Product Code: ETC10335439 | Publication Date: Apr 2025 | Updated Date: Jun 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
The sports market in Indonesia is vibrant and growing rapidly, fueled by the country`s increasing disposable income, urbanization, and growing interest in sports. Football (soccer) is the most popular sport in Indonesia, followed by badminton, basketball, and volleyball. The country has a strong tradition in badminton, with many world-class players hailing from Indonesia. Additionally, traditional sports like pencak silat and sepak takraw also have a significant following. The sports market in Indonesia includes a wide range of opportunities for businesses, including sponsorship deals, merchandise sales, sports events, and sports tourism. With a young population that is enthusiastic about sports, the market offers great potential for growth and investment.
In Indonesia, the sports market is experiencing various trends including the growing popularity of e-sports, particularly mobile gaming competitions such as Mobile Legends and PUBG Mobile. Additionally, there is a rising interest in health and fitness activities, with more Indonesians participating in activities like running, yoga, and gym workouts. Football remains the most popular sport in the country, with a large fan base supporting local and international leagues. Sponsorship and partnerships between sports brands and influencers are also on the rise, leveraging social media platforms to reach a wider audience. Overall, the sports market in Indonesia is dynamic and diverse, catering to a wide range of interests and preferences among consumers.
The sports market in Indonesia faces several challenges, including limited infrastructure and facilities, lack of funding and investment in sports development, and a relatively low level of public interest and participation in sports. The lack of modern sports facilities and training centers hinders the growth and competitiveness of Indonesian athletes on the global stage. Additionally, the insufficient financial support and sponsorship opportunities for athletes and sports organizations hinder their ability to excel and reach their full potential. The overall lack of widespread interest and engagement in sports among the Indonesian population also poses a challenge in terms of building a strong sports culture and increasing the popularity of various sports within the country. Addressing these challenges will be crucial in unlocking the full potential of the sports market in Indonesia.
The sports market in Indonesia presents several attractive investment opportunities, including sports infrastructure development, sports events and tournaments, sports apparel and equipment manufacturing, and the rising popularity of e-sports. With a growing middle class and increasing interest in health and fitness, there is a demand for modern sports facilities such as stadiums, gyms, and training centers. Investing in organizing sports events and tournaments can also be profitable due to the large and enthusiastic fan base in Indonesia. Furthermore, the market for sports apparel and equipment is expanding, driven by the trend of active lifestyle choices. E-sports is another emerging sector with significant potential for growth, as Indonesians are increasingly engaging in online gaming and competitive gaming events. Overall, the Indonesia sports market offers diverse investment opportunities catering to a wide range of interests and audiences.
The Indonesian government has implemented various policies to support and develop the sports market in the country. This includes initiatives to promote sports participation and infrastructure development, such as the National Sports Week and the construction of sports facilities. Additionally, the government has introduced tax incentives for investments in the sports industry to attract more private sector involvement. Furthermore, there are regulations in place to ensure fair competition and safeguard the integrity of sports events, including anti-corruption measures and doping controls. Overall, these policies aim to boost the growth of the sports market in Indonesia, enhance the country`s sports performance on the international stage, and improve the overall health and well-being of the population through increased participation in sports activities.
The future outlook for the Indonesia sports market appears promising, driven by several key factors. The growing middle class population with increasing disposable income levels is expected to fuel higher consumer spending on sports-related products and services. Additionally, the rising interest in health and fitness among Indonesians is leading to a higher demand for sports equipment, apparel, and fitness facilities. The government`s initiatives to promote sports participation and infrastructure development, along with the increasing popularity of sports events and leagues, are further contributing to the market`s growth. Digitalization and e-commerce platforms are also expected to play a significant role in expanding the reach of sports products and services to a wider audience. Overall, the Indonesia sports market is poised for expansion and diversification in the coming years.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Indonesia Sports Market Overview |
3.1 Indonesia Country Macro Economic Indicators |
3.2 Indonesia Sports Market Revenues & Volume, 2021 & 2031F |
3.3 Indonesia Sports Market - Industry Life Cycle |
3.4 Indonesia Sports Market - Porter's Five Forces |
3.5 Indonesia Sports Market Revenues & Volume Share, By Product Category, 2021 & 2031F |
3.6 Indonesia Sports Market Revenues & Volume Share, By End User, 2021 & 2031F |
3.7 Indonesia Sports Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.8 Indonesia Sports Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.9 Indonesia Sports Market Revenues & Volume Share, By Price Range, 2021 & 2031F |
4 Indonesia Sports Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Indonesia Sports Market Trends |
6 Indonesia Sports Market, By Types |
6.1 Indonesia Sports Market, By Product Category |
6.1.1 Overview and Analysis |
6.1.2 Indonesia Sports Market Revenues & Volume, By Product Category, 2021 - 2031F |
6.1.3 Indonesia Sports Market Revenues & Volume, By Equipment, 2021 - 2031F |
6.1.4 Indonesia Sports Market Revenues & Volume, By Apparel, 2021 - 2031F |
6.1.5 Indonesia Sports Market Revenues & Volume, By Footwear, 2021 - 2031F |
6.1.6 Indonesia Sports Market Revenues & Volume, By Accessories, 2021 - 2031F |
6.1.7 Indonesia Sports Market Revenues & Volume, By Wearables, 2021 - 2031F |
6.2 Indonesia Sports Market, By End User |
6.2.1 Overview and Analysis |
6.2.2 Indonesia Sports Market Revenues & Volume, By Individuals, 2021 - 2031F |
6.2.3 Indonesia Sports Market Revenues & Volume, By Fitness Enthusiasts, 2021 - 2031F |
6.2.4 Indonesia Sports Market Revenues & Volume, By Athletes, 2021 - 2031F |
6.2.5 Indonesia Sports Market Revenues & Volume, By Teams & Clubs, 2021 - 2031F |
6.2.6 Indonesia Sports Market Revenues & Volume, By Sports Associations, 2021 - 2031F |
6.3 Indonesia Sports Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Indonesia Sports Market Revenues & Volume, By Online, 2021 - 2031F |
6.3.3 Indonesia Sports Market Revenues & Volume, By Offline, 2021 - 2031F |
6.3.4 Indonesia Sports Market Revenues & Volume, By Sports Retail Stores, 2021 - 2031F |
6.3.5 Indonesia Sports Market Revenues & Volume, By Specialty Stores, 2021 - 2031F |
6.3.6 Indonesia Sports Market Revenues & Volume, By Department Stores, 2021 - 2031F |
6.4 Indonesia Sports Market, By Application |
6.4.1 Overview and Analysis |
6.4.2 Indonesia Sports Market Revenues & Volume, By Professional Sports, 2021 - 2031F |
6.4.3 Indonesia Sports Market Revenues & Volume, By Training & Practice, 2021 - 2031F |
6.4.4 Indonesia Sports Market Revenues & Volume, By Competitions, 2021 - 2031F |
6.4.5 Indonesia Sports Market Revenues & Volume, By Casual Wear, 2021 - 2031F |
6.4.6 Indonesia Sports Market Revenues & Volume, By Performance Monitoring, 2021 - 2031F |
6.5 Indonesia Sports Market, By Price Range |
6.5.1 Overview and Analysis |
6.5.2 Indonesia Sports Market Revenues & Volume, By Budget, 2021 - 2031F |
6.5.3 Indonesia Sports Market Revenues & Volume, By Mid range, 2021 - 2031F |
6.5.4 Indonesia Sports Market Revenues & Volume, By Premium, 2021 - 2031F |
6.5.5 Indonesia Sports Market Revenues & Volume, By Luxury, 2021 - 2031F |
6.5.6 Indonesia Sports Market Revenues & Volume, By Custom, 2021 - 2031F |
7 Indonesia Sports Market Import-Export Trade Statistics |
7.1 Indonesia Sports Market Export to Major Countries |
7.2 Indonesia Sports Market Imports from Major Countries |
8 Indonesia Sports Market Key Performance Indicators |
9 Indonesia Sports Market - Opportunity Assessment |
9.1 Indonesia Sports Market Opportunity Assessment, By Product Category, 2021 & 2031F |
9.2 Indonesia Sports Market Opportunity Assessment, By End User, 2021 & 2031F |
9.3 Indonesia Sports Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.4 Indonesia Sports Market Opportunity Assessment, By Application, 2021 & 2031F |
9.5 Indonesia Sports Market Opportunity Assessment, By Price Range, 2021 & 2031F |
10 Indonesia Sports Market - Competitive Landscape |
10.1 Indonesia Sports Market Revenue Share, By Companies, 2024 |
10.2 Indonesia Sports Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |