Market Forecast By Type (Green Tea, Black Tea, Oolong Tea, Fruit/Herbal Tea, Others), By Packaging (Plastic Containers, Loose Tea, Paperboards, Aluminum Tins, Tea Bags), By Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Convenience Stores, Online Stores, Others), By Application (Residential, Commercial) And Competitive Landscape
| Product Code: ETC4842709 | Publication Date: Nov 2023 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
According to 6Wresearch internal database and industry insights, the Iran Tea Market is projected to grow at a compound annual growth rate (CAGR) of 6.3% during the forecast period (2026–2032).
Below mentioned are the evaluation of year-wise growth rate along with key drivers:
| Years | Est. Annual Growth (%) | Growth Drivers |
| 2021 | 5.1 | A rise in the demand for health-conscious and functional beverages. |
| 2022 | 5.4 | The rising expansion of tea-based beverage offerings in cafes and restaurants. |
| 2023 | 5.6 | Increased consumer awareness about the health benefits of tea. |
| 2024 | 5.8 | A surge of online retail platforms and convenience stores. |
| 2025 | 6 | A rise in the demand for premium tea varieties and tea-based drinks. |
The Iran Tea Market report thoroughly covers the market by product types, packaging, distribution channels, and applications. It provides an unbiased and detailed analysis of ongoing market trends, opportunities, challenges, and market drivers, helping stakeholders align their strategies with current and future market dynamics.
| Report Name | Iran Tea Market |
| Forecast period | 2026-2032 |
| CAGR | 6.3% |
| Growing Sector | Food & Beverage |
The Iran Tea Market growth is estimated to gain traction as there has been a rising consumption of tea, particularly black tea due to rising awareness about black tea. Over time, consumers have become more health-conscious, which has been a major reason for a shift towards premium and specialty teas, including herbal and flavored varieties. Additionally, imports play a crucial role in providing a significant demand to consumers, on the other hand, domestic production, particularly from northern regions, meets a significant portion of demand.
Below mentioned are some prominent drivers and their influence on market dynamics:
| Drivers | Primary Segment Affected | Why It Matters (Evidence) |
| Cultural Tea Consumption | Consumers, Households, Cafés | Tea is a traditional beverage deeply rooted in Iranian social and daily life. |
| Rising Demand for Specialty / Flavored Teas | Consumers, Retailers | Growing interest in variety beyond standard black tea supports diversification of offerings. |
| Dependence on Imports | Retailers, Importers | Domestic production meets only part of demand; imports from countries like Kenya, Sri Lanka, and India remain substantial. |
| Growing Disposable Income | Consumers, Premium Segment Retailers | Improved purchasing power allows consumption of imported teas. |
| Expansion of Retail & Distribution Channels | Retailers, Online Stores | Modern retail infrastructure and online distribution. |
Iran Tea Market Size is expected to grow steadily at a CAGR of 6.3% between 2026 and 2032. The Iran tea market growth is majorly driven by an increase in the demand for tea as a popular beverage, both for health benefits and cultural preferences. Tea is an necessary part of the Iranian lifestyle, hence, there is always a consistent demand for tea. At the same time, tea has numerous health benefits, such as antioxidant properties and potential for boosting metabolism, which are influencing health-conscious consumers to shift towards tea consumption. Also, premium and specialty teas are gaining traction, which is mainly due to increasing income levels and changing lifestyle.
Below mentioned are some major restraints and their influence on the market dynamics:
| Restraints | Primary Segment Affected | What This Means (Evidence) |
| Limited Domestic Production | Producers, Consumers | Domestic cultivation covers only a portion of demand; rest is dependent on imports. |
| Price Volatility of Imported Tea | Retailers, Consumers | Fluctuating international tea leaf prices affect retail pricing and affordability. |
| Competition from Other Beverages | Tea Producers, Retailers | Tea faces strong competition from other beverages, particularly coffee and fruit juices. |
| Limited Awareness in Smaller Markets | Consumers, Retailers | Lack of tea education in smaller towns and rural areas affects market penetration. |
| Seasonal Fluctuations | Tea Producers | Tea leaf production may face disruptions due to adverse weather, affecting supply |
However, the market faces some challenges that need to be addressed. These challenges are stiff competition from other beverage options. Consumers' purchasing power is affected for premium tea varieties due to instable economic conditions in the country, including high inflation rates. Additionally, importing high quality tea is bit challenging due to sanctions and trade restrictions.
Several notable trends are shaping the Iran Tea Market growth dynamics:
Some notable investment opportunities in the Iran Tea Market are:
Below is the list of prominent companies leading in the Iran Tea Market:
| Company Name | Isfahan Tea Company |
| Established Year | 1946 |
| Headquarters | Isfahan, Iran |
| Official Website | - |
A major producer of high-quality tea, offering a wide range of traditional and premium blends widely consumed across Iran.
| Company Name | Golestan Tea |
| Established Year | 1951 |
| Headquarters | Tehran, Iran |
| Official Website | - |
Known for its tea products that are popular among Iranian households, Golestan also provides a range of herbal teas.
| Company Name | Tayeb Tea |
| Established Year | 1960 |
| Headquarters | Tehran, Iran |
| Official Website | - |
A leading tea producer in Iran, offering an array of black, green, and specialty teas with a strong market presence.
| Company Name | Arian Tea Company |
| Established Year | 1999 |
| Headquarters | Tehran, Iran |
| Official Website | - |
Focuses on premium quality tea and has been expanding its reach both in the domestic and international markets.
| Company Name | Mobarakeh Tea Company |
| Established Year | 1995 |
| Headquarters | Esfahan, Iran |
| Official Website | - |
A prominent supplier of various types of tea, particularly known for their green and black tea blends.
According to Iranian government data, various initiatives have been introduced that are aimed at promoting local tea production, which ensures quality standards and regulates imports. The government has taken various steps to support domestic tea farmers, which offer subsidies and financial assistance to improve production capacity and reduce reliance on imported tea. Along with that, government institutions such as the Ministry of Agriculture and the Tea Organization of Iran oversee the regulation and certification of tea products to ensure compliance with national standards.
The Iran Tea Market share is estimated to increase in the future, this is mainly driven by strong cultural affinity for tea in the country. There are some other factors that will continue to boost the tea consumption, which include continued domestic and imported supply and evolving consumer preferences toward variety and convenience. The consumption of premium and specialty teas is likely to increase with the rising expansion of modern retail and online distribution, along with rising disposable incomes.
The report offers a comprehensive study of the following market segments and their leading categories.
According to Swani Singh, Senior Research Analyst, 6Wresearch, Black tea remains the most consumed type in Iran, strongly entrenched in traditional consumption habits and daily teahouse culture.
Loose tea has long been standard in Iran, aligning with traditional brewing preferences. However, there is increasing interest in packaged formats to serve convenience, retail and export demand — indicating potential growth for formats like tea bags, tins, and containers.
Modern retail channels, including supermarkets, specialty stores, convenience outlets, and online stores, are gradually increasing share — particularly for premium and imported teas. Traditional distribution continues through local markets and retail shops.
Residential households remain the main consumers of tea, supporting consistent demand. In parallel, commercial demand via teahouses, cafés and restaurants remains substantial, driven by cultural tea‑drinking habits and social norms.
The report offers a comprehensive study of the following market segments:
| 1 Executive Summary |
| 2 Introduction |
| 2.1 Key Highlights of the Report |
| 2.2 Report Description |
| 2.3 Market Scope & Segmentation |
| 2.4 Research Methodology |
| 2.5 Assumptions |
| 3 Iran Tea Market Overview |
| 3.1 Iran Country Macro Economic Indicators |
| 3.2 Iran Tea Market Revenues & Volume, 2022 & 2032F |
| 3.3 Iran Tea Market - Industry Life Cycle |
| 3.4 Iran Tea Market - Porter's Five Forces |
| 3.5 Iran Tea Market Revenues & Volume Share, By Type, 2022 & 2032F |
| 3.6 Iran Tea Market Revenues & Volume Share, By Packaging, 2022 & 2032F |
| 3.7 Iran Tea Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
| 3.8 Iran Tea Market Revenues & Volume Share, By Application, 2022 & 2032F |
| 4 Iran Tea Market Dynamics |
| 4.1 Impact Analysis |
| 4.2 Market Drivers |
| 4.2.1 Increasing consumer awareness about the health benefits of tea consumption |
| 4.2.2 Growing demand for specialty and flavored teas in Iran |
| 4.2.3 Rising disposable income leading to higher spending on premium tea products |
| 4.3 Market Restraints |
| 4.3.1 High competition from other beverages like coffee and soft drinks |
| 4.3.2 Fluctuating prices of tea leaves impacting production costs |
| 4.3.3 Limited availability of high-quality tea leaves within Iran leading to dependency on imports |
| 5 Iran Tea Market Trends |
| 6 Iran Tea Market Segmentations |
| 6.1 Iran Tea Market, By Type |
| 6.1.1 Overview and Analysis |
| 6.1.2 Iran Tea Market Revenues & Volume, By Green Tea, 2022-2032F |
| 6.1.3 Iran Tea Market Revenues & Volume, By Black Tea, 2022-2032F |
| 6.1.4 Iran Tea Market Revenues & Volume, By Oolong Tea, 2022-2032F |
| 6.1.5 Iran Tea Market Revenues & Volume, By Fruit/Herbal Tea, 2022-2032F |
| 6.1.6 Iran Tea Market Revenues & Volume, By Others, 2022-2032F |
| 6.2 Iran Tea Market, By Packaging |
| 6.2.1 Overview and Analysis |
| 6.2.2 Iran Tea Market Revenues & Volume, By Plastic Containers, 2022-2032F |
| 6.2.3 Iran Tea Market Revenues & Volume, By Loose Tea, 2022-2032F |
| 6.2.4 Iran Tea Market Revenues & Volume, By Paperboards, 2022-2032F |
| 6.2.5 Iran Tea Market Revenues & Volume, By Aluminum Tins, 2022-2032F |
| 6.2.6 Iran Tea Market Revenues & Volume, By Tea Bags, 2022-2032F |
| 6.3 Iran Tea Market, By Distribution Channel |
| 6.3.1 Overview and Analysis |
| 6.3.2 Iran Tea Market Revenues & Volume, By Supermarkets/Hypermarkets, 2022-2032F |
| 6.3.3 Iran Tea Market Revenues & Volume, By Specialty Stores, 2022-2032F |
| 6.3.4 Iran Tea Market Revenues & Volume, By Convenience Stores, 2022-2032F |
| 6.3.5 Iran Tea Market Revenues & Volume, By Online Stores, 2022-2032F |
| 6.3.6 Iran Tea Market Revenues & Volume, By Others, 2022-2032F |
| 6.4 Iran Tea Market, By Application |
| 6.4.1 Overview and Analysis |
| 6.4.2 Iran Tea Market Revenues & Volume, By Residential, 2022-2032F |
| 6.4.3 Iran Tea Market Revenues & Volume, By Commercial, 2022-2032F |
| 7 Iran Tea Market Import-Export Trade Statistics |
| 7.1 Iran Tea Market Export to Major Countries |
| 7.2 Iran Tea Market Imports from Major Countries |
| 8 Iran Tea Market Key Performance Indicators |
| 8.1 Average selling price of premium tea products |
| 8.2 Number of tea houses or specialty tea shops opening in Iran |
| 8.3 Percentage of households consuming tea as a regular beverage |
| 9 Iran Tea Market - Opportunity Assessment |
| 9.1 Iran Tea Market Opportunity Assessment, By Type, 2022 & 2032F |
| 9.2 Iran Tea Market Opportunity Assessment, By Packaging, 2022 & 2032F |
| 9.3 Iran Tea Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
| 9.4 Iran Tea Market Opportunity Assessment, By Application, 2022 & 2032F |
| 10 Iran Tea Market - Competitive Landscape |
| 10.1 Iran Tea Market Revenue Share, By Companies, 2022-2032 |
| 10.2 Iran Tea Market Competitive Benchmarking, By Operating and Technical Parameters |
| 11 Company Profiles |
| 12 Recommendations |
| 13 Disclaimer |