| Product Code: ETC10527247 | Publication Date: Apr 2025 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
In the Indonesia consumer goods market, import trends experienced a notable decline from 2023 to 2024, with a growth rate of -26.17%. However, the compound annual growth rate (CAGR) for the period 2020-2024 stood at a positive 16.56%. This shift in import momentum could be attributed to changing consumer preferences, shifts in trade policies, or market stabilization efforts.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Indonesia Consumer Goods Market Overview |
3.1 Indonesia Country Macro Economic Indicators |
3.2 Indonesia Consumer Goods Market Revenues & Volume, 2022 & 2032F |
3.3 Indonesia Consumer Goods Market - Industry Life Cycle |
3.4 Indonesia Consumer Goods Market - Porter's Five Forces |
3.5 Indonesia Consumer Goods Market Revenues & Volume Share, By Product Type, 2022 & 2032F |
3.6 Indonesia Consumer Goods Market Revenues & Volume Share, By Material Type, 2022 & 2032F |
3.7 Indonesia Consumer Goods Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
3.8 Indonesia Consumer Goods Market Revenues & Volume Share, By End User, 2022 & 2032F |
4 Indonesia Consumer Goods Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of the Indonesian population, leading to higher purchasing power. |
4.2.2 Growing urbanization and changing lifestyle preferences driving demand for convenience and packaged consumer goods. |
4.2.3 Expansion of e-commerce platforms and digital marketing strategies boosting accessibility to consumer goods. |
4.3 Market Restraints |
4.3.1 Economic uncertainties and fluctuations impacting consumer spending behavior. |
4.3.2 Intense competition among consumer goods companies leading to price wars and margin pressures. |
4.3.3 Regulatory challenges and compliance requirements affecting market entry and product innovation. |
5 Indonesia Consumer Goods Market Trends |
6 Indonesia Consumer Goods Market, By Types |
6.1 Indonesia Consumer Goods Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Indonesia Consumer Goods Market Revenues & Volume, By Product Type, 2022 - 2032F |
6.1.3 Indonesia Consumer Goods Market Revenues & Volume, By Electronics, 2022 - 2032F |
6.1.4 Indonesia Consumer Goods Market Revenues & Volume, By Apparel, 2022 - 2032F |
6.1.5 Indonesia Consumer Goods Market Revenues & Volume, By Personal Care, 2022 - 2032F |
6.1.6 Indonesia Consumer Goods Market Revenues & Volume, By Others, 2022 - 2032F |
6.2 Indonesia Consumer Goods Market, By Material Type |
6.2.1 Overview and Analysis |
6.2.2 Indonesia Consumer Goods Market Revenues & Volume, By Plastic, 2022 - 2032F |
6.2.3 Indonesia Consumer Goods Market Revenues & Volume, By Cotton, 2022 - 2032F |
6.2.4 Indonesia Consumer Goods Market Revenues & Volume, By Synthetic Materials, 2022 - 2032F |
6.2.5 Indonesia Consumer Goods Market Revenues & Volume, By Mixed, 2022 - 2032F |
6.3 Indonesia Consumer Goods Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Indonesia Consumer Goods Market Revenues & Volume, By Online Retail, 2022 - 2032F |
6.3.3 Indonesia Consumer Goods Market Revenues & Volume, By Offline Retail, 2022 - 2032F |
6.4 Indonesia Consumer Goods Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 Indonesia Consumer Goods Market Revenues & Volume, By Individuals, 2022 - 2032F |
6.4.3 Indonesia Consumer Goods Market Revenues & Volume, By Businesses, 2022 - 2032F |
7 Indonesia Consumer Goods Market Import-Export Trade Statistics |
7.1 Indonesia Consumer Goods Market Export to Major Countries |
7.2 Indonesia Consumer Goods Market Imports from Major Countries |
8 Indonesia Consumer Goods Market Key Performance Indicators |
8.1 Household expenditure on consumer goods as a percentage of total income. |
8.2 Number of online transactions for consumer goods. |
8.3 Consumer sentiment index reflecting confidence in the economy and future spending intentions. |
9 Indonesia Consumer Goods Market - Opportunity Assessment |
9.1 Indonesia Consumer Goods Market Opportunity Assessment, By Product Type, 2022 & 2032F |
9.2 Indonesia Consumer Goods Market Opportunity Assessment, By Material Type, 2022 & 2032F |
9.3 Indonesia Consumer Goods Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
9.4 Indonesia Consumer Goods Market Opportunity Assessment, By End User, 2022 & 2032F |
10 Indonesia Consumer Goods Market - Competitive Landscape |
10.1 Indonesia Consumer Goods Market Revenue Share, By Companies, 2025 |
10.2 Indonesia Consumer Goods Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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