Product Code: ETC178029 | Publication Date: Jan 2022 | Updated Date: Feb 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The Kenya yerba mate market is emerging as consumers seek healthier beverage alternatives. Yerba mate is popular for its high antioxidant content and natural caffeine, making it a favored choice over traditional caffeinated beverages. The market is also driven by growing awareness of yerba mate`s health benefits and its appeal as a social drink.
The Kenya yerba mate market is driven by the growing consumer awareness of its health benefits and antioxidant properties. Yerba mate, a traditional South American beverage, is gaining popularity in Kenya as a natural energy booster and weight management aid. The market is further supported by the increasing availability of yerba mate products in various forms, including loose leaves, tea bags, and ready-to-drink beverages.
The Kenya yerba mate market faces challenges due to the lack of awareness and a niche consumer base. High import costs and limited distribution channels further hinder the market`s growth potential.
In Kenya, government policies on the yerba mate market aim to support sustainable agriculture and promote exports. The government collaborates with agricultural producers to develop yerba mate cultivation and processing techniques that adhere to international quality standards. Regulatory bodies oversee the production and export of yerba mate, ensuring compliance with environmental regulations and fair trade practices. The government provides incentives such as grants and subsidies to encourage investment in yerba mate production and processing. These policies aim to diversify Kenya agricultural exports, create jobs, and enhance rural livelihoods.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Kenya Yerba Mate Market Overview |
3.1 Kenya Country Macro Economic Indicators |
3.2 Kenya Yerba Mate Market Revenues & Volume, 2021 & 2031F |
3.3 Kenya Yerba Mate Market - Industry Life Cycle |
3.4 Kenya Yerba Mate Market - Porter's Five Forces |
3.5 Kenya Yerba Mate Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Kenya Yerba Mate Market Revenues & Volume Share, By Applications, 2021 & 2031F |
3.7 Kenya Yerba Mate Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Kenya Yerba Mate Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Kenya Yerba Mate Market Trends |
6 Kenya Yerba Mate Market, By Types |
6.1 Kenya Yerba Mate Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Kenya Yerba Mate Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Kenya Yerba Mate Market Revenues & Volume, By Powder, 2021-2031F |
6.1.4 Kenya Yerba Mate Market Revenues & Volume, By Concentrate, 2021-2031F |
6.1.5 Kenya Yerba Mate Market Revenues & Volume, By Others, 2021-2031F |
6.2 Kenya Yerba Mate Market, By Applications |
6.2.1 Overview and Analysis |
6.2.2 Kenya Yerba Mate Market Revenues & Volume, By Dietary Supplements, 2021-2031F |
6.2.3 Kenya Yerba Mate Market Revenues & Volume, By Functional Foods, 2021-2031F |
6.2.4 Kenya Yerba Mate Market Revenues & Volume, By Food & Beverage, 2021-2031F |
6.2.5 Kenya Yerba Mate Market Revenues & Volume, By Cosmetics & Personal Care, 2021-2031F |
6.3 Kenya Yerba Mate Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Kenya Yerba Mate Market Revenues & Volume, By Retails Stores, 2021-2031F |
6.3.3 Kenya Yerba Mate Market Revenues & Volume, By Hyper Market, 2021-2031F |
6.3.4 Kenya Yerba Mate Market Revenues & Volume, By Online Sites, 2021-2031F |
7 Kenya Yerba Mate Market Import-Export Trade Statistics |
7.1 Kenya Yerba Mate Market Export to Major Countries |
7.2 Kenya Yerba Mate Market Imports from Major Countries |
8 Kenya Yerba Mate Market Key Performance Indicators |
9 Kenya Yerba Mate Market - Opportunity Assessment |
9.1 Kenya Yerba Mate Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Kenya Yerba Mate Market Opportunity Assessment, By Applications, 2021 & 2031F |
9.3 Kenya Yerba Mate Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Kenya Yerba Mate Market - Competitive Landscape |
10.1 Kenya Yerba Mate Market Revenue Share, By Companies, 2024 |
10.2 Kenya Yerba Mate Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |