing consumer interest in watches and clocks.

The India watches and clocks market encompasses a wide range of timekeeping devices, including wristwatches, wall clocks, alarm clocks, and pocket watches. The market is a significant segment of the country`s fashion and lifestyle industry, driven by factors such as changing consumer preferences, increasing urbanization, and the desire for both traditional and modern timepieces. Key players in the market include watch and clock manufacturers, fashion brands, and retailers offering a diverse collection of timekeeping devices to meet various customer demands.
The India watches and clocks market is driven by several factors. Firstly, the steady growth of the India economy and the rising disposable income of consumers fuel the demand for watches and clocks as lifestyle and fashion accessories. Watches are considered a symbol of status, and consumers are willing to invest in high-quality timepieces. Secondly, the cultural significance of watches and clocks as gifts for special occasions, such as weddings and festivals, drives seasonal demand in the market. The celebration of traditional events and gifting culture further boosts the market`s growth. Additionally, the emergence of organized retail, luxury watch boutiques, and the availability of a wide range of watch brands contribute to the market`s expansion. Technological advancements in watch design and manufacturing, including the incorporation of smart features, also attract tech-savvy consumers to the market.
The India watches and clocks market encounters several challenges. Firstly, the increasing reliance on smartphones and digital devices for timekeeping can impact traditional watch and clock sales. Manufacturers must focus on design, craftsmanship, and unique features to attract consumers. Secondly, competition from low-cost imported watches and clocks can affect the market share of domestic manufacturers. Emphasizing on product quality, branding, and customer service can help domestic brands compete effectively in the market.
The India watches and clocks market faced mixed impacts during the Covid-19 pandemic. With retail stores closed and restrictions on non-essential purchases, the market experienced a decline in sales. However, the market witnessed increased demand for clocks as people spent more time at home during lockdowns. The growing focus on home decor and home improvement activities also boosted the demand for clocks. As economic activities resume and consumer spending picks up, the India watches and clocks market is expected to witness growth in the post-pandemic era.
The India watches and clocks market is served by both domestic and international manufacturers and retailers. Some prominent players in this sector include Titan Company Limited, Casio India Co. Pvt. Ltd., Seiko Clock Inc., and Timex Group India Limited. These companies offer a wide range of watches and clocks, catering to diverse customer preferences and budget segments. Their focus on design, precision, and affordability has made them key players in the watches and clocks market in India.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Watches and Clocks Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Watches and Clocks Market Revenues & Volume, 2021 & 2031F |
3.3 India Watches and Clocks Market - Industry Life Cycle |
3.4 India Watches and Clocks Market - Porter's Five Forces |
3.5 India Watches and Clocks Market Revenues & Volume Share, By Types, 2021 & 2031F |
3.6 India Watches and Clocks Market Revenues & Volume Share, By Applications, 2021 & 2031F |
4 India Watches and Clocks Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of the Indian population, leading to higher spending on luxury items like watches and clocks. |
4.2.2 Growing influence of western fashion trends and increasing awareness about international watch brands. |
4.2.3 Rising demand for premium and high-quality watches among the urban population in India. |
4.3 Market Restraints |
4.3.1 Competition from smart wearables and mobile phones that offer timekeeping functions, impacting the traditional watches and clocks market. |
4.3.2 Economic slowdowns or fluctuations affecting consumer purchasing power and willingness to spend on non-essential items. |
5 India Watches and Clocks Market Trends |
6 India Watches and Clocks Market, By Types |
6.1 India Watches and Clocks Market, By Types |
6.1.1 Overview and Analysis |
6.1.2 India Watches and Clocks Market Revenues & Volume, By Types, 2021-2031F |
6.1.3 India Watches and Clocks Market Revenues & Volume, By Sport Watches, 2021-2031F |
6.1.4 India Watches and Clocks Market Revenues & Volume, By Luxury Watches, 2021-2031F |
6.1.5 India Watches and Clocks Market Revenues & Volume, By Diamond Watches, 2021-2031F |
6.1.6 India Watches and Clocks Market Revenues & Volume, By Alarm Clock, 2021-2031F |
6.1.7 India Watches and Clocks Market Revenues & Volume, By Wall Clock, 2021-2031F |
6.2 India Watches and Clocks Market, By Applications |
6.2.1 Overview and Analysis |
6.2.2 India Watches and Clocks Market Revenues & Volume, By Display Time, 2021-2031F |
6.2.3 India Watches and Clocks Market Revenues & Volume, By Adornment, 2021-2031F |
6.2.4 India Watches and Clocks Market Revenues & Volume, By Collection, 2021-2031F |
6.2.5 India Watches and Clocks Market Revenues & Volume, By Other, 2021-2031F |
7 India Watches and Clocks Market Import-Export Trade Statistics |
7.1 India Watches and Clocks Market Export to Major Countries |
7.2 India Watches and Clocks Market Imports from Major Countries |
8 India Watches and Clocks Market Key Performance Indicators |
8.1 Average selling price (ASP) of watches and clocks in the Indian market. |
8.2 Number of new product launches by major watch brands in India. |
8.3 Consumer sentiment and confidence index related to spending on luxury items like watches and clocks. |
9 India Watches and Clocks Market - Opportunity Assessment |
9.1 India Watches and Clocks Market Opportunity Assessment, By Types, 2021 & 2031F |
9.2 India Watches and Clocks Market Opportunity Assessment, By Applications, 2021 & 2031F |
10 India Watches and Clocks Market - Competitive Landscape |
10.1 India Watches and Clocks Market Revenue Share, By Companies, 2024 |
10.2 India Watches and Clocks Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |