Product Code: ETC5798859 | Publication Date: Nov 2023 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The New Zealand natural sweeteners market has experienced significant growth, driven by rising health consciousness among consumers and concerns regarding the adverse effects of artificial sweeteners on health. Natural sweeteners such as stevia, honey, and maple syrup have gained popularity as alternatives to sugar and artificial sweeteners due to their perceived health benefits and natural origin. The market expansion is further fueled by the growing prevalence of lifestyle-related diseases like obesity and diabetes, prompting consumers to opt for healthier alternatives in their diet. Moreover, the food and beverage industry`s inclination towards clean label and natural ingredients has led to increased incorporation of natural sweeteners in a wide range of products, including beverages, bakery items, and confectionery.
Growing concerns about health and wellness are driving the demand for natural sweeteners as alternatives to artificial sweeteners and sugar in New Zealand, contributing to market growth.
Challenges in the New Zealand Natural Sweeteners Market include consumer skepticism about the health benefits and taste profiles of natural sweeteners compared to traditional sugars and artificial sweeteners. The market also faces regulatory challenges in terms of approval processes and labeling requirements, which can be both lengthy and costly.
To promote healthier food choices, the New Zealand government supports the natural sweeteners market through policies that encourage the reduction of sugar consumption. Funding for research into natural sweeteners and incentives for food manufacturers to use these alternatives are part of the government`s strategy to improve public health.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 New Zealand Natural Sweeteners Market Overview |
3.1 New Zealand Country Macro Economic Indicators |
3.2 New Zealand Natural Sweeteners Market Revenues & Volume, 2021 & 2031F |
3.3 New Zealand Natural Sweeteners Market - Industry Life Cycle |
3.4 New Zealand Natural Sweeteners Market - Porter's Five Forces |
3.5 New Zealand Natural Sweeteners Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 New Zealand Natural Sweeteners Market Revenues & Volume Share, By End Use Sector, 2021 & 2031F |
4 New Zealand Natural Sweeteners Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer awareness about health and wellness, leading to a shift towards natural sweeteners. |
4.2.2 Growing demand for clean label and natural products in the food and beverage industry. |
4.2.3 Rising prevalence of lifestyle diseases such as diabetes, prompting consumers to choose healthier sweetening alternatives. |
4.3 Market Restraints |
4.3.1 High cost of natural sweeteners compared to artificial sweeteners. |
4.3.2 Limited availability of certain natural sweeteners in the market. |
4.3.3 Challenges in achieving the same level of sweetness as artificial sweeteners with natural alternatives. |
5 New Zealand Natural Sweeteners Market Trends |
6 New Zealand Natural Sweeteners Market Segmentations |
6.1 New Zealand Natural Sweeteners Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 New Zealand Natural Sweeteners Market Revenues & Volume, By Stevia, 2021-2031F |
6.1.3 New Zealand Natural Sweeteners Market Revenues & Volume, By Sorbitol, 2021-2031F |
6.1.4 New Zealand Natural Sweeteners Market Revenues & Volume, By Xylitol, 2021-2031F |
6.1.5 New Zealand Natural Sweeteners Market Revenues & Volume, By Mannitol, 2021-2031F |
6.1.6 New Zealand Natural Sweeteners Market Revenues & Volume, By Erythritol, 2021-2031F |
6.1.7 New Zealand Natural Sweeteners Market Revenues & Volume, By Sweet Proteins, 2021-2031F |
6.2 New Zealand Natural Sweeteners Market, By End Use Sector |
6.2.1 Overview and Analysis |
6.2.2 New Zealand Natural Sweeteners Market Revenues & Volume, By Food & Beverage, 2021-2031F |
6.2.3 New Zealand Natural Sweeteners Market Revenues & Volume, By Pharmaceutical, 2021-2031F |
6.2.4 New Zealand Natural Sweeteners Market Revenues & Volume, By Direct Sales, 2021-2031F |
6.2.5 New Zealand Natural Sweeteners Market Revenues & Volume, By Others, 2021-2031F |
7 New Zealand Natural Sweeteners Market Import-Export Trade Statistics |
7.1 New Zealand Natural Sweeteners Market Export to Major Countries |
7.2 New Zealand Natural Sweeteners Market Imports from Major Countries |
8 New Zealand Natural Sweeteners Market Key Performance Indicators |
8.1 Consumer adoption rate of natural sweeteners in new product launches. |
8.2 Number of new product developments using natural sweeteners in the food and beverage industry. |
8.3 Consumer perception and preference surveys indicating a shift towards natural sweeteners. |
8.4 Investment and funding trends in research and development of new natural sweetener solutions. |
8.5 Regulatory changes favoring the use of natural sweeteners in the food and beverage industry. |
9 New Zealand Natural Sweeteners Market - Opportunity Assessment |
9.1 New Zealand Natural Sweeteners Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 New Zealand Natural Sweeteners Market Opportunity Assessment, By End Use Sector, 2021 & 2031F |
10 New Zealand Natural Sweeteners Market - Competitive Landscape |
10.1 New Zealand Natural Sweeteners Market Revenue Share, By Companies, 2024 |
10.2 New Zealand Natural Sweeteners Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |