Product Code: ETC4409669 | Publication Date: Jul 2023 | Updated Date: Aug 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 | |
The Video on Demand (VoD) market in Indonesia is experiencing remarkable growth, fueled by the increasing demand for digital content and online streaming services. As consumers shift their entertainment preferences towards on-demand content, VoD providers are capitalizing on this trend by offering a wide range of movies, TV shows, and original content. The VoD market in Indonesia has become highly competitive, with both local and international players vying for subscribers.
The Indonesia Video on Demand (VOD) Market is experiencing robust growth, primarily due to the increasing popularity of online streaming services and the growing consumer preference for on-demand content. VOD platforms offer a vast library of movies, TV shows, and original content, catering to diverse viewing preferences. The market is driven by the widespread availability of high-speed internet, the proliferation of mobile devices, and a shift away from traditional cable and satellite TV. As content producers and streaming platforms continue to invest in local and regional content, the Indonesian VOD market is poised for further expansion.
The Video on Demand (VOD) market in Indonesia faces several challenges. One major obstacle is the country`s diverse and dispersed population, spread across thousands of islands, which poses logistical challenges for content distribution. Additionally, internet connectivity and speeds vary greatly between urban and rural areas, affecting the accessibility of streaming platforms. Piracy also remains a significant issue, impacting the revenue potential for legitimate VOD services.
The COVID-19 pandemic had a significant impact on the Indonesia VOD market. With people staying at home and seeking entertainment options during lockdowns, VOD platforms experienced a surge in demand. Many consumers turned to streaming services, which boosted the subscriptions and viewership of VOD providers. This trend has had a lasting effect on the market as it continues to evolve and grow.
Prominent companies in the Indonesia VOD market are Netflix, Disney+, VIU, and HOOQ.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Indonesia Video on Demand (VoD) Market Overview |
3.1 Indonesia Country Macro Economic Indicators |
3.2 Indonesia Video on Demand (VoD) Market Revenues & Volume, 2021 & 2031F |
3.3 Indonesia Video on Demand (VoD) Market - Industry Life Cycle |
3.4 Indonesia Video on Demand (VoD) Market - Porter's Five Forces |
3.5 Indonesia Video on Demand (VoD) Market Revenues & Volume Share, By Solution , 2021 & 2031F |
3.6 Indonesia Video on Demand (VoD) Market Revenues & Volume Share, By Monetization Model , 2021 & 2031F |
3.7 Indonesia Video on Demand (VoD) Market Revenues & Volume Share, By Industry Vertical Media, 2021 & 2031F |
4 Indonesia Video on Demand (VoD) Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration and smartphone usage in Indonesia |
4.2.2 Growing demand for on-the-go entertainment and convenience |
4.2.3 Rising adoption of streaming services and digital content consumption |
4.3 Market Restraints |
4.3.1 Challenges with internet infrastructure and connectivity in some regions |
4.3.2 Competition from traditional media platforms and piracy issues |
5 Indonesia Video on Demand (VoD) Market Trends |
6 Indonesia Video on Demand (VoD) Market, By Types |
6.1 Indonesia Video on Demand (VoD) Market, By Solution |
6.1.1 Overview and Analysis |
6.1.2 Indonesia Video on Demand (VoD) Market Revenues & Volume, By Solution , 2021-2031F |
6.1.3 Indonesia Video on Demand (VoD) Market Revenues & Volume, By Component, 2021-2031F |
6.1.4 Indonesia Video on Demand (VoD) Market Revenues & Volume, By Pay-TV, 2021-2031F |
6.1.5 Indonesia Video on Demand (VoD) Market Revenues & Volume, By IPTV, 2021-2031F |
6.1.6 Indonesia Video on Demand (VoD) Market Revenues & Volume, By Over-the-Top (OTT) Services, 2021-2031F |
6.1.7 Indonesia Video on Demand (VoD) Market Revenues & Volume, By Services, 2021-2031F |
6.2 Indonesia Video on Demand (VoD) Market, By Monetization Model |
6.2.1 Overview and Analysis |
6.2.2 Indonesia Video on Demand (VoD) Market Revenues & Volume, By Subscription-based, 2021-2031F |
6.2.3 Indonesia Video on Demand (VoD) Market Revenues & Volume, By Advertising-based, 2021-2031F |
6.2.4 Indonesia Video on Demand (VoD) Market Revenues & Volume, By Transaction-based, 2021-2031F |
6.2.5 Indonesia Video on Demand (VoD) Market Revenues & Volume, By Others, 2021-2031F |
6.3 Indonesia Video on Demand (VoD) Market, By Industry Vertical Media |
6.3.1 Overview and Analysis |
6.3.2 Indonesia Video on Demand (VoD) Market Revenues & Volume, By Media, Entertainment, and Gaming, 2021-2031F |
6.3.3 Indonesia Video on Demand (VoD) Market Revenues & Volume, By Travel and Hospitality, 2021-2031F |
6.3.4 Indonesia Video on Demand (VoD) Market Revenues & Volume, By Education, 2021-2031F |
6.3.5 Indonesia Video on Demand (VoD) Market Revenues & Volume, By Others, 2021-2031F |
7 Indonesia Video on Demand (VoD) Market Import-Export Trade Statistics |
7.1 Indonesia Video on Demand (VoD) Market Export to Major Countries |
7.2 Indonesia Video on Demand (VoD) Market Imports from Major Countries |
8 Indonesia Video on Demand (VoD) Market Key Performance Indicators |
8.1 Average viewing time per user on VOD platforms |
8.2 Number of new subscribers or users acquired |
8.3 User engagement metrics such as number of interactions, likes, shares, comments |
8.4 Customer retention rate and churn rate |
8.5 Average revenue per user (ARPU) |
9 Indonesia Video on Demand (VoD) Market - Opportunity Assessment |
9.1 Indonesia Video on Demand (VoD) Market Opportunity Assessment, By Solution , 2021 & 2031F |
9.2 Indonesia Video on Demand (VoD) Market Opportunity Assessment, By Monetization Model , 2021 & 2031F |
9.3 Indonesia Video on Demand (VoD) Market Opportunity Assessment, By Industry Vertical Media, 2021 & 2031F |
10 Indonesia Video on Demand (VoD) Market - Competitive Landscape |
10.1 Indonesia Video on Demand (VoD) Market Revenue Share, By Companies, 2024 |
10.2 Indonesia Video on Demand (VoD) Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |