| Product Code: ETC8633815 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The Nigeria market for RTD canned cocktails continues to draw imports primarily from Ireland, UK, Sweden, Italy, and South Africa in 2024. Despite a negative CAGR of -10.38% from 2020 to 2024, there was a notable growth rate of 7.7% from 2023 to 2024. The high Herfindahl-Hirschman Index (HHI) indicates a concentration of market share among key exporting countries, highlighting a competitive landscape. This suggests opportunities for exporters to capitalize on the growing demand for RTD canned cocktails in Nigeria.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Nigeria RTD Canned Cocktails Market Overview |
3.1 Nigeria Country Macro Economic Indicators |
3.2 Nigeria RTD Canned Cocktails Market Revenues & Volume, 2021 & 2031F |
3.3 Nigeria RTD Canned Cocktails Market - Industry Life Cycle |
3.4 Nigeria RTD Canned Cocktails Market - Porter's Five Forces |
3.5 Nigeria RTD Canned Cocktails Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Nigeria RTD Canned Cocktails Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Nigeria RTD Canned Cocktails Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in Nigeria |
4.2.2 Growing trend of convenience and on-the-go consumption |
4.2.3 Rising demand for innovative and ready-to-drink beverage options |
4.2.4 Influence of Western culture and lifestyle preferences |
4.2.5 Expansion of distribution channels and retail outlets |
4.3 Market Restraints |
4.3.1 Competition from traditional alcoholic beverages and other ready-to-drink products |
4.3.2 Challenges related to product quality and taste preferences of the target market |
4.3.3 Regulatory restrictions and compliance issues in the alcoholic beverages industry |
4.3.4 Price sensitivity and economic fluctuations impacting consumer purchasing power |
4.3.5 Limited awareness and marketing efforts for RTD canned cocktails in Nigeria |
5 Nigeria RTD Canned Cocktails Market Trends |
6 Nigeria RTD Canned Cocktails Market, By Types |
6.1 Nigeria RTD Canned Cocktails Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Nigeria RTD Canned Cocktails Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 Nigeria RTD Canned Cocktails Market Revenues & Volume, By Malt Based RTD Cocktails, 2021- 2031F |
6.1.4 Nigeria RTD Canned Cocktails Market Revenues & Volume, By Spirit Based RTD Cocktails, 2021- 2031F |
6.1.5 Nigeria RTD Canned Cocktails Market Revenues & Volume, By Wine Based RTD Cocktails, 2021- 2031F |
6.2 Nigeria RTD Canned Cocktails Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Nigeria RTD Canned Cocktails Market Revenues & Volume, By Supermarkets, 2021- 2031F |
6.2.3 Nigeria RTD Canned Cocktails Market Revenues & Volume, By Online, 2021- 2031F |
6.2.4 Nigeria RTD Canned Cocktails Market Revenues & Volume, By Liquor Stores, 2021- 2031F |
7 Nigeria RTD Canned Cocktails Market Import-Export Trade Statistics |
7.1 Nigeria RTD Canned Cocktails Market Export to Major Countries |
7.2 Nigeria RTD Canned Cocktails Market Imports from Major Countries |
8 Nigeria RTD Canned Cocktails Market Key Performance Indicators |
8.1 Social media engagement and brand awareness metrics |
8.2 Distribution network expansion and penetration rate in key regions |
8.3 Consumer feedback and satisfaction scores |
8.4 New product development and innovation success rate |
8.5 Sustainability initiatives and eco-friendly packaging adoption rates |
9 Nigeria RTD Canned Cocktails Market - Opportunity Assessment |
9.1 Nigeria RTD Canned Cocktails Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Nigeria RTD Canned Cocktails Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Nigeria RTD Canned Cocktails Market - Competitive Landscape |
10.1 Nigeria RTD Canned Cocktails Market Revenue Share, By Companies, 2024 |
10.2 Nigeria RTD Canned Cocktails Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |