| Product Code: ETC252958 | Publication Date: Aug 2022 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In the Kazakhstan hairbrush market, the import trend experienced a decline from 2023 to 2024, with a growth rate of -23.53%. However, the compound annual growth rate (CAGR) for the period 2020-2024 stood at a positive 17.8%. This shift in import momentum could be attributed to changing consumer preferences, shifts in trade policies, or market saturation.
The Hairbrush market in Kazakhstan is projected to grow at a stable growth rate of 0.36% by 2027, within the Asia region led by China, along with other countries like India, Japan, Australia and South Korea, collectively shaping a dynamic and evolving market environment driven by innovation and increasing adoption of emerging technologies.

The hairbrush market in Kazakhstan caters to a diverse consumer base with varying preferences for hair care products. With a growing emphasis on personal grooming and beauty, the demand for high-quality hairbrushes is on the rise. Market players are innovating to introduce ergonomic designs, advanced materials, and specialized features to meet the evolving needs of consumers.
The hairbrush market in Kazakhstan is driven by increasing consumer focus on personal grooming and hygiene. Rising disposable incomes and the influence of fashion trends contribute to higher demand for various types of hairbrushes. Additionally, the growth of the beauty and personal care industry supports market expansion.
The hairbrush market in Kazakhstan contends with challenges such as competition from imported products and the need for continual innovation to meet diverse consumer preferences. Additionally, fluctuations in raw material prices, particularly for natural bristles and high-quality plastics, can affect production costs. Ensuring product quality and addressing environmental concerns related to plastic usage are also significant challenges.
The personal care market, including hairbrushes, is influenced by government policies supporting local manufacturing and reducing import dependency. Incentives for small and medium-sized enterprises (SMEs) in the personal care sector drive market growth.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Kazakhstan Hairbrush Market Overview |
3.1 Kazakhstan Country Macro Economic Indicators |
3.2 Kazakhstan Hairbrush Market Revenues & Volume, 2021 & 2031F |
3.3 Kazakhstan Hairbrush Market - Industry Life Cycle |
3.4 Kazakhstan Hairbrush Market - Porter's Five Forces |
3.5 Kazakhstan Hairbrush Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Kazakhstan Hairbrush Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.7 Kazakhstan Hairbrush Market Revenues & Volume Share, By Users, 2021 & 2031F |
3.8 Kazakhstan Hairbrush Market Revenues & Volume Share, By Mode of sale, 2021 & 2031F |
4 Kazakhstan Hairbrush Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in Kazakhstan leading to higher spending on personal grooming products. |
4.2.2 Growing awareness about the importance of hair care and styling among the population. |
4.2.3 Expansion of beauty and personal care industry in Kazakhstan, leading to a wider variety of hairbrush options available in the market. |
4.3 Market Restraints |
4.3.1 High competition from international hairbrush brands impacting the market share of local manufacturers. |
4.3.2 Fluctuating raw material prices affecting the production costs for hairbrush manufacturers. |
4.3.3 Economic instability and currency fluctuations influencing consumer spending on non-essential products like hairbrushes. |
5 Kazakhstan Hairbrush Market Trends |
6 Kazakhstan Hairbrush Market, By Types |
6.1 Kazakhstan Hairbrush Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Kazakhstan Hairbrush Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Kazakhstan Hairbrush Market Revenues & Volume, By Round Brush, 2021-2031F |
6.1.4 Kazakhstan Hairbrush Market Revenues & Volume, By Vent Brush, 2021-2031F |
6.1.5 Kazakhstan Hairbrush Market Revenues & Volume, By Cushion Brush, 2021-2031F |
6.1.6 Kazakhstan Hairbrush Market Revenues & Volume, By Paddle Brush, 2021-2031F |
6.1.7 Kazakhstan Hairbrush Market Revenues & Volume, By Detangling Brush, 2021-2031F |
6.1.8 Kazakhstan Hairbrush Market Revenues & Volume, By Boar Bristle Brush, 2021-2031F |
6.2 Kazakhstan Hairbrush Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Kazakhstan Hairbrush Market Revenues & Volume, By Personal, 2021-2031F |
6.2.3 Kazakhstan Hairbrush Market Revenues & Volume, By Professional, 2021-2031F |
6.3 Kazakhstan Hairbrush Market, By Users |
6.3.1 Overview and Analysis |
6.3.2 Kazakhstan Hairbrush Market Revenues & Volume, By Adults, 2021-2031F |
6.3.3 Kazakhstan Hairbrush Market Revenues & Volume, By Children, 2021-2031F |
6.3.4 Kazakhstan Hairbrush Market Revenues & Volume, By Animals, 2021-2031F |
6.4 Kazakhstan Hairbrush Market, By Mode of sale |
6.4.1 Overview and Analysis |
6.4.2 Kazakhstan Hairbrush Market Revenues & Volume, By Retail, 2021-2031F |
6.4.3 Kazakhstan Hairbrush Market Revenues & Volume, By Online, 2021-2031F |
7 Kazakhstan Hairbrush Market Import-Export Trade Statistics |
7.1 Kazakhstan Hairbrush Market Export to Major Countries |
7.2 Kazakhstan Hairbrush Market Imports from Major Countries |
8 Kazakhstan Hairbrush Market Key Performance Indicators |
8.1 Average spending per capita on personal grooming products in Kazakhstan. |
8.2 Number of beauty salons and hair care establishments in Kazakhstan. |
8.3 Percentage of households owning multiple hairbrushes for different styling purposes. |
8.4 Consumer satisfaction levels with the quality and durability of hairbrushes available in the market. |
8.5 Trends in social media discussions and online reviews related to hairbrushes in Kazakhstan. |
9 Kazakhstan Hairbrush Market - Opportunity Assessment |
9.1 Kazakhstan Hairbrush Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Kazakhstan Hairbrush Market Opportunity Assessment, By Application, 2021 & 2031F |
9.3 Kazakhstan Hairbrush Market Opportunity Assessment, By Users, 2021 & 2031F |
9.4 Kazakhstan Hairbrush Market Opportunity Assessment, By Mode of sale, 2021 & 2031F |
10 Kazakhstan Hairbrush Market - Competitive Landscape |
10.1 Kazakhstan Hairbrush Market Revenue Share, By Companies, 2024 |
10.2 Kazakhstan Hairbrush Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |