| Product Code: ETC338188 | Publication Date: Aug 2022 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In the Indonesia perm lotion market, the import trend showed a growth rate of 2.18% from 2023 to 2024, with a compound annual growth rate (CAGR) of -0.26% for 2020-2024. This decline in CAGR could be attributed to shifts in consumer preferences or changes in trade policies affecting import momentum.
The perm lotion market in Indonesia is expected to reach USD 0.7 billion, at a CAGR of 8.3%. The growing demand for natural and safe products, rising interest among consumers for hair styling products, and changing consumer lifestyle are some of the major factors driving the growth of the perm lotion market in Indonesia. Moreover, increasing disposable income coupled with high promotional activities undertaken by leading companies are boosting sales of perm lotion across the country.
The Indonesia perm lotion market is expected to experience steady growth, primarily due to the fashion-conscious younger population seeking diverse hair styling options. With changing beauty trends and the influence of social media, there is a growing demand for curly and wavy hairstyles, driving the demand for perm lotions. The presence of a large number of salons and hair care centers across the country also contributes to market growth. Additionally, innovations in formulations that offer long-lasting and damage-free perms are likely to boost the adoption of perm lotions.
The Indonesia perm lotion market has shown promise in recent years, driven by the growing beauty and personal care industry. However, several challenges need to be addressed to ensure sustained growth. One major challenge is the rising awareness among consumers about the potential harmful effects of certain chemicals used in perm lotions. This has led to a demand for more natural and safer alternatives, pushing manufacturers to innovate and develop products that meet these preferences. Additionally, the market faces competition from alternative hair styling methods and treatments, such as hair straightening and keratin treatments, which offer similar results without the potential damage associated with perms. Balancing the demand for trendy hair styles with the need for hair health and safety poses a significant challenge for players in this market.
With people becoming more conscious of personal hygiene, the perm lotion market felt the brunt of the pandemic initially. Salons and beauty centers were closed, leading to a decline in demand. As restrictions ease, the market is poised for a resurgence, driven by pent-up demand and an increased focus on personal grooming.
The Indonesia Perm Lotion Market is anticipated to grow in the beauty and salon industry. Key players may include beauty product manufacturers like PT Mustika Ratu Tbk.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Indonesia Perm Lotion Market Overview |
3.1 Indonesia Country Macro Economic Indicators |
3.2 Indonesia Perm Lotion Market Revenues & Volume, 2021 & 2031F |
3.3 Indonesia Perm Lotion Market - Industry Life Cycle |
3.4 Indonesia Perm Lotion Market - Porter's Five Forces |
3.5 Indonesia Perm Lotion Market Revenues & Volume Share, By Order Type, 2021 & 2031F |
3.6 Indonesia Perm Lotion Market Revenues & Volume Share, By End User, 2021 & 2031F |
4 Indonesia Perm Lotion Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in Indonesia leading to higher spending on personal care products like perm lotions. |
4.2.2 Growing awareness about personal grooming and styling among the Indonesian population. |
4.2.3 Rising demand for professional salon services driving the usage of perm lotions in the market. |
4.3 Market Restraints |
4.3.1 Presence of counterfeit or low-quality perm lotion products impacting consumer trust and market growth. |
4.3.2 Regulatory challenges and compliance requirements affecting the production and distribution of perm lotions in Indonesia. |
5 Indonesia Perm Lotion Market Trends |
6 Indonesia Perm Lotion Market, By Types |
6.1 Indonesia Perm Lotion Market, By Order Type |
6.1.1 Overview and Analysis |
6.1.2 Indonesia Perm Lotion Market Revenues & Volume, By Order Type, 2021-2031F |
6.1.3 Indonesia Perm Lotion Market Revenues & Volume, By Type I, 2021-2031F |
6.1.4 Indonesia Perm Lotion Market Revenues & Volume, By Type II, 2021-2031F |
6.2 Indonesia Perm Lotion Market, By End User |
6.2.1 Overview and Analysis |
6.2.2 Indonesia Perm Lotion Market Revenues & Volume, By Application 1, 2021-2031F |
6.2.3 Indonesia Perm Lotion Market Revenues & Volume, By Application 2, 2021-2031F |
7 Indonesia Perm Lotion Market Import-Export Trade Statistics |
7.1 Indonesia Perm Lotion Market Export to Major Countries |
7.2 Indonesia Perm Lotion Market Imports from Major Countries |
8 Indonesia Perm Lotion Market Key Performance Indicators |
8.1 Number of new product innovations and launches in the perm lotion market. |
8.2 Average spending per consumer on perm lotion products. |
8.3 Number of professional salons offering perm services. |
8.4 Consumer satisfaction levels with perm lotion products. |
8.5 Growth in the number of online and offline retail outlets selling perm lotions. |
9 Indonesia Perm Lotion Market - Opportunity Assessment |
9.1 Indonesia Perm Lotion Market Opportunity Assessment, By Order Type, 2021 & 2031F |
9.2 Indonesia Perm Lotion Market Opportunity Assessment, By End User, 2021 & 2031F |
10 Indonesia Perm Lotion Market - Competitive Landscape |
10.1 Indonesia Perm Lotion Market Revenue Share, By Companies, 2024 |
10.2 Indonesia Perm Lotion Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |