| Product Code: ETC7637184 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sachin Kumar Rai | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The personal lubricants import market in Ireland continued to see strong growth in 2024, with the top exporting countries being the UK, Japan, USA, Germany, and Spain. The high Herfindahl-Hirschman Index (HHI) indicates a concentrated market, while the impressive compound annual growth rate (CAGR) of 13.04% from 2020 to 2024 highlights sustained expansion. Despite a slightly lower growth rate in 2024 compared to the previous year at 3.25%, the market is poised for continued success and innovation in the coming years.

The Ireland Personal Lubricants Market is witnessing steady growth driven by increasing awareness about sexual wellness and the acceptance of sexual health products. The market is characterized by a wide range of product offerings catering to various preferences such as water-based, silicone-based, and oil-based lubricants. Key players in the market are focusing on product innovation, including natural and organic formulations, to meet the growing demand for safer and more eco-friendly options. Online retail channels are gaining traction in the distribution of personal lubricants, offering convenience and a discreet shopping experience for consumers. With a growing emphasis on sexual health and well-being, the Ireland Personal Lubricants Market is expected to continue its upward trajectory in the coming years, supported by evolving consumer preferences and the availability of diverse product options.
The Ireland Personal Lubricants Market is experiencing a growing demand for natural and organic products, with consumers increasingly seeking products that are free from chemicals and harsh ingredients. This trend is driven by a rising awareness of the importance of personal health and well-being, as well as a desire for environmentally friendly options. Additionally, there is a shift towards personalized lubricants that cater to specific needs and preferences, such as those designed for sensitive skin or enhanced pleasure. The market is also seeing an increase in innovative packaging and convenient formats, such as travel-sized bottles or discreet packaging for on-the-go use. Overall, the Ireland Personal Lubricants Market is evolving to meet the changing preferences and demands of consumers, with a focus on natural ingredients, customization, and convenience.
In the Ireland Personal Lubricants Market, some challenges include the stigma and societal taboos surrounding the discussion of sexual wellness products, which may hinder open conversations and awareness about the benefits of personal lubricants. Additionally, there is a lack of education and understanding among consumers about the importance of using lubricants for enhancing sexual pleasure and reducing discomfort during intimacy. Furthermore, the market may face regulatory hurdles and compliance issues related to the formulation and labeling of personal lubricants to meet safety standards. Competition from mainstream brands and online retailers also pose challenges for smaller or niche players trying to establish a presence in the market. Overall, increasing education, breaking societal barriers, and differentiating products effectively are key areas that need to be addressed to navigate these challenges in the Ireland Personal Lubricants Market.
The Ireland Personal Lubricants Market presents promising investment opportunities due to increasing awareness and acceptance of sexual wellness products, a growing emphasis on sexual health, and changing attitudes towards sexual pleasure. With a shift towards more open conversations around intimacy and sexual well-being, there is a rising demand for high-quality, innovative personal lubricants in the Irish market. Investors can capitalize on this trend by exploring opportunities to introduce new and specialized lubricant products catering to specific needs, such as organic or natural formulations, sensitive skin-friendly options, or products designed for different types of intimacy. Additionally, investing in marketing strategies that destigmatize the use of personal lubricants and promote their benefits can help expand market reach and drive consumer engagement.
Government policies related to the Ireland Personal Lubricants Market primarily focus on ensuring product safety and compliance with regulations. The market falls under the jurisdiction of the Health Products Regulatory Authority (HPRA), responsible for regulating medical devices and health products in Ireland. Personal lubricants are classified as medical devices, meaning they must meet specific standards for safety and effectiveness. Manufacturers and distributors must adhere to guidelines set by the HPRA to ensure product quality and consumer safety. Additionally, marketing and advertising of personal lubricants are subject to advertising standards outlined by the Advertising Standards Authority for Ireland (ASAI) to prevent misleading or inappropriate messaging. Overall, government policies aim to safeguard public health and maintain transparency in the Ireland Personal Lubricants Market.
The Ireland Personal Lubricants Market is expected to witness steady growth in the coming years, driven by factors such as increasing awareness about sexual health and wellness, changing attitudes towards sexual wellness products, and a growing acceptance of sexual pleasure products among consumers. The market is likely to benefit from the introduction of innovative and premium products catering to specific needs and preferences of consumers. Additionally, the rising demand for natural and organic lubricants, coupled with the expansion of distribution channels both online and offline, is projected to further boost market growth. Overall, the Ireland Personal Lubricants Market is anticipated to experience a positive trajectory as consumers seek products that enhance their sexual experiences and overall well-being.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Ireland Personal Lubricants Market Overview |
3.1 Ireland Country Macro Economic Indicators |
3.2 Ireland Personal Lubricants Market Revenues & Volume, 2021 & 2031F |
3.3 Ireland Personal Lubricants Market - Industry Life Cycle |
3.4 Ireland Personal Lubricants Market - Porter's Five Forces |
3.5 Ireland Personal Lubricants Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Ireland Personal Lubricants Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Ireland Personal Lubricants Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness and acceptance of sexual wellness products in Ireland |
4.2.2 Growing emphasis on sexual health and well-being among the population |
4.2.3 Rising demand for organic and natural personal lubricants in the market |
4.3 Market Restraints |
4.3.1 Social stigma associated with purchasing and using personal lubricants |
4.3.2 Limited availability of specialized personal lubricant products in brick-and-mortar stores |
4.3.3 Regulatory restrictions on certain ingredients used in personal lubricants |
5 Ireland Personal Lubricants Market Trends |
6 Ireland Personal Lubricants Market, By Types |
6.1 Ireland Personal Lubricants Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Ireland Personal Lubricants Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 Ireland Personal Lubricants Market Revenues & Volume, By Water-based, 2021- 2031F |
6.1.4 Ireland Personal Lubricants Market Revenues & Volume, By Silicone-based, 2021- 2031F |
6.1.5 Ireland Personal Lubricants Market Revenues & Volume, By Oil-based, 2021- 2031F |
6.2 Ireland Personal Lubricants Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Ireland Personal Lubricants Market Revenues & Volume, By E-commerce, 2021- 2031F |
6.2.3 Ireland Personal Lubricants Market Revenues & Volume, By Drug Stores, 2021- 2031F |
6.2.4 Ireland Personal Lubricants Market Revenues & Volume, By Others, 2021- 2031F |
7 Ireland Personal Lubricants Market Import-Export Trade Statistics |
7.1 Ireland Personal Lubricants Market Export to Major Countries |
7.2 Ireland Personal Lubricants Market Imports from Major Countries |
8 Ireland Personal Lubricants Market Key Performance Indicators |
8.1 Online search trends for personal lubricants in Ireland |
8.2 Number of sexual health education campaigns or initiatives in the country |
8.3 Consumer surveys measuring the perception and understanding of personal lubricant ingredients and benefits. |
9 Ireland Personal Lubricants Market - Opportunity Assessment |
9.1 Ireland Personal Lubricants Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Ireland Personal Lubricants Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Ireland Personal Lubricants Market - Competitive Landscape |
10.1 Ireland Personal Lubricants Market Revenue Share, By Companies, 2024 |
10.2 Ireland Personal Lubricants Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |