| Product Code: ETC019449 | Publication Date: Oct 2020 | Updated Date: Nov 2025 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
The electric housewares and fans import market in Nigeria continued to thrive in 2024, with key exporting countries being China, India, Malaysia, Turkey, and Ukraine. The high Herfindahl-Hirschman Index (HHI) indicates a concentrated market, while the impressive Compound Annual Growth Rate (CAGR) of 14.47% (2020-24) and a remarkable growth rate of 27.1% (2023-24) highlight the increasing demand for such products in Nigeria. The continued growth and concentration in this market suggest lucrative opportunities for both domestic and international stakeholders.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Nigeria Electric Housewares and Fans Market Overview |
3.1 Nigeria Country Macro Economic Indicators |
3.2 Nigeria Electric Housewares and Fans Market Revenues & Volume, 2019 & 2026F |
3.3 Nigeria Electric Housewares and Fans Market - Industry Life Cycle |
3.4 Nigeria Electric Housewares and Fans Market - Porter's Five Forces |
3.5 Nigeria Electric Housewares and Fans Market Revenues & Volume Share, By Types, 2019 & 2026F |
3.6 Nigeria Electric Housewares and Fans Market Revenues & Volume Share, By Electric Fans Types, 2019 & 2026F |
3.7 Nigeria Electric Housewares and Fans Market Revenues & Volume Share, By Electric Housewares Types, 2019 & 2026F |
4 Nigeria Electric Housewares and Fans Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing urbanization and population growth in Nigeria leading to higher demand for electric housewares and fans. |
4.2.2 Rising disposable income levels of the middle-class population in Nigeria, driving consumer spending on home appliances. |
4.2.3 Government initiatives promoting electrification and energy efficiency in households, boosting the adoption of electric housewares and fans. |
4.3 Market Restraints |
4.3.1 Inadequate power supply and frequent power outages in Nigeria affecting the usage and performance of electric housewares and fans. |
4.3.2 High import tariffs and taxes on electrical appliances impacting the affordability and accessibility of electric housewares and fans in the market. |
5 Nigeria Electric Housewares and Fans Market Trends |
6 Nigeria Electric Housewares and Fans Market, By Types |
6.1 Nigeria Electric Housewares and Fans Market, By Types |
6.1.1 Overview and Analysis |
6.1.2 Nigeria Electric Housewares and Fans Market Revenues & Volume, By Types, 2016 - 2026F |
6.1.3 Nigeria Electric Housewares and Fans Market Revenues & Volume, By Housewares, 2016 - 2026F |
6.1.4 Nigeria Electric Housewares and Fans Market Revenues & Volume, By Fans, 2016 - 2026F |
6.2 Nigeria Electric Housewares and Fans Market, By Electric Fans Types |
6.2.1 Overview and Analysis |
6.2.2 Nigeria Electric Housewares and Fans Market Revenues & Volume, By Ceiling Fans, 2016 - 2026F |
6.2.3 Nigeria Electric Housewares and Fans Market Revenues & Volume, By Floor Fans, 2016 - 2026F |
6.2.4 Nigeria Electric Housewares and Fans Market Revenues & Volume, By Wall-mounted Fans, 2016 - 2026F |
6.3 Nigeria Electric Housewares and Fans Market, By Electric Housewares Types |
6.3.1 Overview and Analysis |
6.3.2 Nigeria Electric Housewares and Fans Market Revenues & Volume, By Air purifiers, 2016 - 2026F |
6.3.3 Nigeria Electric Housewares and Fans Market Revenues & Volume, By Blenders, 2016 - 2026F |
6.3.4 Nigeria Electric Housewares and Fans Market Revenues & Volume, By Broilers, 2016 - 2026F |
6.3.5 Nigeria Electric Housewares and Fans Market Revenues & Volume, By Hair curlers, 2016 - 2026F |
6.3.6 Nigeria Electric Housewares and Fans Market Revenues & Volume, By Heaters, 2016 - 2026F |
6.3.7 Nigeria Electric Housewares and Fans Market Revenues & Volume, By Toothbrushes, 2016 - 2026F |
7 Nigeria Electric Housewares and Fans Market Import-Export Trade Statistics |
7.1 Nigeria Electric Housewares and Fans Market Export to Major Countries |
7.2 Nigeria Electric Housewares and Fans Market Imports from Major Countries |
8 Nigeria Electric Housewares and Fans Market Key Performance Indicators |
8.1 Household electrification rate in Nigeria. |
8.2 Average electricity consumption per household. |
8.3 Number of new residential construction projects in urban areas. |
8.4 Consumer sentiment towards purchasing home appliances. |
8.5 Adoption rate of energy-efficient electric housewares and fans. |
9 Nigeria Electric Housewares and Fans Market - Opportunity Assessment |
9.1 Nigeria Electric Housewares and Fans Market Opportunity Assessment, By Types, 2019 & 2026F |
9.2 Nigeria Electric Housewares and Fans Market Opportunity Assessment, By Electric Fans Types, 2019 & 2026F |
9.3 Nigeria Electric Housewares and Fans Market Opportunity Assessment, By Electric Housewares Types, 2019 & 2026F |
10 Nigeria Electric Housewares and Fans Market - Competitive Landscape |
10.1 Nigeria Electric Housewares and Fans Market Revenue Share, By Companies, 2024 |
10.2 Nigeria Electric Housewares and Fans Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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