Indonesia Bottled Water Market (2025-2031) | Growth, Size & Revenue, Industry, Analysis, Segmentation, Value, Forecast, Outlook, Share, Competitive Landscape, Companies, Trends

Indonesia Bottled Water Market Growth Rate

Indonesia Bottled Water Market Highlights

Topics Covered in the Indonesia Bottled Water Market Report

The Indonesia Bottled Water Market report comprehensively covers the market by quality, type, product, material, purchasing sources, pack size, and end-user packaging. The report provides an unbiased and insightful analysis of current market trends, investment opportunities, challenges, and key drivers. It serves as a valuable resource for stakeholders to align their strategies with evolving market dynamics.

Indonesia Bottled Water Market Synopsis

The Indonesia Bottled Water Market is growing tremendously. The market is driven by consumers' rising awareness about health and hygiene and rising spending power. The manufacturers are shifting the water bottle packaging towards more eco-friendly or high-quality plastic, as consumers' preference is inclining towards environmental product usage. There is rising demand for both affordable and premium packaged bottles by consumers in Indonesia. Competition intensifies between local and foreign manufacturers to capture their share in this growing industry. Strong distribution channels are further propelling growth in the water bottle industry in Indonesia.

Indonesia Bottled Water Market size is expected to grow at a significant CAGR of 7.7% during the forecast period 2025–2031. Key market growth drivers include rising urbanization and awareness about health and hygiene among consumers. Rising purchasing power is increasing the adaptation of both functional and premium water bottles. Increasing e-commerce retail platforms are further accelerating Indonesia bottled water market growth by catering to a wide range of audiences by providing click-and-collect services. Companies are increasingly focusing on making the packaging of the products sustainable and eco-friendly, driven by consumers' demand for environmentally friendly material usage. Moreover, there is an increase in demand for water bottles having high mineral value and nutrition.

Challenges Faced by the Market

The biggest concern for the Indonesia Bottled Water Industry is plastic waste, contributing to pollution in the environment. Regulation policies and standards set up by BPOM increase the cost of materials. Continued supply chain disruptions and water pollution also hinder the industry growth. Multiple filtration processes to make the water fit for drinking also add to the cost of the product and lower profit margins. Due to affordability concerns, many middle-class consumers avoid using water bottles. All of the factors mentioned above hinder further market expansion.

Indonesia Bottled Water Market Trends

One key trend is the integration of digital platforms and AI driven logistics by businesses to streamline supply chains and personalise customer experiences using data analytics and mobile ordering systems. Innovation spans from vitamin enriched functional formulations to digitally traceable, sustainable packaging, enhancing engagement and trust. Consumer behaviour is shifting toward omnichannel shopping; brands offer seamless experiences linking online ordering with physical retail and click and collect services. Convenience driven features like home delivery subscriptions and personalised offers heighten market responsiveness and customer retention.

Investment Opportunities in the Indonesia Bottled Water Market

Investment opportunities lie in expanding digital commerce for bottled water, including e commerce platforms, fintech enabled payments, and logistics enhancements to act on rising online demand and low existing adoption. Another opportunity is upgrading retail infrastructure—investments in modernising supermarkets, last mile delivery hubs, and cold chain distribution networks will meet demand efficiently. These enhancements can improve shelf life, distribution reach, and consumer satisfaction. Investors targeting sustainable packaging technology and infrastructure modernisation will find fertile ground in this evolving market.

Leading Players of the Indonesia Bottled Water Market

Key companies dominating the market include Danone’s Aqua, Mayora Group’s Le Minerale, Nestlé, Asahi, and Fraser & Neave. They contribute through extensive distribution across both traditional retail and e‑commerce, launching premium and functional product lines, and investing in sustainable packaging. Their combined strategies help shape market dynamics and consumer expectations, with Indonesia Bottled Water Market Share concentrated among these leading brands.

Government Regulations Introduced in the Indonesia Bottled Water Market

According to Indonesian government data, initiatives supporting market growth include Indonesia’s Food and Drug Authority (BPOM) enforcing strict water quality and labeling standards, increasing consumer trust. Environmental policies focused at reducing plastic pollution incentivize the adoption of recyclable or biodegradable packaging. These measures foster improved product safety, quality assurance, and sustainability, providing with market expansion and aligning industry growth with environmental and public health objectives.

Future Insights of the Indonesia Bottled Water Market

The Indonesia Bottled Water Market industry is expected to evolve through innovation in sustainable packaging and purification technologies, offering healthier and eco friendly alternatives. Rising urbanisation and health-aware consumers will drive growth in premium, functional, and mineral rich variants. Digital transformation will accelerate omnichannel retailing and personalised experiences. Environmental and regulatory pressures will challenge players to balance growth with sustainability. Nonetheless, opportunities abound in innovation, infrastructure, and green offerings that align with consumer values and governance trends.

Market Segmentation Analysis

The report offers a comprehensive study of the subsequent market segments and their leading categories.

Premium Segment to Dominate the Market – By Quality

According to Guneet Kaur, Senior Research Analyst, 6Wresearch, the premium bottled water category is gaining fast traction due to growing health awareness, lifestyle upgrades, and increased consumer willingness to pay for enhanced mineral content, eco-friendly packaging, and perceived health benefits across urban centres.

Still Water to Dominate the Market – By Type

Still water is the fastest-growing type due to its consistent demand from both health-conscious consumers and general households. Its wide availability, affordability, and safe hydration appeal contribute significantly to its popularity, especially among middle-income and on-the-go consumers.

Functional Water Bottle to Dominate the Market – By Product

Functional water bottles are expanding rapidly, driven by consumer interest in added nutrients, detoxification, and fitness-related hydration. These products appeal strongly to urban youth and wellness-focused demographics, making them a key innovation space for brands seeking differentiation.

Polyethylene Terephthalate (PET) to Dominate the Market – By Material

PET material is witnessing the fastest growth due to its lightweight nature, cost-effectiveness, and recyclability. Brands prefer PET for its durability and ease of transport, while consumers appreciate the convenience and safe usage associated with PET bottles in everyday life.

Online Retail Stores to Dominate the Market – By Purchasing Sources

Online retail is rapidly emerging as a preferred channel due to increased digital adoption, home delivery convenience, and availability of bundled offers. The growth of e-commerce platforms has accelerated post-pandemic, making online shopping a primary source for bottled water purchases.

501 ml - 1000 ml to Dominate the Market – By Pack Size

This pack size leads in growth as it offers portability, affordability, and adequate volume for single use, making it ideal for urban professionals and school-goers. It balances convenience with pricing, becoming the top pick across supermarkets, vending machines, and delivery channels.

Plastic Bottle to Dominate the Market – By End-user Packaging

Plastic bottles dominate due to their versatility, lightweight design, and cost efficiency. They are widely used for mass-market distribution, appealing to both manufacturers and consumers for convenience, durability, and compatibility with current retail and vending infrastructures.

Key Attractiveness of the Report

• 10 Years of Market Numbers.
• Historical Data Starting from 2021 to 2024.
• Base Year: 2024
• Forecast Data until 2031
• Key Performance Indicators Impacting the Market.
• Major Upcoming Developments and Projects.

Key Highlights of the Report:

• Indonesia Bottled Water Market Outlook
• Market Size of Indonesia Bottled Water Market, 2024
• Forecast of Indonesia Bottled Water Market, 2031
• Historical Data and Forecast of Indonesia Bottled Water Revenues & Volume for the Period 2021-2031
• Indonesia Bottled Water Market Trend Evolution
• Indonesia Bottled Water Market Drivers and Challenges
• Indonesia Bottled Water Price Trends
• Indonesia Bottled Water Porter's Five Forces
• Indonesia Bottled Water Industry Life Cycle
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Quality for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Premium for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Non-Premium for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Type for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Still Water for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Spring Water for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Sparkling?Water for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Purified Water for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Mineral Water for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Product for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Still Bottle Water for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Packaged Drinking Water for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Functional Water Bottle for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Flavored Bottled Water for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Distilled Bottled Water for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By arbonated Bottle Water for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Material for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Polyethylene Terephthalate (PET) for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Glass for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Purchasing Sources for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Supermarket/Hypermarket for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Online Retail Stores for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Grocery Stores for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Food Serving Places for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By E-retailers for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Clubs for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Home and Office Delivery for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Others for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Origin of Product for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Imported for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Domestic for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Pack Size for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By 1501 ml and above for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By 1001 ml - 1500 ml for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By 501 ml - 1000 ml for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By 331 ml - 500ml for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By 330 ml for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By End-user Packaging for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Plastic Bottle for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Glass Bottle for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Drum (Bulk) for the Period 2021-2031
• Historical Data and Forecast of Indonesia Bottled Water Market Revenues & Volume By Can for the Period 2021-2031
• Indonesia Bottled Water Import Export Trade Statistics
• Market Opportunity Assessment By Quality
• Market Opportunity Assessment By Type
• Market Opportunity Assessment By Product
• Market Opportunity Assessment By Material
• Market Opportunity Assessment By Purchasing Sources
• Market Opportunity Assessment By Origin of Product
• Market Opportunity Assessment By Pack Size
• Market Opportunity Assessment By End-user Packaging
• Indonesia Bottled Water Top Companies Market Share
• Indonesia Bottled Water Competitive Benchmarking By Technical and Operational Parameters
• Indonesia Bottled Water Company Profiles
• Indonesia Bottled Water Key Strategic Recommendations

Markets Covered

The report offers a comprehensive study of the subsequent market segments:

By Quality

• Premium
• Non Premium

By Type

• Still Water
• Spring Water
• Sparkling Water
• Purified Water
• Mineral Water

By Product

• Still Bottle Water
• Packaged Drinking Water
• Functional Water Bottle
• Flavored Bottled Water
• Distilled Bottled Water
• Carbonated Bottle Water

By Material

• Polyethylene Terephthalate (PET)
• Glass

By Purchasing Sources

• Supermarket/Hypermarket
• Online Retail Stores
• Grocery Stores
• Food Serving Places
• E retailers
• Clubs
• Home and Office Delivery
• Others

By Pack Size

• 1501 ml and above
• 1001 ml   1500 ml
• 501 ml   1000 ml
• 331 ml   500 ml
• 330 ml

By End user Packaging

• Plastic Bottle
• Glass Bottle
• Drum (Bulk)
• Can