| Product Code: ETC7564709 | Publication Date: Sep 2024 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In the Indonesia face makeup market, the import trend experienced a decline from 2023 to 2024, with a growth rate of -5.88%. However, the compound annual growth rate (CAGR) for imports from 2020 to 2024 stood at 5.36%. This dip in import momentum in 2024 could be attributed to shifting consumer preferences or changes in trade policies affecting the market.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Indonesia Face Makeup Market Overview |
3.1 Indonesia Country Macro Economic Indicators |
3.2 Indonesia Face Makeup Market Revenues & Volume, 2022 & 2032F |
3.3 Indonesia Face Makeup Market - Industry Life Cycle |
3.4 Indonesia Face Makeup Market - Porter's Five Forces |
3.5 Indonesia Face Makeup Market Revenues & Volume Share, By Type, 2022 & 2032F |
3.6 Indonesia Face Makeup Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
4 Indonesia Face Makeup Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of Indonesian population leading to higher spending on cosmetics. |
4.2.2 Growing influence of social media and beauty influencers promoting face makeup products. |
4.2.3 Rising awareness about personal grooming and beauty standards among Indonesian consumers. |
4.3 Market Restraints |
4.3.1 Presence of counterfeit or low-quality face makeup products affecting consumer trust and market growth. |
4.3.2 Cultural norms and preferences favoring natural beauty over heavy makeup looks may limit the market potential. |
4.3.3 Fluctuating economic conditions impacting consumer purchasing power and willingness to spend on non-essential items. |
5 Indonesia Face Makeup Market Trends |
6 Indonesia Face Makeup Market, By Types |
6.1 Indonesia Face Makeup Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Indonesia Face Makeup Market Revenues & Volume, By Type, 2022-2032F |
6.1.3 Indonesia Face Makeup Market Revenues & Volume, By Sheet Mask, 2022-2032F |
6.1.4 Indonesia Face Makeup Market Revenues & Volume, By Clay Mask, 2022-2032F |
6.1.5 Indonesia Face Makeup Market Revenues & Volume, By Peel-off Mask, 2022-2032F |
6.1.6 Indonesia Face Makeup Market Revenues & Volume, By Cream Mask, 2022-2032F |
6.2 Indonesia Face Makeup Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Indonesia Face Makeup Market Revenues & Volume, By Supermarkets, 2022-2032F |
6.2.3 Indonesia Face Makeup Market Revenues & Volume, By Specialty Stores, 2022-2032F |
6.2.4 Indonesia Face Makeup Market Revenues & Volume, By Online Retail Stores, 2022-2032F |
6.2.5 Indonesia Face Makeup Market Revenues & Volume, By Other, 2022-2032F |
7 Indonesia Face Makeup Market Import-Export Trade Statistics |
7.1 Indonesia Face Makeup Market Export to Major Countries |
7.2 Indonesia Face Makeup Market Imports from Major Countries |
8 Indonesia Face Makeup Market Key Performance Indicators |
8.1 Social media engagement metrics such as likes, shares, and comments on face makeup content. |
8.2 Number of new product launches and innovations in the face makeup segment. |
8.3 Consumer sentiment analysis and feedback on the quality and effectiveness of face makeup products. |
8.4 Trend analysis of beauty events, workshops, and collaborations related to face makeup in Indonesia. |
8.5 Market penetration and growth rate of premium face makeup brands in the Indonesian market. |
9 Indonesia Face Makeup Market - Opportunity Assessment |
9.1 Indonesia Face Makeup Market Opportunity Assessment, By Type, 2022 & 2032F |
9.2 Indonesia Face Makeup Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
10 Indonesia Face Makeup Market - Competitive Landscape |
10.1 Indonesia Face Makeup Market Revenue Share, By Companies, 2025 |
10.2 Indonesia Face Makeup Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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