Indonesia Color Cosmetics Market (2025-2031) Outlook | Industry, Companies, Share, Size, Forecast, Trends, Value, Growth, Analysis & Revenue

Market Forecast By Target Market (Prestige Products, Mass Products), By Distribution (Offline, Online), By Application (Nail Products, Hair Products, Lip Products, Face Products, Others) And Competitive Landscape
Product Code: ETC319768 Publication Date: Aug 2022 Updated Date: Nov 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Ravi Bhandari No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

Indonesia Color Cosmetics Market: Import Trend Analysis

In 2024, Indonesia`s import trend for the color cosmetics market showed a growth rate of 1.02%, with a compound annual growth rate (CAGR) of 19.02% for the period 2020-2024. This notable import momentum can be attributed to a consistent demand shift towards premium cosmetic products in the market, reflecting a stable and growing consumer base for color cosmetics in Indonesia.

Color Cosmetics Market: Indonesia vs Top 5 Major Economies in 2027 (Asia)


The Color Cosmetics market in Indonesia is projected to grow at a high growth rate of 13.27% by 2027, within the Asia region led by China, along with other countries like India, Japan, Australia and South Korea, collectively shaping a dynamic and evolving market environment driven by innovation and increasing adoption of emerging technologies.

Color Cosmetics Market: Indonesia vs Top 5 Major Economies in 2027 (Asia)

Indonesia Color Cosmetics Market Synopsis

The color cosmetics market size within Indonesia accounted for around US$ 160 million back 2018 registering an impressive CAGR up until 2025 owing changing lifestyle trends & improving living standards observed particularly within urban regions throughout nation. Rising consumer spending power alongside positive outlook on personal appearance being displayed amongst Indonesian female population serves as primary stimulants.

Drivers of the Market

The Indonesia Color Cosmetics market has been driven by changing beauty preferences, evolving fashion trends, and an increasing focus on personal appearance. Consumers` desire for a diverse range of makeup products, including lipsticks, eyeshadows, and nail polishes, has fueled market growth. Influencers, social media, and innovative product launches also contribute to the demand for color cosmetics.

Challenges of the Market

Challenges include market saturation, changing fashion trends, and the need for diverse and inclusive product ranges. Continuous innovation, adapting to cultural shifts, and personalized offerings might be key to overcoming these challenges.

COVID-19 Impact on the Market

The Indonesia Color Cosmetics market was impacted by reduced social gatherings, events, and discretionary spending. With consumers wearing masks and staying at home, the demand for certain color cosmetics products declined.

Key Players in the Market

The color cosmetics market is driven by beauty and makeup trends. Key players include local brands like Wardah, Make Over, and Emina, as well as international giants like L`Or?al and Maybelline.

Key Highlights of the Report:

  • Indonesia Color Cosmetics Market Outlook
  • Market Size of Indonesia Color Cosmetics Market, 2024
  • Forecast of Indonesia Color Cosmetics Market, 2031
  • Historical Data and Forecast of Indonesia Color Cosmetics Revenues & Volume for the Period 2021-2031
  • Indonesia Color Cosmetics Market Trend Evolution
  • Indonesia Color Cosmetics Market Drivers and Challenges
  • Indonesia Color Cosmetics Price Trends
  • Indonesia Color Cosmetics Porter's Five Forces
  • Indonesia Color Cosmetics Industry Life Cycle
  • Historical Data and Forecast of Indonesia Color Cosmetics Market Revenues & Volume By Target Market for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Color Cosmetics Market Revenues & Volume By Prestige Products for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Color Cosmetics Market Revenues & Volume By Mass Products for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Color Cosmetics Market Revenues & Volume By Distribution for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Color Cosmetics Market Revenues & Volume By Offline for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Color Cosmetics Market Revenues & Volume By Online for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Color Cosmetics Market Revenues & Volume By Application for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Color Cosmetics Market Revenues & Volume By Nail Products for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Color Cosmetics Market Revenues & Volume By Hair Products for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Color Cosmetics Market Revenues & Volume By Lip Products for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Color Cosmetics Market Revenues & Volume By Face Products for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Color Cosmetics Market Revenues & Volume By Others for the Period 2021-2031
  • Indonesia Color Cosmetics Import Export Trade Statistics
  • Market Opportunity Assessment By Target Market
  • Market Opportunity Assessment By Distribution
  • Market Opportunity Assessment By Application
  • Indonesia Color Cosmetics Top Companies Market Share
  • Indonesia Color Cosmetics Competitive Benchmarking By Technical and Operational Parameters
  • Indonesia Color Cosmetics Company Profiles
  • Indonesia Color Cosmetics Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6Wresearch actively monitors the Indonesia Color Cosmetics Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Indonesia Color Cosmetics Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Indonesia Color Cosmetics Market Overview

