Product Code: ETC352884 | Publication Date: Aug 2023 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The India white cement market import shipment demonstrated strong growth with a CAGR of 15.8% from 2020-2024. However, there was a notable slowdown in growth between 2023-2024, with a decline of 13.6%. Overall, the market expanded significantly but showed signs of deceleration in the most recent period.
The white cement market in India was valued at around INR 3,609 crore and is projected to grow further at a compound annual growth rate of 6.4% to reach approximately INR 5,474 crore. This growth is mainly attributed to rising investments towards infrastructure development projects across the country along with increased production capacity for white cement manufacturing units since 2010.
The India white cement market is experiencing significant growth due to several key drivers. One of the primary drivers is the rise in construction and infrastructure projects, particularly in the residential and commercial sectors. White cement is widely used for decorative and architectural applications, such as flooring, wall cladding, and precast structures, contributing to the market`s expansion. Furthermore, the growing preference for aesthetically appealing and premium quality building materials has led to an increased demand for white cement. The market has witnessed a surge in demand for white cement-based products, including tiles, grouts, and coatings, due to their elegant appearance and design flexibility. Moreover, the increasing awareness of sustainable and environmentally friendly construction materials has further driven the adoption of white cement. It is considered a more eco-friendly alternative to traditional gray cement, driving market growth in India.
The India white cement market faces challenges that influence its growth prospects. One of the key challenges is the higher production cost of white cement compared to regular gray cement. The manufacturing process involves additional steps to remove iron and other impurities, which increases production expenses. As a result, white cement is generally more expensive, impacting its adoption in price-sensitive markets. Furthermore, the limited awareness and familiarity of white cement among consumers pose a challenge to market growth. The preference for traditional gray cement in construction and infrastructure projects is deeply ingrained, and persuading customers to opt for white cement can be a challenging task. Companies need to invest in marketing and educational initiatives to create awareness and promote the benefits of white cement.
The India white cement market experienced a mixed impact during the COVID-19 pandemic. With the construction and real estate sectors facing restrictions and project delays, the demand for white cement for architectural and decorative applications declined initially. The lockdown measures and economic uncertainty led to postponement or cancellation of non-essential projects, impacting the white cement market. However, the market witnessed a shift in consumer preferences towards home improvement and renovation projects during the pandemic. With people spending more time at home, the demand for white cement for interior design and decor purposes increased. Moreover, the growing awareness of white cement`s aesthetic appeal and design flexibility contributed to its adoption in residential spaces. As the economy gradually recovers and construction activities resume, the demand for white cement is expected to rebound, driven by infrastructure projects and premium residential and commercial developments.
The India white cement market is served by several key players that have a significant presence in the construction and building materials industry. Companies like UltraTech Cement Limited, JK Cement Ltd., Birla White (UltraTech), and Nuvoco Vistas Corporation Limited (formerly LafargeHolcim) are prominent manufacturers of white cement in India. These companies offer premium quality white cement products suitable for architectural and decorative applications, including flooring, cladding, and precast elements. With a focus on product quality, branding, and marketing, these key players have gained a strong foothold in the market, catering to both residential and commercial construction projects.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India White Cement Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India White Cement Market Revenues & Volume, 2021 & 2031F |
3.3 India White Cement Market - Industry Life Cycle |
3.4 India White Cement Market - Porter's Five Forces |
3.5 India White Cement Market Revenues & Volume Share, By Grade, 2021 & 2031F |
3.6 India White Cement Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.7 India White Cement Market Revenues & Volume Share, By End Use, 2021 & 2031F |
4 India White Cement Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing construction activities in India |
4.2.2 Increasing demand for premium and aesthetically appealing construction materials |
4.2.3 Government initiatives promoting infrastructure development |
4.3 Market Restraints |
4.3.1 Fluctuating raw material prices |
4.3.2 Competition from alternative building materials such as traditional cement |
4.3.3 Economic slowdown impacting construction sector growth |
5 India White Cement Market Trends |
6 India White Cement Market, By Types |
6.1 India White Cement Market, By Grade |
6.1.1 Overview and Analysis |
6.1.2 India White Cement Market Revenues & Volume, By Grade, 2021-2031F |
6.1.3 India White Cement Market Revenues & Volume, By Type I, 2021-2031F |
6.1.4 India White Cement Market Revenues & Volume, By Type III, 2021-2031F |
6.1.5 India White Cement Market Revenues & Volume, By Others, 2021-2031F |
6.2 India White Cement Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 India White Cement Market Revenues & Volume, By Architectural, 2021-2031F |
6.2.3 India White Cement Market Revenues & Volume, By Flooring, 2021-2031F |
6.2.4 India White Cement Market Revenues & Volume, By Tile grouting, 2021-2031F |
6.2.5 India White Cement Market Revenues & Volume, By Others, 2021-2031F |
6.3 India White Cement Market, By End Use |
6.3.1 Overview and Analysis |
6.3.2 India White Cement Market Revenues & Volume, By Residential, 2021-2031F |
6.3.3 India White Cement Market Revenues & Volume, By Commercial, 2021-2031F |
6.3.4 India White Cement Market Revenues & Volume, By Industrial, 2021-2031F |
7 India White Cement Market Import-Export Trade Statistics |
7.1 India White Cement Market Export to Major Countries |
7.2 India White Cement Market Imports from Major Countries |
8 India White Cement Market Key Performance Indicators |
8.1 Average selling price of white cement in India |
8.2 Number of new construction projects utilizing white cement |
8.3 Adoption rate of white cement in high-end residential and commercial projects |
9 India White Cement Market - Opportunity Assessment |
9.1 India White Cement Market Opportunity Assessment, By Grade, 2021 & 2031F |
9.2 India White Cement Market Opportunity Assessment, By Application, 2021 & 2031F |
9.3 India White Cement Market Opportunity Assessment, By End Use, 2021 & 2031F |
10 India White Cement Market - Competitive Landscape |
10.1 India White Cement Market Revenue Share, By Companies, 2024 |
10.2 India White Cement Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |