New Zealand Proximity Marketing Market (2025-2031) | Outlook, Share, Segmentation, Forecast, Value, Analysis, Companies, Size, Trends, Growth, Revenue & Industry

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3.1 New Zealand Country Macro Economic Indicators

3.2 New Zealand Proximity Marketing Market Revenues & Volume, 2021 & 2031F

3.3 New Zealand Proximity Marketing Market - Industry Life Cycle

3.4 New Zealand Proximity Marketing Market - Porter's Five Forces

3.5 New Zealand Proximity Marketing Market Revenues & Volume Share, By Location, 2021 & 2031F

3.6 New Zealand Proximity Marketing Market Revenues & Volume Share, By Technology, 2021 & 2031F

3.7 New Zealand Proximity Marketing Market Revenues & Volume Share, By Hardware, 2021 & 2031F

3.8 New Zealand Proximity Marketing Market Revenues & Volume Share, By Software, 2021 & 2031F

3.9 New Zealand Proximity Marketing Market Revenues & Volume Share, By Service, 2021 & 2031F

3.10 New Zealand Proximity Marketing Market Revenues & Volume Share, By Application, 2021 & 2031F

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing demand for proximity-based services and products in New Zealand

4.2.2 Technological advancements in location-based technologies

4.2.3 Growing tourism industry in New Zealand

4.2.4 Government initiatives promoting proximity marketing

4.2.5 Rising adoption of mobile devices and apps with location services

4.3 Market Restraints

4.3.1 Concerns over data privacy and security regulations

4.3.2 Limited infrastructure support for proximity marketing in certain regions of New Zealand

4.3.3 Competition from alternative marketing strategies

4.3.4 Economic fluctuations impacting consumer spending

4.3.5 Challenges in accurately targeting and engaging with consumers based on proximity

6.1 New Zealand Proximity Marketing Market, By Location

6.1.1 Overview and Analysis

6.1.2 New Zealand Proximity Marketing Market Revenues & Volume, By Indoor, 2021-2031F

6.1.3 New Zealand Proximity Marketing Market Revenues & Volume, By Outdoor, 2021-2031F

6.2 New Zealand Proximity Marketing Market, By Technology

6.2.1 Overview and Analysis

6.2.2 New Zealand Proximity Marketing Market Revenues & Volume, By Wi-Fi, 2021-2031F

6.2.3 New Zealand Proximity Marketing Market Revenues & Volume, By BLE Beacon, 2021-2031F

6.2.4 New Zealand Proximity Marketing Market Revenues & Volume, By Near Field Communication (NFC), 2021-2031F

6.2.5 New Zealand Proximity Marketing Market Revenues & Volume, By GPS Geofencing, 2021-2031F

6.2.6 New Zealand Proximity Marketing Market Revenues & Volume, By Others, 2021-2031F

6.3 New Zealand Proximity Marketing Market, By Hardware

6.3.1 Overview and Analysis

6.3.2 New Zealand Proximity Marketing Market Revenues & Volume, By Sensors, 2021-2031F

6.3.3 New Zealand Proximity Marketing Market Revenues & Volume, By RFID Tags, 2021-2031F

6.3.4 New Zealand Proximity Marketing Market Revenues & Volume, By Others, 2021-2031F

6.4 New Zealand Proximity Marketing Market, By Software

6.4.1 Overview and Analysis

6.4.2 New Zealand Proximity Marketing Market Revenues & Volume, By Content Management System, 2021-2031F

6.4.3 New Zealand Proximity Marketing Market Revenues & Volume, By Location Analytics, 2021-2031F

6.4.4 New Zealand Proximity Marketing Market Revenues & Volume, By Context Accelerator and Geofencing, 2021-2031F

6.4.5 New Zealand Proximity Marketing Market Revenues & Volume, By Others, 2021-2031F

6.5 New Zealand Proximity Marketing Market, By Service

6.5.1 Overview and Analysis

6.5.2 New Zealand Proximity Marketing Market Revenues & Volume, By Consulting Services, 2021-2031F

6.5.3 New Zealand Proximity Marketing Market Revenues & Volume, By Deployment & Integration Services, 2021-2031F

6.5.4 New Zealand Proximity Marketing Market Revenues & Volume, By Application Support & Maintenance Services, 2021-2031F

6.6 New Zealand Proximity Marketing Market, By Application

6.6.1 Overview and Analysis

6.6.2 New Zealand Proximity Marketing Market Revenues & Volume, By Retail & E-Commerce, 2021-2031F

6.6.3 New Zealand Proximity Marketing Market Revenues & Volume, By Healthcare, 2021-2031F

6.6.4 New Zealand Proximity Marketing Market Revenues & Volume, By Infrastructural, 2021-2031F

7.1 New Zealand Proximity Marketing Market Export to Major Countries

7.2 New Zealand Proximity Marketing Market Imports from Major Countries

8.1 Average dwell time of customers in proximity-marketing zones

8.2 Percentage increase in engagement rates through proximity-based campaigns

8.3 Number of active users of proximity-based mobile apps

8.4 Conversion rate from proximity-triggered notifications to actual purchases

8.5 Customer satisfaction scores related to proximity marketing experiences

9.1 New Zealand Proximity Marketing Market Opportunity Assessment, By Location, 2021 & 2031F

9.2 New Zealand Proximity Marketing Market Opportunity Assessment, By Technology, 2021 & 2031F

9.3 New Zealand Proximity Marketing Market Opportunity Assessment, By Hardware, 2021 & 2031F

9.4 New Zealand Proximity Marketing Market Opportunity Assessment, By Software, 2021 & 2031F

9.5 New Zealand Proximity Marketing Market Opportunity Assessment, By Service, 2021 & 2031F

9.6 New Zealand Proximity Marketing Market Opportunity Assessment, By Application, 2021 & 2031F

10.1 New Zealand Proximity Marketing Market Revenue Share, By Companies, 2024

10.2 New Zealand Proximity Marketing Market Competitive Benchmarking, By Operating and Technical Parameters