Product Code: ETC270208 | Publication Date: Aug 2023 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
The salon service market in Indonesia is expected to reach US$ 3 billion by 2031 growing at a CAGR of 6. 1%. This can be mainly attributed to factors such as rising consumer spending on beauty treatments and services in both urban and rural regions. Additionally, increased investment by foreign brands has also been an important factor driving this industry?s growth. Furthermore, due to rapid technological advancements there is an increase in demand for advanced beauty treatments that have boosted this sector?s growth prospects significantly during recent years.
The Salon Service Market is experiencing growth due to changing consumer preferences and increasing disposable income. As individuals focus more on personal grooming and wellness, the demand for a variety of salon services such as hair care, skincare, and spa treatments is on the rise.
In the Indonesia Salon Service Market, maintaining consistent quality and customer satisfaction while dealing with competition from both traditional brick-and-mortar salons and online beauty service providers is a challenge. Building a loyal customer base and offering unique value can help overcome this.
The salon service market was significantly impacted by Covid-19 restrictions, including closures, social distancing measures, and health concerns. Salons and personal care services were among the hardest-hit sectors, experiencing reduced demand and operational limitations.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Indonesia Salon Service Market Overview |
3.1 Indonesia Country Macro Economic Indicators |
3.2 Indonesia Salon Service Market Revenues & Volume, 2021 & 2031F |
3.3 Indonesia Salon Service Market - Industry Life Cycle |
3.4 Indonesia Salon Service Market - Porter's Five Forces |
3.5 Indonesia Salon Service Market Revenues & Volume Share, By Service Type, 2021 & 2031F |
3.6 Indonesia Salon Service Market Revenues & Volume Share, By Gender, 2021 & 2031F |
3.7 Indonesia Salon Service Market Revenues & Volume Share, By Services Taken, 2021 & 2031F |
4 Indonesia Salon Service Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in Indonesia, leading to higher spending on personal care services like salon services. |
4.2.2 Growing urbanization and changing lifestyles driving the demand for salon services among the urban population. |
4.2.3 Rising awareness about grooming and personal care among Indonesians, especially influenced by social media and beauty trends. |
4.3 Market Restraints |
4.3.1 Intense competition among salon service providers leading to pricing pressures and profit margin challenges. |
4.3.2 Lack of skilled professionals in the industry, affecting the quality and consistency of services provided. |
4.3.3 Economic volatility and fluctuating consumer spending patterns impacting the demand for discretionary services like salon services. |
5 Indonesia Salon Service Market Trends |
6 Indonesia Salon Service Market, By Types |
6.1 Indonesia Salon Service Market, By Service Type |
6.1.1 Overview and Analysis |
6.1.2 Indonesia Salon Service Market Revenues & Volume, By Service Type, 2021-2031F |
6.1.3 Indonesia Salon Service Market Revenues & Volume, By Hair, 2021-2031F |
6.1.4 Indonesia Salon Service Market Revenues & Volume, By Skin, 2021-2031F |
6.1.5 Indonesia Salon Service Market Revenues & Volume, By Foot, 2021-2031F |
6.1.6 Indonesia Salon Service Market Revenues & Volume, By Nails, 2021-2031F |
6.2 Indonesia Salon Service Market, By Gender |
6.2.1 Overview and Analysis |
6.2.2 Indonesia Salon Service Market Revenues & Volume, By Men, 2021-2031F |
6.2.3 Indonesia Salon Service Market Revenues & Volume, By Women, 2021-2031F |
6.3 Indonesia Salon Service Market, By Services Taken |
6.3.1 Overview and Analysis |
6.3.2 Indonesia Salon Service Market Revenues & Volume, By Single, 2021-2031F |
6.3.3 Indonesia Salon Service Market Revenues & Volume, By Multiple, 2021-2031F |
7 Indonesia Salon Service Market Import-Export Trade Statistics |
7.1 Indonesia Salon Service Market Export to Major Countries |
7.2 Indonesia Salon Service Market Imports from Major Countries |
8 Indonesia Salon Service Market Key Performance Indicators |
8.1 Customer retention rate: Measures the ability of salon service providers to retain customers, indicating satisfaction and loyalty levels. |
8.2 Average service utilization per customer: Reflects the frequency of visits by customers, showing the demand for salon services. |
8.3 Online reviews and ratings: Monitoring online feedback and ratings to gauge customer satisfaction and reputation in the market. |
8.4 Employee training hours: Tracking the investment in training and development of salon staff to ensure quality service delivery. |
8.5 Social media engagement metrics: Monitoring metrics like followers, likes, comments, and shares to assess brand awareness and customer engagement. |
9 Indonesia Salon Service Market - Opportunity Assessment |
9.1 Indonesia Salon Service Market Opportunity Assessment, By Service Type, 2021 & 2031F |
9.2 Indonesia Salon Service Market Opportunity Assessment, By Gender, 2021 & 2031F |
9.3 Indonesia Salon Service Market Opportunity Assessment, By Services Taken, 2021 & 2031F |
10 Indonesia Salon Service Market - Competitive Landscape |
10.1 Indonesia Salon Service Market Revenue Share, By Companies, 2024 |
10.2 Indonesia Salon Service Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |