Product Code: ETC189298 | Publication Date: May 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 40 | No. of Tables: 7 |
The Jordan Sparkling Water Market is poised for steady growth rate improvements from 2025 to 2029. Commencing at 1.85% in 2025, growth builds up to 2.58% by 2029.
The Sparkling Water market in Jordan is projected to grow at a stable growth rate of 1.93% by 2027, within the Middle East region led by Saudi Arabia, along with other countries like United Arab Emirates, Iran, Qatar and Kuwait, collectively shaping a dynamic and evolving market environment driven by innovation and increasing adoption of emerging technologies.
The Jordan sparkling water market is experiencing steady growth due to increasing consumer preference for healthier beverage options and a growing awareness of the importance of hydration. Local and international brands are competing in this market, offering a variety of flavors and packaging options to cater to diverse consumer preferences. Key players in the market include local brands such as Hana and Oasis as well as international brands like Perrier and San Pellegrino. The market is driven by factors such as changing consumer lifestyles, rising disposable incomes, and a shift towards healthier alternatives to sugary drinks. As the market continues to expand, there is a growing focus on product innovation, marketing strategies, and sustainability initiatives to further drive growth and capture market share.
The Jordan sparkling water market is experiencing a growing demand for healthier beverage options, leading to an increase in consumption of sparkling water as a substitute for sugary sodas and other carbonated drinks. Consumers are increasingly drawn to sparkling water due to its zero-calorie content, refreshing taste, and perceived health benefits. Flavored sparkling water varieties are particularly popular, with fruity and exotic flavors gaining traction among consumers seeking a more exciting and enjoyable drinking experience. The market is also witnessing a trend towards premium and artisanal sparkling water brands that focus on quality ingredients and unique flavor profiles. With a greater emphasis on health and wellness, the Jordan sparkling water market is expected to continue its growth trajectory in the coming years.
In the Jordan sparkling water market, some of the key challenges faced include intense competition from both local and international brands, fluctuating consumer preferences, and limited brand recognition for new or lesser-known products. Pricing pressure from larger competitors, distribution challenges, and the need to constantly innovate to stand out in a crowded market are also significant obstacles. Additionally, the lack of clear regulations or standards in the sparkling water industry in Jordan can lead to issues related to product quality and safety, which may affect consumer trust. Overall, companies operating in the Jordan sparkling water market must navigate these challenges strategically to establish a strong market presence and ensure long-term success.
The Jordan Sparkling Water Market presents attractive investment opportunities due to the increasing consumer preference for healthier beverage options and the growing awareness of the health benefits associated with sparkling water. With a rising middle-class population and a trend towards healthier lifestyles, there is a growing demand for premium and flavored sparkling water products in Jordan. Investors can capitalize on this trend by introducing innovative and unique flavors, leveraging sustainable packaging practices, and targeting specific consumer segments such as health-conscious individuals and millennials. Additionally, strategic partnerships with retailers, restaurants, and e-commerce platforms can help expand market reach and drive sales growth in the competitive Jordanian beverage market. Overall, investing in the Jordan Sparkling Water Market offers potential for growth and profitability in a rapidly evolving industry landscape.
The Jordanian government has implemented various policies related to the Sparkling Water market to ensure consumer safety and promote fair competition. These policies include regulations on labeling and packaging requirements to provide accurate information to consumers. Additionally, the government has set quality standards and monitoring mechanisms to ensure that Sparkling Water products meet health and safety standards. Import and export regulations are also in place to control the flow of Sparkling Water products in the market. The government aims to protect consumers from deceptive marketing practices and ensure that only high-quality Sparkling Water products are available in the Jordanian market while promoting a competitive and thriving industry.
The future outlook for the Jordan Sparkling Water Market appears promising, driven by increasing health consciousness among consumers, growing awareness of the benefits of hydration, and a shift towards healthier beverage choices. The market is expected to witness steady growth due to rising disposable incomes, urbanization, and a preference for convenient, on-the-go beverages. With a focus on natural ingredients, innovative flavors, and eco-friendly packaging, Jordanian sparkling water brands have the opportunity to capture a larger share of the market. Additionally, the emergence of online retail channels and marketing strategies targeting younger demographics are likely to further fuel market expansion. Overall, the Jordan Sparkling Water Market is poised for sustained growth in the coming years, presenting opportunities for both local and international players to thrive in this evolving landscape.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Jordan Sparkling Water Market Overview |
3.1 Jordan Country Macro Economic Indicators |
3.2 Jordan Sparkling Water Market Revenues & Volume, 2021 & 2031F |
3.3 Jordan Sparkling Water Market - Industry Life Cycle |
3.4 Jordan Sparkling Water Market - Porter's Five Forces |
3.5 Jordan Sparkling Water Market Revenues & Volume Share, By Product Outlook, 2021 & 2031F |
3.6 Jordan Sparkling Water Market Revenues & Volume Share, By Distribution Channel Outlook (Revenue, USD Million, 2016 - 2031), 2021 & 2031F |
4 Jordan Sparkling Water Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness and awareness among consumers |
4.2.2 Growing demand for alternative beverages to sugary drinks |
4.2.3 Rising disposable income leading to higher spending on premium beverages |
4.3 Market Restraints |
4.3.1 Intense competition from other beverage categories |
4.3.2 Fluctuating prices of raw materials such as packaging and flavoring ingredients |
5 Jordan Sparkling Water Market Trends |
6 Jordan Sparkling Water Market, By Types |
6.1 Jordan Sparkling Water Market, By Product Outlook |
6.1.1 Overview and Analysis |
6.1.2 Jordan Sparkling Water Market Revenues & Volume, By Product Outlook, 2021-2031F |
6.1.3 Jordan Sparkling Water Market Revenues & Volume, By Natural/Mineral Sparkling Water, 2021-2031F |
6.1.4 Jordan Sparkling Water Market Revenues & Volume, By Caffeinated Sparkling Water, 2021-2031F |
6.2 Jordan Sparkling Water Market, By Distribution Channel Outlook (Revenue, USD Million, 2016 - 2031) |
6.2.1 Overview and Analysis |
6.2.2 Jordan Sparkling Water Market Revenues & Volume, By Hypermarket & Supermarket, 2021-2031F |
6.2.3 Jordan Sparkling Water Market Revenues & Volume, By Convenience Stores, 2021-2031F |
6.2.4 Jordan Sparkling Water Market Revenues & Volume, By Online, 2021-2031F |
6.2.5 Jordan Sparkling Water Market Revenues & Volume, By Others, 2021-2031F |
7 Jordan Sparkling Water Market Import-Export Trade Statistics |
7.1 Jordan Sparkling Water Market Export to Major Countries |
7.2 Jordan Sparkling Water Market Imports from Major Countries |
8 Jordan Sparkling Water Market Key Performance Indicators |
8.1 Consumer engagement on social media platforms |
8.2 Number of new product launches in the market |
8.3 Consumer perception and satisfaction levels towards sparkling water |
8.4 Sustainability initiatives implemented by companies in the market |
8.5 Growth in distribution channels and retail presence of sparkling water products |
9 Jordan Sparkling Water Market - Opportunity Assessment |
9.1 Jordan Sparkling Water Market Opportunity Assessment, By Product Outlook, 2021 & 2031F |
9.2 Jordan Sparkling Water Market Opportunity Assessment, By Distribution Channel Outlook (Revenue, USD Million, 2016 - 2031), 2021 & 2031F |
10 Jordan Sparkling Water Market - Competitive Landscape |
10.1 Jordan Sparkling Water Market Revenue Share, By Companies, 2021 |
10.2 Jordan Sparkling Water Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |