Market Forecast By Product (Tuna, Salmon, Sardines, Other Fish, Prawns, Shrimps, Other Seafood), By Distribution Channel (Supermarkets & Hypermarkets, Convenience Store, Online) And Competitive Landscape
Product Code: ETC017466 | Publication Date: Jul 2023 | Updated Date: Dec 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Report Name | Jordan Canned and Cured Seafoods Market |
Forecast period | 2025-2031 |
CAGR | 13.36% |
Growing Sector | Tuna fish |
The Jordan Canned and Cured Seafoods Market Report presents an extensive analysis of the diverse factors propelling market growth. The report offers detailed information, segmented by Product and Distribution Channel, offering a thorough grasp of current trends, opportunities/high growth areas, and market drivers that assist stakeholders in shaping and aligning their market strategies with prevailing and forthcoming market dynamics.
The market for canned and cured seafoods in Jordan is observing a rising growth trend, bolstered by ongoing socio-economic advancement and a shift towards healthier dietary choices. Demand for canned and cured seafoods, especially tuna, is escalating, reflecting a global move towards health conscious and convenient food solutions. Both local and international producers compete for market shares, with global brands launching new products and processing technologies. The focus of the government on food safety and local fishing industry development are shaping the market dynamics. Despite challenges such as high import taxes and improving supply chain efficiencies, the market is poised to grow, powered by expanding consumer preferences and the evolving needs of the food industry in Jordan.
As per 6Wresearch, the Jordan Canned and Cured Seafoods Market is projected to grow at a CAGR of 13.36% during the forecast period of 2025-2031. A variety of factors contribute to the significant growth of the Jordan market. Changes in consumer behaviour, particularly towards healthier and high-quality canned and cured seafood are key drivers. This trend is reinforced by the increasing emphasis on health and wellness and a demand for convenient food options. Regulations in Jordan, whilst still developing, are not overly restrictive, enabling seafood companies to expand their market presence. Technological improvements, including online shopping and delivery services, are making purchasing seafood more convenient and playing a crucial role. Socio-economic changes like the growing health-conscious sector are allowing consumers to explore premium seafood options. Strategic marketing strategies by seafood companies are effectively increasing consumer interest by using digital platforms to reach a wider audience. These factors collectively contribute to market growth, indicating a promising growth trajectory in the future.
Challenges include fluctuating global fish stock availability, changing customer tastes, and the necessity for continuous product and service innovation. Global supply chain disruptions could impact market growth. Investments in R&D, strategic partnerships, efficient supply chain management, and innovative marketing strategies can help overcome these challenges. Consideration of environmental and health objectives and meeting the demands of health-orientated consumers can propel further market growth.
Key players like Bumble Bee Foods, Thai Union and Princes Ltd hold significant shares in the Jordan canned and cured seafoods market. These companies play a pivotal role in leading technological advancements and improving seafood delivery services through strategic collaborations and innovative developments.
The canned and cured seafood market in Jordan is regulated by policies intended to ensure public safety and protect the environment. Import and export controls ensure that products comply with stringent safety and quality standards, impacting manufacturers and distributors' supply chains. Advertising regulations prevent misleading promotions, thus limiting marketing opportunities. Safety regulations require comprehensive testing and certification of seafood products to meet quality benchmarks, affecting product availability and pricing. These regulatory measures lead to increased compliance costs for industry players and influence consumer choices, promoting safer and healthier alternatives. These regulations pose challenges to market players but also encourage innovation towards safer, healthier products, aligning market growth with public safety objectives.
The future of the Jordan Canned and Cured Seafoods Market appears optimistic, driven by technological advancements, rising awareness about quality seafood products, and inclusive industry growth. Market expansion is likely due to the increasing demand for efficient and convenient food shopping options. Innovations in product design and delivery services are set to drive market growth. Furthermore, stringent safety and quality regulations, focus on eco-friendly practices, and the adoption of sustainable and energy efficient production techniques are expected to define the market. The integration of advanced technologies for improved shopping and delivery convenience is likely to transform the industry. Based on the increasing demand for convenient and online shopping, a surge in investment in the market is forecast. Collaboration between industry players to develop new products, diversify product portfolios, and expand geographical reach is expected to boost market growth.
According to Dhaval, Research Manager at 6Wresearch, in the Product segment, "Tuna" is expected to show fastest growth. This can be attributed to the rising health awareness and changing preferences for convenient and healthy food options. The benefits of canned and cured tuna, like nutritional value and the convenience of use, make it a preferred choice.
In the Distribution Channel segment, "Online" is expected to show significant growth. This can be attributed to the increasing use of online platforms for canned and cured seafood shopping due to their convenience and efficiency. However, the demand for canned and cured seafood in Supermarkets & Hypermarkets and Convenience Stores is also anticipated to grow, suggesting a promising future for the industry.
This report comprehensively investigates the following market segmentations:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Jordan Canned and Cured Seafoods Market Overview |
3.1 Jordan Country Macro Economic Indicators |
3.2 Jordan Canned and Cured Seafoods Market Revenues & Volume, 2021 & 2031F |
3.3 Jordan Canned and Cured Seafoods Market - Industry Life Cycle |
3.4 Jordan Canned and Cured Seafoods Market - Porter's Five Forces |
3.5 Jordan Canned and Cured Seafoods Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Jordan Canned and Cured Seafoods Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Jordan Canned and Cured Seafoods Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Jordan Canned and Cured Seafoods Market Trends |
6 Jordan Canned and Cured Seafoods Market, By Types |
6.1 Jordan Canned and Cured Seafoods Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Jordan Canned and Cured Seafoods Market Revenues & Volume, By Product, 2021-2031F |
6.1.3 Jordan Canned and Cured Seafoods Market Revenues & Volume, By Tuna, 2021-2031F |
6.1.4 Jordan Canned and Cured Seafoods Market Revenues & Volume, By Salmon, 2021-2031F |
6.1.5 Jordan Canned and Cured Seafoods Market Revenues & Volume, By Sardines, 2021-2031F |
6.1.6 Jordan Canned and Cured Seafoods Market Revenues & Volume, By Other Fish, 2021-2031F |
6.1.7 Jordan Canned and Cured Seafoods Market Revenues & Volume, By Prawns, 2021-2031F |
6.1.8 Jordan Canned and Cured Seafoods Market Revenues & Volume, By Shrimps, 2021-2031F |
6.2 Jordan Canned and Cured Seafoods Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Jordan Canned and Cured Seafoods Market Revenues & Volume, By Supermarkets & Hypermarkets, 2021-2031F |
6.2.3 Jordan Canned and Cured Seafoods Market Revenues & Volume, By Convenience Store, 2021-2031F |
6.2.4 Jordan Canned and Cured Seafoods Market Revenues & Volume, By Online, 2021-2031F |
7 Jordan Canned and Cured Seafoods Market Import-Export Trade Statistics |
7.1 Jordan Canned and Cured Seafoods Market Export to Major Countries |
7.2 Jordan Canned and Cured Seafoods Market Imports from Major Countries |
8 Jordan Canned and Cured Seafoods Market Key Performance Indicators |
9 Jordan Canned and Cured Seafoods Market - Opportunity Assessment |
9.1 Jordan Canned and Cured Seafoods Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Jordan Canned and Cured Seafoods Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Jordan Canned and Cured Seafoods Market - Competitive Landscape |
10.1 Jordan Canned and Cured Seafoods Market Revenue Share, By Companies, 2024 |
10.2 Jordan Canned and Cured Seafoods Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |