Market Forecast By Product Type (Android, iOS, Windows, Blackberry Operating System, Other), By Distribution Channel (OEM, Retailer, e-Commerce) And by Competitive Landscape
|Product Code: ETC012046||Publication Date: Feb 2023||Product Type: Report|
|Publisher: 6Wresearch||No. of Pages: 70||No. of Figures: 35||No. of Tables: 5|
Malaysia Smartphone Market report comprehensively covers the market by Product Type and Distribution Channel. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities, high growth areas, and market drivers, which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Malaysia Smartphone Market is projected to experience immense growth mainly due to the increasing demand for mid-range and budget-friendly smartphones. In terms of Malaysia Smartphone Market share, Samsung and Apple are the leading smartphone brands in Malaysia, followed by Chinese brands such as Vivo and Oppo. The increasing popularity of e-commerce platforms for purchasing smartphones, as more consumers are turning to online shopping is a major trend in the market. Another major trend is the growing demand for 5G-enabled smartphones, as Malaysia's major telecommunications companies are rolling out 5G networks across the country.
Additionally, the COVID-19 pandemic has accelerated the shift towards online shopping as consumers are avoiding physical retail stores. The Malaysia Smartphone Market is forecast to grow during the forecast period. The major factors driving the market are increasing demand for affordable smartphones, growing e-commerce platforms and the rollout of 5G networks. Furthermore, as the infrastructure in Malaysia improves, particularly with regard to internet connectivity, more people may be able to access the internet and use smartphones for a variety of purposes.
Malaysia Smartphone Market is expected to have good growth in the forecasted period owing to multiple factors such as increasing population, promotional activity from different industry players, and lifestyle changes in society. The smartphone has become a necessity in the 21st century where everything is digital from food, and travel to sleep. Almost everything can be done on the internet and every query can be resolved through the internet. The smartphone has become the connecting bridge between the mind and the internet. Smartphones offer high computing power, accessing internet content, emails, GPS, editing documents, and most importantly capturing photos at your convenience which are certainly not provided in a normal mobile phone which can only perform rudimentary tasks that too with a bad interface.
According to 6Wresearch, the Malaysia Smartphone Market size is expected to grow during 2022-2028. The major drivers for the growth can be attributed to changing lifestyle and the accessibility that it provides with its vast number of features at your palm. Festivals such as Hari Raya and promotional activities by different companies give an extra nudge for the Malaysia Smartphone Market growth by providing discounts and offers with smartphones.
High-range premium smartphones have gone beyond feature and usability but have also become standard settings, they provide users with high-class status and prestige. This itself explains that the smartphone’s purpose is not limited to one aspect but is multidimensional, thus it should be seen in that way.
Malaysia is a developing country with rising living standards and purchasing power the individuals provide a large number of potential customers, who want to raise their living standards. Demand for higher quality functions such as battery life, more storage, faster processor, and a good camera that too at affordable pricing has become challenging for the market to address. The country is also going through inflation with the rising cost of living, expenses on essential products are also increasing, and the volatile forex market hampers the Malaysia Smartphone Market revenue. Due to this demand for high-end, the premium smartphone is also shrinking.
Smartphone requires many components from different parts of the world at a fast speed, and COVID-19 did the opposite for the market. Strict lockdowns from large manufacturing countries pushed the market into a futile state and the Malaysia Smartphone Market share is still suffering from the lockdown. The shortfall in the supply chain for low-end 4G smartphones which cater to a huge number of individuals is still on the short side and inflation is eating through all the savings of the consumers.
Based on Product Type, the Android segment has the biggest revenue share in the market owing to its large variety of smartphones available in the market at a price that is affordable by most customers of the country. It also provides the user with many customizations compared to its competitors in the market.
Based on Distribution Channel, the Retailer segment has more customers due to its easy accessibility for the customers and providing a hand experience of the product. Key players in Malaysia Smartphone Market
Some of the key players active in the Malaysian market are:
The report offers a comprehensive study of the subsequent market segments:
|1 Executive Summary|
|2.1 Key Highlights of the Report|
|2.2 Report Description|
|2.3 Market Scope & Segmentation|
|2.4 Research Methodology|
|3 Malaysia Smartphone Market Overview|
|3.1 Malaysia Country Macro Economic Indicators|
|3.2 Malaysia Smartphone Market Revenues & Volume, 2021 & 2028F|
|3.3 Malaysia Smartphone Market - Industry Life Cycle|
|3.4 Malaysia Smartphone Market - Porter's Five Forces|
|3.5 Malaysia Smartphone Market Revenues & Volume Share, By Product Type, 2021 & 2028F|
|3.6 Malaysia Smartphone Market Revenues & Volume Share, By Distribution Channel, 2021 & 2028F|
|4 Malaysia Smartphone Market Dynamics|
|4.1 Impact Analysis|
|4.2 Market Drivers|
|4.3 Market Restraints|
|5 Malaysia Smartphone Market Trends|
|6 Malaysia Smartphone Market, By Types|
|6.1 Malaysia Smartphone Market, By Product Type|
|6.1.1 Overview and Analysis|
|6.1.2 Malaysia Smartphone Market Revenues & Volume, By Product Type, 2018 - 2028F|
|6.1.3 Malaysia Smartphone Market Revenues & Volume, By Android, 2018 - 2028F|
|6.1.4 Malaysia Smartphone Market Revenues & Volume, By iOS, 2018 - 2028F|
|6.1.5 Malaysia Smartphone Market Revenues & Volume, By Windows, 2018 - 2028F|
|6.1.6 Malaysia Smartphone Market Revenues & Volume, By Blackberry Operating System , 2018 - 2028F|
|6.1.7 Malaysia Smartphone Market Revenues & Volume, By Other , 2018 - 2028F|
|6.2 Malaysia Smartphone Market, By Distribution Channel|
|6.2.1 Overview and Analysis|
|6.2.2 Malaysia Smartphone Market Revenues & Volume, By OEM, 2018 - 2028F|
|6.2.3 Malaysia Smartphone Market Revenues & Volume, By Retailer, 2018 - 2028F|
|6.2.4 Malaysia Smartphone Market Revenues & Volume, By e-Commerce, 2018 - 2028F|
|7 Malaysia Smartphone Market Import-Export Trade Statistics|
|7.1 Malaysia Smartphone Market Export to Major Countries|
|7.2 Malaysia Smartphone Market Imports from Major Countries|
|8 Malaysia Smartphone Market Key Performance Indicators|
|9 Malaysia Smartphone Market - Opportunity Assessment|
|9.1 Malaysia Smartphone Market Opportunity Assessment, By Product Type, 2021 & 2028F|
|9.2 Malaysia Smartphone Market Opportunity Assessment, By Distribution Channel, 2021 & 2028F|
|10 Malaysia Smartphone Market - Competitive Landscape|
|10.1 Malaysia Smartphone Market Revenue Share, By Companies, 2021|
|10.2 Malaysia Smartphone Market Competitive Benchmarking, By Operating and Technical Parameters|
|11 Company Profiles|