3.1 Indonesia Country Macro Economic Indicators

3.2 Indonesia Color Cosmetics Market Revenues & Volume, 2021 & 2031F

3.3 Indonesia Color Cosmetics Market - Industry Life Cycle

3.4 Indonesia Color Cosmetics Market - Porter's Five Forces

3.5 Indonesia Color Cosmetics Market Revenues & Volume Share, By Target Market, 2021 & 2031F

3.6 Indonesia Color Cosmetics Market Revenues & Volume Share, By Distribution, 2021 & 2031F

3.7 Indonesia Color Cosmetics Market Revenues & Volume Share, By Application, 2021 & 2031F

4 Indonesia Color Cosmetics Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing disposable income of the middle-class population in Indonesia

4.2.2 Growing influence of social media and beauty influencers on consumer purchasing decisions

4.2.3 Rising demand for halal-certified and natural/organic color cosmetics products

4.3 Market Restraints

4.3.1 High import duties and taxes on cosmetics products in Indonesia

4.3.2 Intense competition among local and international color cosmetics brands

4.3.3 Limited availability of premium quality color cosmetics products in certain regions of Indonesia

5 Indonesia Color Cosmetics Market Trends

6 Indonesia Color Cosmetics Market, By Types

6.1 Indonesia Color Cosmetics Market, By Target Market

6.1.1 Overview and Analysis

6.1.2 Indonesia Color Cosmetics Market Revenues & Volume, By Target Market, 2021-2031F

6.1.3 Indonesia Color Cosmetics Market Revenues & Volume, By Prestige Products, 2021-2031F

6.1.4 Indonesia Color Cosmetics Market Revenues & Volume, By Mass Products, 2021-2031F

6.2 Indonesia Color Cosmetics Market, By Distribution

6.2.1 Overview and Analysis

6.2.2 Indonesia Color Cosmetics Market Revenues & Volume, By Offline, 2021-2031F

6.2.3 Indonesia Color Cosmetics Market Revenues & Volume, By Online, 2021-2031F

6.3 Indonesia Color Cosmetics Market, By Application

6.3.1 Overview and Analysis

6.3.2 Indonesia Color Cosmetics Market Revenues & Volume, By Nail Products, 2021-2031F

6.3.3 Indonesia Color Cosmetics Market Revenues & Volume, By Hair Products, 2021-2031F

6.3.4 Indonesia Color Cosmetics Market Revenues & Volume, By Lip Products, 2021-2031F

6.3.5 Indonesia Color Cosmetics Market Revenues & Volume, By Face Products, 2021-2031F

6.3.6 Indonesia Color Cosmetics Market Revenues & Volume, By Others, 2021-2031F

7 Indonesia Color Cosmetics Market Import-Export Trade Statistics

7.1 Indonesia Color Cosmetics Market Export to Major Countries

7.2 Indonesia Color Cosmetics Market Imports from Major Countries

8 Indonesia Color Cosmetics Market Key Performance Indicators

8.1 Average order value (AOV) of color cosmetics products in Indonesia

8.2 Number of new product launches and innovations in the color cosmetics market

8.3 Growth in online sales of color cosmetics products in Indonesia

8.4 Customer retention rate for color cosmetics brands in the Indonesian market

8.5 Number of beauty stores and counters stocking color cosmetics products in Indonesia

9 Indonesia Color Cosmetics Market - Opportunity Assessment

9.1 Indonesia Color Cosmetics Market Opportunity Assessment, By Target Market, 2021 & 2031F

9.2 Indonesia Color Cosmetics Market Opportunity Assessment, By Distribution, 2021 & 2031F

9.3 Indonesia Color Cosmetics Market Opportunity Assessment, By Application, 2021 & 2031F

10 Indonesia Color Cosmetics Market - Competitive Landscape

10.1 Indonesia Color Cosmetics Market Revenue Share, By Companies, 2024

10.2 Indonesia Color Cosmetics Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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