| Product Code: ETC388228 | Publication Date: Aug 2022 | Updated Date: Jan 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2024, Indonesia`s tuna import trend exhibited a growth rate of 5.57%, marking a recovery from the -4.59% compound annual growth rate (CAGR) observed from 2020 to 2023. This shift could be attributed to a potential increase in domestic demand or changes in trade policies impacting the market stability.

The tuna market in Indonesia is a critical component of the country`s seafood industry, with both domestic consumption and exports playing significant roles. Tuna is highly prized for its versatility and nutritional value, making it a staple in Indonesia cuisine. The market offers various tuna products, including fresh, frozen, and canned options, catering to diverse consumer preferences. Indonesia is a major player in the global tuna industry, and the country`s tuna fishing and processing sector continues to expand. Sustainability and traceability are becoming increasingly important in the tuna market, with efforts to ensure responsible fishing practices and maintain healthy tuna populations.
The Indonesia Tuna Market is driven by both domestic consumption and global demand. Tuna is a highly sought-after seafood product due to its nutritional value and versatility in various cuisines. The country`s extensive coastline and access to major fishing grounds position Indonesia as a key player in the tuna industry. Furthermore, the government`s efforts to improve fishing practices and ensure sustainability are attracting international buyers. The expansion of the tuna processing industry and investments in modern fishing technology contribute to the positive outlook for Indonesia`s tuna market.
The Indonesia Tuna market is not without its challenges. Sustainable fishing practices and efforts to combat illegal, unreported, and unregulated (IUU) fishing are critical in this sector. Overfishing can deplete tuna stocks and affect the long-term viability of the industry. Market players also need to deal with issues related to quality control and ensuring the freshness of tuna products, especially for export markets. Meeting international standards for seafood processing and safety is vital to access global markets.
The Indonesia tuna market faced challenges during the pandemic due to disruptions in global supply chains and reduced demand from the foodservice sector. However, as the economy recovers and restaurants reopen, the demand for tuna is expected to rebound, with Indonesia being a significant player in the global tuna industry.
The Indonesia Tuna market is a significant contributor to the country`s seafood exports, with key players like PT Tuna Fisheries Indonesia playing a pivotal role. These companies are involved in tuna fishing and processing, adhering to sustainability standards to ensure the long-term viability of tuna stocks. As tuna is a highly sought-after seafood product globally, Indonesian players are actively engaged in international trade, supplying tuna to markets worldwide.
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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