| Product Code: ETC5405597 | Publication Date: Nov 2023 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The New Zealand baby prams and strollers market continues to see strong growth, with a high concentration of imports from top exporting countries such as China, Australia, Poland, Czechia, and Germany in 2024. The high Herfindahl-Hirschman Index (HHI) indicates a concentrated market. With a solid compound annual growth rate (CAGR) of 8.58% from 2020 to 2024 and a notable growth rate of 17.48% in 2024, the market is showing promising trends for both domestic and international manufacturers and retailers.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 New Zealand Baby Prams and Strollers Market Overview |
3.1 New Zealand Country Macro Economic Indicators |
3.2 New Zealand Baby Prams and Strollers Market Revenues & Volume, 2021 & 2031F |
3.3 New Zealand Baby Prams and Strollers Market - Industry Life Cycle |
3.4 New Zealand Baby Prams and Strollers Market - Porter's Five Forces |
3.5 New Zealand Baby Prams and Strollers Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 New Zealand Baby Prams and Strollers Market Revenues & Volume Share, By Age, 2021 & 2031F |
3.7 New Zealand Baby Prams and Strollers Market Revenues & Volume Share, By Sales Channel, 2021 & 2031F |
4 New Zealand Baby Prams and Strollers Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing emphasis on baby safety and comfort |
4.2.2 Growing trend of outdoor activities among families with infants |
4.2.3 Rising disposable income and changing lifestyles leading to higher spending on baby products |
4.3 Market Restraints |
4.3.1 High initial cost of premium baby prams and strollers |
4.3.2 Limited awareness about the benefits of ergonomic designs in baby prams and strollers |
4.3.3 Competition from substitute products like baby carriers and slings |
5 New Zealand Baby Prams and Strollers Market Trends |
6 New Zealand Baby Prams and Strollers Market Segmentations |
6.1 New Zealand Baby Prams and Strollers Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 New Zealand Baby Prams and Strollers Market Revenues & Volume, By Lightweight Strollers, 2021-2031F |
6.1.3 New Zealand Baby Prams and Strollers Market Revenues & Volume, By Jogging Strollers, 2021-2031F |
6.1.4 New Zealand Baby Prams and Strollers Market Revenues & Volume, By Standard Strollers, 2021-2031F |
6.1.5 New Zealand Baby Prams and Strollers Market Revenues & Volume, By Double / Triple Strollers, 2021-2031F |
6.1.6 New Zealand Baby Prams and Strollers Market Revenues & Volume, By Multi-Optional System Strollers, 2021-2031F |
6.2 New Zealand Baby Prams and Strollers Market, By Age |
6.2.1 Overview and Analysis |
6.2.2 New Zealand Baby Prams and Strollers Market Revenues & Volume, By 0 - 6 months, 2021-2031F |
6.2.3 New Zealand Baby Prams and Strollers Market Revenues & Volume, By 6 - 12 months, 2021-2031F |
6.2.4 New Zealand Baby Prams and Strollers Market Revenues & Volume, By 12 - 36 months, 2021-2031F |
6.3 New Zealand Baby Prams and Strollers Market, By Sales Channel |
6.3.1 Overview and Analysis |
6.3.2 New Zealand Baby Prams and Strollers Market Revenues & Volume, By BaBoutiques, 2021-2031F |
6.3.3 New Zealand Baby Prams and Strollers Market Revenues & Volume, By Specialty Stores, 2021-2031F |
6.3.4 New Zealand Baby Prams and Strollers Market Revenues & Volume, By Modern Trade, 2021-2031F |
6.3.5 New Zealand Baby Prams and Strollers Market Revenues & Volume, By Departmental Stores, 2021-2031F |
6.3.6 New Zealand Baby Prams and Strollers Market Revenues & Volume, By Mono-brand Stores, 2021-2031F |
6.3.7 New Zealand Baby Prams and Strollers Market Revenues & Volume, By Online retailers, 2021-2031F |
7 New Zealand Baby Prams and Strollers Market Import-Export Trade Statistics |
7.1 New Zealand Baby Prams and Strollers Market Export to Major Countries |
7.2 New Zealand Baby Prams and Strollers Market Imports from Major Countries |
8 New Zealand Baby Prams and Strollers Market Key Performance Indicators |
8.1 Percentage increase in online searches for baby prams and strollers |
8.2 Number of new product launches in the baby prams and strollers segment |
8.3 Growth in the number of baby specialty stores stocking a wide range of prams and strollers |
9 New Zealand Baby Prams and Strollers Market - Opportunity Assessment |
9.1 New Zealand Baby Prams and Strollers Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 New Zealand Baby Prams and Strollers Market Opportunity Assessment, By Age, 2021 & 2031F |
9.3 New Zealand Baby Prams and Strollers Market Opportunity Assessment, By Sales Channel, 2021 & 2031F |
10 New Zealand Baby Prams and Strollers Market - Competitive Landscape |
10.1 New Zealand Baby Prams and Strollers Market Revenue Share, By Companies, 2024 |
10.2 New Zealand Baby Prams and Strollers Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |