| Product Code: ETC8630997 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The Nigeria online beauty and personal care products import market saw a shift in concentration levels from high to moderate in 2024, with a notable decrease in the CAGR and growth rate compared to previous years. Top exporting countries include Côte d`Ivoire, China, Poland, Germany, and Spain, indicating a diverse range of sources for these products. The negative growth rates suggest a challenging environment for importers in this sector, highlighting the need for strategic adaptation to market dynamics in the coming years.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Nigeria Online Beauty and Personal Care Products Market Overview |
3.1 Nigeria Country Macro Economic Indicators |
3.2 Nigeria Online Beauty and Personal Care Products Market Revenues & Volume, 2021 & 2031F |
3.3 Nigeria Online Beauty and Personal Care Products Market - Industry Life Cycle |
3.4 Nigeria Online Beauty and Personal Care Products Market - Porter's Five Forces |
3.5 Nigeria Online Beauty and Personal Care Products Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Nigeria Online Beauty and Personal Care Products Market Revenues & Volume Share, By Ingredient, 2021 & 2031F |
3.7 Nigeria Online Beauty and Personal Care Products Market Revenues & Volume Share, By End-User, 2021 & 2031F |
4 Nigeria Online Beauty and Personal Care Products Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration in Nigeria |
4.2.2 Growing trend towards online shopping for convenience |
4.2.3 Rising consumer awareness about beauty and personal care products |
4.3 Market Restraints |
4.3.1 Lack of trust in online payment systems |
4.3.2 Limited access to high-speed internet in some regions of Nigeria |
4.3.3 Presence of counterfeit products impacting consumer confidence |
5 Nigeria Online Beauty and Personal Care Products Market Trends |
6 Nigeria Online Beauty and Personal Care Products Market, By Types |
6.1 Nigeria Online Beauty and Personal Care Products Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Nigeria Online Beauty and Personal Care Products Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 Nigeria Online Beauty and Personal Care Products Market Revenues & Volume, By Personal Care Products, 2021- 2031F |
6.1.4 Nigeria Online Beauty and Personal Care Products Market Revenues & Volume, By Cosmetics/Makeup Products, 2021- 2031F |
6.2 Nigeria Online Beauty and Personal Care Products Market, By Ingredient |
6.2.1 Overview and Analysis |
6.2.2 Nigeria Online Beauty and Personal Care Products Market Revenues & Volume, By Synthetic, 2021- 2031F |
6.2.3 Nigeria Online Beauty and Personal Care Products Market Revenues & Volume, By Natural and Organic, 2021- 2031F |
6.3 Nigeria Online Beauty and Personal Care Products Market, By End-User |
6.3.1 Overview and Analysis |
6.3.2 Nigeria Online Beauty and Personal Care Products Market Revenues & Volume, By Male, 2021- 2031F |
6.3.3 Nigeria Online Beauty and Personal Care Products Market Revenues & Volume, By Female, 2021- 2031F |
7 Nigeria Online Beauty and Personal Care Products Market Import-Export Trade Statistics |
7.1 Nigeria Online Beauty and Personal Care Products Market Export to Major Countries |
7.2 Nigeria Online Beauty and Personal Care Products Market Imports from Major Countries |
8 Nigeria Online Beauty and Personal Care Products Market Key Performance Indicators |
8.1 Average order value (AOV) |
8.2 Customer retention rate |
8.3 Website traffic conversion rate |
8.4 Customer satisfaction score (CSS) |
8.5 Return on advertising spend (ROAS) |
9 Nigeria Online Beauty and Personal Care Products Market - Opportunity Assessment |
9.1 Nigeria Online Beauty and Personal Care Products Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Nigeria Online Beauty and Personal Care Products Market Opportunity Assessment, By Ingredient, 2021 & 2031F |
9.3 Nigeria Online Beauty and Personal Care Products Market Opportunity Assessment, By End-User, 2021 & 2031F |
10 Nigeria Online Beauty and Personal Care Products Market - Competitive Landscape |
10.1 Nigeria Online Beauty and Personal Care Products Market Revenue Share, By Companies, 2024 |
10.2 Nigeria Online Beauty and Personal Care Products Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |