Product Code: ETC7759220 | Publication Date: Sep 2024 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Sachin Kumar Rai | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The Jordan event and exhibition market is a growing sector within the country`s tourism and business industries. With a strategic location in the Middle East, Jordan attracts a diverse range of events, including conferences, trade shows, and cultural exhibitions. Key venues such as the Amman International Motor Show and the Jordan International Exhibition Center host a variety of events, drawing both local and international participants. The market is supported by government initiatives to promote tourism and investment, as well as a skilled workforce in event management and organization. With a focus on innovation and sustainability, the Jordan event and exhibition market is poised for continued growth and development in the coming years.
The Jordan event and exhibition market is experiencing growth due to increased investments in infrastructure and tourism. There is a rising demand for unique event experiences, leading to opportunities for innovative event concepts, technology integration, and sustainable practices. The market is witnessing a shift towards virtual and hybrid events, providing new revenue streams and broader audience reach. Jordan`s strategic location as a gateway to the Middle East also presents opportunities for international companies looking to showcase their products and services. With a growing focus on enhancing the overall event experience, there is potential for partnerships with local vendors, venues, and suppliers to offer personalized and immersive event solutions. Overall, the Jordan event and exhibition market is poised for expansion and diversification, making it an attractive sector for stakeholders looking to capitalize on emerging trends.
In the Jordan event and exhibition market, some of the key challenges include limited infrastructure and venue options, which can impact the size and quality of events that can be hosted. Additionally, there may be issues with regulations and bureaucracy that can hinder the planning and execution of events. Another challenge is the competition from neighboring countries, which may offer more established event venues and services. Furthermore, fluctuations in the political and economic climate of the region can also impact the willingness of companies to invest in hosting events in Jordan. Overall, navigating these challenges requires strategic planning, strong industry partnerships, and a deep understanding of the local market dynamics.
The Jordan event and exhibition market is primarily driven by a growing demand for business networking opportunities, increasing investments in infrastructure development, and a rising trend of hosting international conferences and trade shows. The country`s strategic location in the Middle East, coupled with government initiatives to promote tourism and business events, has attracted a significant number of global companies and organizations to choose Jordan as a preferred destination for their events. Additionally, advancements in technology and digital marketing have enhanced the market`s competitiveness and appeal to both local and international event organizers. The availability of modern event venues, skilled workforce, and supportive government policies further contribute to the growth of the Jordan event and exhibition market.
The Jordanian government has implemented various policies to support the event and exhibition market in the country. These policies include providing financial incentives, such as tax exemptions and grants, to encourage the growth of the sector. Additionally, the government has established regulations to streamline the process of organizing events and exhibitions, ensuring safety and quality standards are met. Furthermore, the government actively promotes the industry through marketing campaigns and international partnerships to attract more visitors and exhibitors. Overall, these policies aim to stimulate economic growth, promote tourism, and showcase Jordan as a leading destination for events and exhibitions in the region.
The future outlook for the Jordan Event and Exhibition Market appears promising, with steady growth anticipated in the coming years. Jordan`s strategic location, stable political environment, and growing economy are expected to attract more international events and exhibitions to the country. Additionally, the government`s efforts to promote the MICE (Meetings, Incentives, Conferences, and Exhibitions) sector through infrastructure development and incentives for event organizers will further boost the market. With a focus on sustainability and innovation, the industry is likely to witness an increase in hybrid events combining physical and virtual elements. Overall, the Jordan Event and Exhibition Market is poised for expansion, offering opportunities for stakeholders to capitalize on the growing demand for unique and impactful event experiences.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Jordan Event And Exhibition Market Overview |
3.1 Jordan Country Macro Economic Indicators |
3.2 Jordan Event And Exhibition Market Revenues & Volume, 2021 & 2031F |
3.3 Jordan Event And Exhibition Market - Industry Life Cycle |
3.4 Jordan Event And Exhibition Market - Porter's Five Forces |
3.5 Jordan Event And Exhibition Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Jordan Event And Exhibition Market Revenues & Volume Share, By Revenue Stream, 2021 & 2031F |
3.7 Jordan Event And Exhibition Market Revenues & Volume Share, By End User, 2021 & 2031F |
4 Jordan Event And Exhibition Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing tourism industry in Jordan |
4.2.2 Increase in corporate events and conferences being held in Jordan |
4.2.3 Government support and investments in the event and exhibition industry |
4.3 Market Restraints |
4.3.1 Economic instability in the region affecting corporate spending on events |
4.3.2 Security concerns impacting the willingness of international participants to attend events in Jordan |
4.3.3 Limited infrastructure and venue options for hosting large-scale events |
5 Jordan Event And Exhibition Market Trends |
6 Jordan Event And Exhibition Market, By Types |
6.1 Jordan Event And Exhibition Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Jordan Event And Exhibition Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 Jordan Event And Exhibition Market Revenues & Volume, By B2B, 2021- 2031F |
6.1.4 Jordan Event And Exhibition Market Revenues & Volume, By B2C, 2021- 2031F |
6.1.5 Jordan Event And Exhibition Market Revenues & Volume, By Mixed/Hybrid, 2021- 2031F |
6.2 Jordan Event And Exhibition Market, By Revenue Stream |
6.2.1 Overview and Analysis |
6.2.2 Jordan Event And Exhibition Market Revenues & Volume, By Exhibitor Fee, 2021- 2031F |
6.2.3 Jordan Event And Exhibition Market Revenues & Volume, By Sponsorship Fee, 2021- 2031F |
6.2.4 Jordan Event And Exhibition Market Revenues & Volume, By Entrance Fee, 2021- 2031F |
6.2.5 Jordan Event And Exhibition Market Revenues & Volume, By Services, 2021- 2031F |
6.3 Jordan Event And Exhibition Market, By End User |
6.3.1 Overview and Analysis |
6.3.2 Jordan Event And Exhibition Market Revenues & Volume, By Consumer Goods and Retail Sector, 2021- 2031F |
6.3.3 Jordan Event And Exhibition Market Revenues & Volume, By Automotive and Transportation Sector, 2021- 2031F |
6.3.4 Jordan Event And Exhibition Market Revenues & Volume, By Industrial, 2021- 2031F |
6.3.5 Jordan Event And Exhibition Market Revenues & Volume, By Entertainment, 2021- 2031F |
6.3.6 Jordan Event And Exhibition Market Revenues & Volume, By Real Estate and Property, 2021- 2031F |
6.3.7 Jordan Event And Exhibition Market Revenues & Volume, By Hospitality Sector, 2021- 2031F |
7 Jordan Event And Exhibition Market Import-Export Trade Statistics |
7.1 Jordan Event And Exhibition Market Export to Major Countries |
7.2 Jordan Event And Exhibition Market Imports from Major Countries |
8 Jordan Event And Exhibition Market Key Performance Indicators |
8.1 Number of international events hosted in Jordan |
8.2 Percentage increase in sponsorship revenue for events and exhibitions |
8.3 Growth in the number of event management companies operating in Jordan |
9 Jordan Event And Exhibition Market - Opportunity Assessment |
9.1 Jordan Event And Exhibition Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Jordan Event And Exhibition Market Opportunity Assessment, By Revenue Stream, 2021 & 2031F |
9.3 Jordan Event And Exhibition Market Opportunity Assessment, By End User, 2021 & 2031F |
10 Jordan Event And Exhibition Market - Competitive Landscape |
10.1 Jordan Event And Exhibition Market Revenue Share, By Companies, 2024 |
10.2 Jordan Event And Exhibition Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |