| Product Code: ETC311186 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The after sun care products market in Malaysia is influenced by the country`s tropical climate and outdoor lifestyle. Sunburn and skin damage are common concerns, leading to a consistent demand for after sun care products such as lotions, gels, and creams. As awareness of skin health increases, consumers are likely to seek products with added benefits such as hydration, anti-aging properties, and natural ingredients. Marketing campaigns emphasizing the importance of sun protection and the use of after sun care products can also drive market growth. Collaboration with dermatologists and healthcare professionals may further boost consumer confidence in these products.
The Malaysia after sun care products market is expected to witness steady growth in the coming years. This can be attributed to the increasing awareness among consumers regarding the harmful effects of sun exposure and the need for effective post-sun skincare. Additionally, rising disposable incomes and a growing tourism industry are likely to boost the demand for after sun care products in the country. The market is also witnessing innovation with the introduction of new formulations and ingredients that offer better sunburn relief and skin nourishment.
The after sun care products market in Malaysia faces challenges related to seasonal demand, competition, and product differentiation. Firstly, demand for after sun care products can be highly seasonal, with peak sales occurring during the summer months. Managing inventory and distribution efficiently during off-peak seasons can be a challenge. Secondly, the market is competitive, with both local and international brands vying for market share. Companies must find ways to stand out through marketing, branding, and product innovation. Lastly, ensuring that products effectively address sunburn and skin care needs while meeting regulatory requirements is crucial. Maintaining product quality and safety is a constant challenge in this market.
The market for after sun care products in Malaysia has witnessed significant growth in recent years, driven by increasing awareness about skin protection and the harmful effects of sun exposure. However, the COVID-19 pandemic has had a mixed impact on this market. On one hand, there was a decline in consumer spending on non-essential products, including after sun care items, due to economic uncertainties and lockdown measures. On the other hand, the heightened awareness of personal hygiene and skincare during the pandemic led to increased demand for high-quality after sun care products with added benefits such as moisturization and soothing properties. As the economy stabilizes and tourism resumes, the market is expected to regain momentum with consumers seeking products that offer protection against sun damage and aid in skin recovery.
The Malaysia after sun care products market is experiencing steady growth due to increasing awareness of skin protection and the rising popularity of outdoor activities. Key players in this market include established brands such as Johnson & Johnson, Nivea, and Banana Boat, as well as local players like Guardian and Watsons. These companies are continually innovating and expanding their product portfolios to cater to the diverse needs of consumers.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Malaysia After Sun Care Products Market Overview |
3.1 Malaysia Country Macro Economic Indicators |
3.2 Malaysia After Sun Care Products Market Revenues & Volume, 2021 & 2031F |
3.3 Malaysia After Sun Care Products Market - Industry Life Cycle |
3.4 Malaysia After Sun Care Products Market - Porter's Five Forces |
3.5 Malaysia After Sun Care Products Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Malaysia After Sun Care Products Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.7 Malaysia After Sun Care Products Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Malaysia After Sun Care Products Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about skin protection and sun damage |
4.2.2 Growing tourism industry in Malaysia leading to higher demand for after sun care products |
4.2.3 Rising disposable income levels and changing lifestyles promoting the use of premium skin care products |
4.3 Market Restraints |
4.3.1 Seasonal nature of demand for after sun care products |
4.3.2 Competition from substitute products like aloe vera gels or natural remedies |
4.3.3 Concerns regarding the use of chemicals in skincare products impacting consumer preferences |
5 Malaysia After Sun Care Products Market Trends |
6 Malaysia After Sun Care Products Market, By Types |
6.1 Malaysia After Sun Care Products Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Malaysia After Sun Care Products Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Malaysia After Sun Care Products Market Revenues & Volume, By Mass, 2021-2031F |
6.1.4 Malaysia After Sun Care Products Market Revenues & Volume, By Premium, 2021-2031F |
6.2 Malaysia After Sun Care Products Market, By Product |
6.2.1 Overview and Analysis |
6.2.2 Malaysia After Sun Care Products Market Revenues & Volume, By Lotion, 2021-2031F |
6.2.3 Malaysia After Sun Care Products Market Revenues & Volume, By Cream, 2021-2031F |
6.2.4 Malaysia After Sun Care Products Market Revenues & Volume, By Gel, 2021-2031F |
6.2.5 Malaysia After Sun Care Products Market Revenues & Volume, By Others, 2021-2031F |
6.3 Malaysia After Sun Care Products Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Malaysia After Sun Care Products Market Revenues & Volume, By Hypermarkets & Supermarkets, 2021-2031F |
6.3.3 Malaysia After Sun Care Products Market Revenues & Volume, By Specialty Stores, 2021-2031F |
6.3.4 Malaysia After Sun Care Products Market Revenues & Volume, By E-commerce, 2021-2031F |
6.3.5 Malaysia After Sun Care Products Market Revenues & Volume, By Others, 2021-2031F |
7 Malaysia After Sun Care Products Market Import-Export Trade Statistics |
7.1 Malaysia After Sun Care Products Market Export to Major Countries |
7.2 Malaysia After Sun Care Products Market Imports from Major Countries |
8 Malaysia After Sun Care Products Market Key Performance Indicators |
8.1 Number of sunburn cases reported annually in Malaysia |
8.2 Percentage of tourists purchasing after sun care products during their stay |
8.3 Average spending on skincare products per capita in Malaysia |
9 Malaysia After Sun Care Products Market - Opportunity Assessment |
9.1 Malaysia After Sun Care Products Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Malaysia After Sun Care Products Market Opportunity Assessment, By Product, 2021 & 2031F |
9.3 Malaysia After Sun Care Products Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Malaysia After Sun Care Products Market - Competitive Landscape |
10.1 Malaysia After Sun Care Products Market Revenue Share, By Companies, 2024 |
10.2 Malaysia After Sun Care Products Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |