| Product Code: ETC8630138 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The natural hair care product import market in Nigeria continued to show strong growth in 2024, with top exporting countries being China, Canada, Metropolitan France, South Africa, and Japan. Despite a slight decrease in growth rate from 2023 to 2024, the industry maintained a high Herfindahl-Hirschman Index (HHI) concentration level. With a compound annual growth rate (CAGR) of 6.11% from 2020 to 2024, the market demonstrates sustained interest and demand for quality natural hair care products in Nigeria.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Nigeria Natural Hair Care Product Market Overview |
3.1 Nigeria Country Macro Economic Indicators |
3.2 Nigeria Natural Hair Care Product Market Revenues & Volume, 2021 & 2031F |
3.3 Nigeria Natural Hair Care Product Market - Industry Life Cycle |
3.4 Nigeria Natural Hair Care Product Market - Porter's Five Forces |
3.5 Nigeria Natural Hair Care Product Market Revenues & Volume Share, By End-use, 2021 & 2031F |
3.6 Nigeria Natural Hair Care Product Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Nigeria Natural Hair Care Product Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness and preference for natural ingredients in hair care products |
4.2.2 Growing disposable income and purchasing power of Nigerian consumers |
4.2.3 Rising demand for products that cater to diverse natural hair textures in Nigeria |
4.3 Market Restraints |
4.3.1 Limited availability of high-quality natural hair care products in the market |
4.3.2 Competition from established international hair care brands |
4.3.3 Regulatory challenges and lack of standardized certifications for natural hair care products in Nigeria |
5 Nigeria Natural Hair Care Product Market Trends |
6 Nigeria Natural Hair Care Product Market, By Types |
6.1 Nigeria Natural Hair Care Product Market, By End-use |
6.1.1 Overview and Analysis |
6.1.2 Nigeria Natural Hair Care Product Market Revenues & Volume, By End-use, 2021- 2031F |
6.1.3 Nigeria Natural Hair Care Product Market Revenues & Volume, By Men, 2021- 2031F |
6.1.4 Nigeria Natural Hair Care Product Market Revenues & Volume, By Women, 2021- 2031F |
6.2 Nigeria Natural Hair Care Product Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Nigeria Natural Hair Care Product Market Revenues & Volume, By Online, 2021- 2031F |
6.2.3 Nigeria Natural Hair Care Product Market Revenues & Volume, By Offline, 2021- 2031F |
7 Nigeria Natural Hair Care Product Market Import-Export Trade Statistics |
7.1 Nigeria Natural Hair Care Product Market Export to Major Countries |
7.2 Nigeria Natural Hair Care Product Market Imports from Major Countries |
8 Nigeria Natural Hair Care Product Market Key Performance Indicators |
8.1 Average monthly website traffic for online natural hair care product retailers in Nigeria |
8.2 Number of new product launches in the natural hair care segment in Nigeria |
8.3 Customer satisfaction scores for natural hair care products in Nigeria |
8.4 Engagement rates on social media platforms for natural hair care brands in Nigeria |
9 Nigeria Natural Hair Care Product Market - Opportunity Assessment |
9.1 Nigeria Natural Hair Care Product Market Opportunity Assessment, By End-use, 2021 & 2031F |
9.2 Nigeria Natural Hair Care Product Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Nigeria Natural Hair Care Product Market - Competitive Landscape |
10.1 Nigeria Natural Hair Care Product Market Revenue Share, By Companies, 2024 |
10.2 Nigeria Natural Hair Care Product Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |