| Product Code: ETC5437099 | Publication Date: Nov 2023 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 New Zealand Security Testing Market Overview |
3.1 New Zealand Country Macro Economic Indicators |
3.2 New Zealand Security Testing Market Revenues & Volume, 2021 & 2031F |
3.3 New Zealand Security Testing Market - Industry Life Cycle |
3.4 New Zealand Security Testing Market - Porter's Five Forces |
3.5 New Zealand Security Testing Market Revenues & Volume Share, By Testing Type, 2021 & 2031F |
3.6 New Zealand Security Testing Market Revenues & Volume Share, By Vertical, 2021 & 2031F |
3.7 New Zealand Security Testing Market Revenues & Volume Share, By Deployment Mode, 2021 & 2031F |
3.8 New Zealand Security Testing Market Revenues & Volume Share, By Organization Size, 2021 & 2031F |
4 New Zealand Security Testing Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing cyber threats and data breaches leading to higher demand for security testing services. |
4.2.2 Stringent regulations and compliance requirements driving the need for regular security testing. |
4.2.3 Adoption of cloud computing and IoT technologies increasing the surface area for security vulnerabilities. |
4.3 Market Restraints |
4.3.1 Lack of awareness among businesses about the importance of security testing. |
4.3.2 Budget constraints for small and medium-sized enterprises limiting their investment in security testing. |
4.3.3 Shortage of skilled cybersecurity professionals leading to challenges in conducting thorough security testing. |
5 New Zealand Security Testing Market Trends |
6 New Zealand Security Testing Market Segmentations |
6.1 New Zealand Security Testing Market, By Testing Type |
6.1.1 Overview and Analysis |
6.1.2 New Zealand Security Testing Market Revenues & Volume, By Application Security, 2021-2031F |
6.1.3 New Zealand Security Testing Market Revenues & Volume, By Network Security, 2021-2031F |
6.1.4 New Zealand Security Testing Market Revenues & Volume, By Device Security, 2021-2031F |
6.1.5 New Zealand Security Testing Market Revenues & Volume, By Social Engineering, 2021-2031F |
6.2 New Zealand Security Testing Market, By Vertical |
6.2.1 Overview and Analysis |
6.2.2 New Zealand Security Testing Market Revenues & Volume, By BFSI, 2021-2031F |
6.2.3 New Zealand Security Testing Market Revenues & Volume, By Healthcare, 2021-2031F |
6.2.4 New Zealand Security Testing Market Revenues & Volume, By IT, 2021-2031F |
6.2.5 New Zealand Security Testing Market Revenues & Volume, By Telecom, 2021-2031F |
6.3 New Zealand Security Testing Market, By Deployment Mode |
6.3.1 Overview and Analysis |
6.3.2 New Zealand Security Testing Market Revenues & Volume, By On-premises, 2021-2031F |
6.3.3 New Zealand Security Testing Market Revenues & Volume, By Cloud, 2021-2031F |
6.4 New Zealand Security Testing Market, By Organization Size |
6.4.1 Overview and Analysis |
6.4.2 New Zealand Security Testing Market Revenues & Volume, By Large Enterprises, 2021-2031F |
6.4.3 New Zealand Security Testing Market Revenues & Volume, By SMEs, 2021-2031F |
7 New Zealand Security Testing Market Import-Export Trade Statistics |
7.1 New Zealand Security Testing Market Export to Major Countries |
7.2 New Zealand Security Testing Market Imports from Major Countries |
8 New Zealand Security Testing Market Key Performance Indicators |
8.1 Percentage of businesses conducting regular security testing. |
8.2 Number of reported cyber incidents in New Zealand. |
8.3 Growth in the number of cybersecurity certifications or training programs offered in the country. |
9 New Zealand Security Testing Market - Opportunity Assessment |
9.1 New Zealand Security Testing Market Opportunity Assessment, By Testing Type, 2021 & 2031F |
9.2 New Zealand Security Testing Market Opportunity Assessment, By Vertical, 2021 & 2031F |
9.3 New Zealand Security Testing Market Opportunity Assessment, By Deployment Mode, 2021 & 2031F |
9.4 New Zealand Security Testing Market Opportunity Assessment, By Organization Size, 2021 & 2031F |
10 New Zealand Security Testing Market - Competitive Landscape |
10.1 New Zealand Security Testing Market Revenue Share, By Companies, 2024 |
10.2 New Zealand Security Testing Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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