| Product Code: ETC7796158 | Publication Date: Sep 2024 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
1 Executive Summary  | 
2 Introduction  | 
2.1 Key Highlights of the Report  | 
2.2 Report Description  | 
2.3 Market Scope & Segmentation  | 
2.4 Research Methodology  | 
2.5 Assumptions  | 
3 Kenya Alternative Data Market Overview  | 
3.1 Kenya Country Macro Economic Indicators  | 
3.2 Kenya Alternative Data Market Revenues & Volume, 2021 & 2031F  | 
3.3 Kenya Alternative Data Market - Industry Life Cycle  | 
3.4 Kenya Alternative Data Market - Porter's Five Forces  | 
3.5 Kenya Alternative Data Market Revenues & Volume Share, By Data Type, 2021 & 2031F  | 
3.6 Kenya Alternative Data Market Revenues & Volume Share, By Industry Verticals, 2021 & 2031F  | 
4 Kenya Alternative Data Market Dynamics  | 
4.1 Impact Analysis  | 
4.2 Market Drivers  | 
4.2.1 Increasing demand for data-driven decision making in businesses and organizations  | 
4.2.2 Growing adoption of alternative data sources for market research and analysis  | 
4.2.3 Rise in investments in technology and data analytics in Kenya  | 
4.3 Market Restraints  | 
4.3.1 Lack of data quality and reliability in alternative data sources  | 
4.3.2 Data privacy and security concerns among consumers and businesses  | 
4.3.3 Limited awareness and understanding of the benefits of alternative data in the market  | 
5 Kenya Alternative Data Market Trends  | 
6 Kenya Alternative Data Market, By Types  | 
6.1 Kenya Alternative Data Market, By Data Type  | 
6.1.1 Overview and Analysis  | 
6.1.2 Kenya Alternative Data Market Revenues & Volume, By Data Type, 2021- 2031F  | 
6.1.3 Kenya Alternative Data Market Revenues & Volume, By Credit Card & Debit Card, 2021- 2031F  | 
6.1.4 Kenya Alternative Data Market Revenues & Volume, By Web Traffic & Scrapped Data, 2021- 2031F  | 
6.1.5 Kenya Alternative Data Market Revenues & Volume, By Email Receipts, 2021- 2031F  | 
6.1.6 Kenya Alternative Data Market Revenues & Volume, By Geo-location, Satellite & Weather Data, 2021- 2031F  | 
6.1.7 Kenya Alternative Data Market Revenues & Volume, By Mobile Application Usage, 2021- 2031F  | 
6.1.8 Kenya Alternative Data Market Revenues & Volume, By Social & Sentiment Data, 2021- 2031F  | 
6.2 Kenya Alternative Data Market, By Industry Verticals  | 
6.2.1 Overview and Analysis  | 
6.2.2 Kenya Alternative Data Market Revenues & Volume, By BFSI, 2021- 2031F  | 
6.2.3 Kenya Alternative Data Market Revenues & Volume, By IT & Telecom, 2021- 2031F  | 
6.2.4 Kenya Alternative Data Market Revenues & Volume, By Retail and E-commerce, 2021- 2031F  | 
6.2.5 Kenya Alternative Data Market Revenues & Volume, By Real Estate & Construction, 2021- 2031F  | 
6.2.6 Kenya Alternative Data Market Revenues & Volume, By Healthcare, 2021- 2031F  | 
6.2.7 Kenya Alternative Data Market Revenues & Volume, By Logistics & Transportation, 2021- 2031F  | 
6.2.8 Kenya Alternative Data Market Revenues & Volume, By Others, 2021- 2031F  | 
6.2.9 Kenya Alternative Data Market Revenues & Volume, By Others, 2021- 2031F  | 
7 Kenya Alternative Data Market Import-Export Trade Statistics  | 
7.1 Kenya Alternative Data Market Export to Major Countries  | 
7.2 Kenya Alternative Data Market Imports from Major Countries  | 
8 Kenya Alternative Data Market Key Performance Indicators  | 
8.1 Number of businesses adopting alternative data solutions  | 
8.2 Increase in the use of machine learning and AI algorithms for data analysis  | 
8.3 Growth in the number of partnerships between data providers and businesses in Kenya  | 
9 Kenya Alternative Data Market - Opportunity Assessment  | 
9.1 Kenya Alternative Data Market Opportunity Assessment, By Data Type, 2021 & 2031F  | 
9.2 Kenya Alternative Data Market Opportunity Assessment, By Industry Verticals, 2021 & 2031F  | 
10 Kenya Alternative Data Market - Competitive Landscape  | 
10.1 Kenya Alternative Data Market Revenue Share, By Companies, 2024  | 
10.2 Kenya Alternative Data Market Competitive Benchmarking, By Operating and Technical Parameters  | 
11 Company Profiles  | 
12 Recommendations  | 
13 Disclaimer  |