Indonesia Herbal Cosmetics Market (2025-2031) Outlook | Industry, Growth, Value, Size, Forecast, Companies, Trends, Share, Analysis & Revenue

Market Forecast By Physical State (Solid, Semi-solid, Liquid), By Product (Skin Care Product, Hair Care Product, Baby Care Product, Oral Care Product, Make-up Product), By Distribution Channel (Supermarket, Pharmacy, Departmental Store, Beauty Spa/Salon, Internet Retailing, Specialty Store) And Competitive Landscape
Product Code: ETC327988 Publication Date: Aug 2022 Updated Date: Nov 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Ravi Bhandari No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

Indonesia Herbal Cosmetics Market: Import Trend Analysis

In the Indonesia herbal cosmetics market, the import trend showed a notable growth rate of 10.0% from 2023 to 2024, with a compound annual growth rate (CAGR) of 16.64% for the period 2020-2024. This upward import momentum could be attributed to an increasing consumer demand for natural and organic beauty products in the region.

Indonesia Herbal Cosmetics Market Synopsis

The Indonesia herbal cosmetics market size was valued at US$2 billion in 2025 and is projected to expand at a compound annual growth rate (CAGR) of 8.1% between the estimated years, driven largely by increasing demand from young consumers who prefer using organic ingredients instead of chemical based ones due to its numerous advantages such as being mild on the skin while providing nourishment without adverse effects or risks associated with chemical based products. The number of manufacturers producing herbal cosmetics have risen significantly over recent years due mainly due to low investment costs needed for production while offering premium pricing options & high margins which further attract investors into this space.

Drivers of the Market

Rising awareness of the potential benefits of herbal ingredients in cosmetics could be a significant driver for this market. Consumers` preference for products perceived as more natural and gentle on the skin, coupled with the cultural significance of traditional remedies, might stimulate the growth of herbal cosmetics.

Challenges of the Market

The herbal cosmetics market may encounter challenges in terms of product formulation and efficacy. Developing herbal cosmetic products that meet consumer expectations for both natural ingredients and effective results requires extensive research and development. Ensuring that products deliver the desired benefits while maintaining safety and quality can be a complex task.

COVID-19 Impact on the Market

Lockdowns and reduced social interactions might have led to a decline in demand for cosmetic products, including herbal cosmetics. Consumer priorities shifted during the pandemic, impacting the cosmetic industry`s performance.

Key Players in the Market

Major players might encompass cosmetic companies focusing on natural and herbal products, including international brands like Himalaya Herbals, Mustika Ratu, and local Indonesian brands that specialize in herbal cosmetics.

Key Highlights of the Report:

  • Indonesia Herbal Cosmetics Market Outlook
  • Market Size of Indonesia Herbal Cosmetics Market, 2024
  • Forecast of Indonesia Herbal Cosmetics Market, 2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Revenues & Volume for the Period 2021-2031
  • Indonesia Herbal Cosmetics Market Trend Evolution
  • Indonesia Herbal Cosmetics Market Drivers and Challenges
  • Indonesia Herbal Cosmetics Price Trends
  • Indonesia Herbal Cosmetics Porter's Five Forces
  • Indonesia Herbal Cosmetics Industry Life Cycle
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Physical State for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Solid for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Semi-solid for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Liquid for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Product for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Skin Care Product for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Hair Care Product for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Baby Care Product for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Oral Care Product for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Make-up Product for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Distribution Channel for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Supermarket for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Pharmacy for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Departmental Store for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Beauty Spa/Salon for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Internet Retailing for the Period 2021-2031
  • Historical Data and Forecast of Indonesia Herbal Cosmetics Market Revenues & Volume By Specialty Store for the Period 2021-2031
  • Indonesia Herbal Cosmetics Import Export Trade Statistics
  • Market Opportunity Assessment By Physical State
  • Market Opportunity Assessment By Product
  • Market Opportunity Assessment By Distribution Channel
  • Indonesia Herbal Cosmetics Top Companies Market Share
  • Indonesia Herbal Cosmetics Competitive Benchmarking By Technical and Operational Parameters
  • Indonesia Herbal Cosmetics Company Profiles
  • Indonesia Herbal Cosmetics Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Indonesia Herbal Cosmetics Market Overview

3.1 Indonesia Country Macro Economic Indicators

3.2 Indonesia Herbal Cosmetics Market Revenues & Volume, 2021 & 2031F

3.3 Indonesia Herbal Cosmetics Market - Industry Life Cycle

3.4 Indonesia Herbal Cosmetics Market - Porter's Five Forces

3.5 Indonesia Herbal Cosmetics Market Revenues & Volume Share, By Physical State, 2021 & 2031F

3.6 Indonesia Herbal Cosmetics Market Revenues & Volume Share, By Product, 2021 & 2031F

3.7 Indonesia Herbal Cosmetics Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F

4 Indonesia Herbal Cosmetics Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing consumer awareness about the benefits of herbal cosmetics

4.2.2 Growing demand for natural and organic products in the beauty industry

4.2.3 Rising disposable income and changing lifestyle preferences in Indonesia

4.3 Market Restraints

4.3.1 Limited distribution channels for herbal cosmetics in remote areas

4.3.2 Price sensitivity among consumers due to higher costs of herbal products compared to conventional cosmetics

4.3.3 Lack of standardized regulations and certifications for herbal cosmetics in Indonesia

5 Indonesia Herbal Cosmetics Market Trends

6 Indonesia Herbal Cosmetics Market, By Types

6.1 Indonesia Herbal Cosmetics Market, By Physical State

6.1.1 Overview and Analysis

6.1.2 Indonesia Herbal Cosmetics Market Revenues & Volume, By Physical State, 2021-2031F

6.1.3 Indonesia Herbal Cosmetics Market Revenues & Volume, By Solid, 2021-2031F

6.1.4 Indonesia Herbal Cosmetics Market Revenues & Volume, By Semi-solid, 2021-2031F

6.1.5 Indonesia Herbal Cosmetics Market Revenues & Volume, By Liquid, 2021-2031F

6.2 Indonesia Herbal Cosmetics Market, By Product

6.2.1 Overview and Analysis

6.2.2 Indonesia Herbal Cosmetics Market Revenues & Volume, By Skin Care Product, 2021-2031F

6.2.3 Indonesia Herbal Cosmetics Market Revenues & Volume, By Hair Care Product, 2021-2031F

6.2.4 Indonesia Herbal Cosmetics Market Revenues & Volume, By Baby Care Product, 2021-2031F

6.2.5 Indonesia Herbal Cosmetics Market Revenues & Volume, By Oral Care Product, 2021-2031F

6.2.6 Indonesia Herbal Cosmetics Market Revenues & Volume, By Make-up Product, 2021-2031F

6.3 Indonesia Herbal Cosmetics Market, By Distribution Channel

6.3.1 Overview and Analysis

6.3.2 Indonesia Herbal Cosmetics Market Revenues & Volume, By Supermarket, 2021-2031F

6.3.3 Indonesia Herbal Cosmetics Market Revenues & Volume, By Pharmacy, 2021-2031F

6.3.4 Indonesia Herbal Cosmetics Market Revenues & Volume, By Departmental Store, 2021-2031F

6.3.5 Indonesia Herbal Cosmetics Market Revenues & Volume, By Beauty Spa/Salon, 2021-2031F

6.3.6 Indonesia Herbal Cosmetics Market Revenues & Volume, By Internet Retailing, 2021-2031F

6.3.7 Indonesia Herbal Cosmetics Market Revenues & Volume, By Specialty Store, 2021-2031F

7 Indonesia Herbal Cosmetics Market Import-Export Trade Statistics

7.1 Indonesia Herbal Cosmetics Market Export to Major Countries

7.2 Indonesia Herbal Cosmetics Market Imports from Major Countries

8 Indonesia Herbal Cosmetics Market Key Performance Indicators

8.1 Percentage increase in the number of herbal cosmetics brands available in the Indonesian market

8.2 Growth in the number of herbal cosmetic stores or dedicated sections in retail outlets

8.3 Consumer satisfaction levels with the efficacy and quality of herbal cosmetics

8.4 Percentage increase in online sales of herbal cosmetics

8.5 Number of collaborations between herbal cosmetic brands and influencers or beauty experts

9 Indonesia Herbal Cosmetics Market - Opportunity Assessment

9.1 Indonesia Herbal Cosmetics Market Opportunity Assessment, By Physical State, 2021 & 2031F

9.2 Indonesia Herbal Cosmetics Market Opportunity Assessment, By Product, 2021 & 2031F

9.3 Indonesia Herbal Cosmetics Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F

10 Indonesia Herbal Cosmetics Market - Competitive Landscape

10.1 Indonesia Herbal Cosmetics Market Revenue Share, By Companies, 2024

10.2 Indonesia Herbal Cosmetics Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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