| Product Code: ETC7804894 | Publication Date: Sep 2024 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Kenya IT Device Market Overview |
3.1 Kenya Country Macro Economic Indicators |
3.2 Kenya IT Device Market Revenues & Volume, 2021 & 2031F |
3.3 Kenya IT Device Market - Industry Life Cycle |
3.4 Kenya IT Device Market - Porter's Five Forces |
3.5 Kenya IT Device Market Revenues & Volume Share, By Type, 2021 & 2031F |
4 Kenya IT Device Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration and digital literacy in Kenya. |
4.2.2 Growth in demand for mobile devices and laptops for both personal and business use. |
4.2.3 Government initiatives to promote digitalization and technology adoption in the country. |
4.3 Market Restraints |
4.3.1 High import taxes and tariffs on IT devices, leading to increased prices for consumers. |
4.3.2 Limited access to affordable high-speed internet connectivity in certain regions. |
4.3.3 Security concerns and cyber threats affecting consumer confidence in using IT devices. |
5 Kenya IT Device Market Trends |
6 Kenya IT Device Market, By Types |
6.1 Kenya IT Device Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Kenya IT Device Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 Kenya IT Device Market Revenues & Volume, By PCs, 2021- 2031F |
6.1.4 Kenya IT Device Market Revenues & Volume, By Laptops, 2021- 2031F |
6.1.5 Kenya IT Device Market Revenues & Volume, By Desktop PCs, 2021- 2031F |
6.1.6 Kenya IT Device Market Revenues & Volume, By Tablets, 2021- 2031F |
6.1.7 Kenya IT Device Market Revenues & Volume, By Phones-Land lines, 2021- 2031F |
6.1.8 Kenya IT Device Market Revenues & Volume, By Smart Phones, 2021- 2031F |
7 Kenya IT Device Market Import-Export Trade Statistics |
7.1 Kenya IT Device Market Export to Major Countries |
7.2 Kenya IT Device Market Imports from Major Countries |
8 Kenya IT Device Market Key Performance Indicators |
8.1 Average internet speed in Kenya. |
8.2 Percentage of population with access to affordable internet connectivity. |
8.3 Number of government initiatives promoting digital literacy and technology adoption in the country. |
9 Kenya IT Device Market - Opportunity Assessment |
9.1 Kenya IT Device Market Opportunity Assessment, By Type, 2021 & 2031F |
10 Kenya IT Device Market - Competitive Landscape |
10.1 Kenya IT Device Market Revenue Share, By Companies, 2024 |
10.2 Kenya IT Device Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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