North America Agriculture Equipment Market (2025-2031) | Outlook, Companies, Share, Size, Industry, Forecast, Growth, Revenue, Analysis, Value & Trends

North America Agriculture Equipment Market Size and Growth Rate

North America Agriculture Equipment Market Highlights

Topics Covered in the North America Agriculture Equipment Market Report

The North America agriculture equipment market report thoroughly covers the market by products and countries. The report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high-growth areas, and market drivers to help stakeholders align their strategies with current and future market dynamics.

North America Agriculture Equipment Market Synopsis

The North America agriculture equipment market has been witnessing steady growth across the region. Emerging factors such as government initiatives to boost agricultural productivity, growing mechanisation needs, and increasing investments in farming infrastructure are supporting the North America agriculture equipment market growth. Furthermore, the demand is rising actively due to advanced infrastructure, large-scale commercial agriculture, and technology adoption. Moreover, key equipment types like tractors, harvesters, threshers, pumps, power tillers, and rotavators are contributing to enhancing farm efficiency and boosting market expansion.

The North America Agriculture Equipment Market is expected to grow at a CAGR of 5.2% during the forecast period 2025–2031. Several major drivers are driving the robust growth of the North America agriculture equipment market. Key drivers such as the availability of government incentives, growing adoption of mechanised farming practices, and rising food demand due to sustainability goals and population growth are supporting the steady growth of the market across the country. Furthermore, government subsidies and programs aimed at modernising agriculture and promoting environmental sustainability are another key driver encouraging farmers to invest in modern equipment. Additionally, advances in equipment technology, suited for regions' farming conditions, are shaping the market dynamics.

North America agriculture equipment market Challenges

The North America agriculture equipment market faces several critical challenges even with the steady growth. Issues include strict regulatory compliance requirements, high upfront costs of advanced equipment, and a lack of skilled operators in certain regions pose major challenges affecting the market growth. Furthermore, seasonal farming patterns and climate change effects also pose hurdles by impacting equipment utilisation. Moreover, supply chain complexities and import dependence also drive cost and availability concerns, further hampering the market expansion across the region.

North America Agriculture Equipment Market Trends

The North America agriculture equipment market is shaped by various key trends. Key trends such as the invention of electric and hybrid equipment, the growing shift towards precision farming, and multi-functional machines are boosting the market growth. Furthermore, key equipment such as compact tractors and power tillers with lower horsepower are gaining popularity among small farmers, while larger horsepower machines are gaining traction in commercial farms. The rising interest in irrigation pumps and mechanised threshers to improve crop yields and reduce post-harvest losses is another key trend driving market expansion. Moreover, emerging rental and leasing models for agricultural equipment are contributing significantly to the market growth as they are practical solutions to address cost barriers.

Investment Opportunities in the North America agriculture equipment market

The North America agriculture equipment industry offers various strong and ample investment opportunities for investors seeking long-term growth. Localised manufacturing and assembly facilities, distribution network expansion, and after-sales service improvements offer strong market potential across the region. Furthermore, developing affordable and region-specific equipment models creates promising opportunities as they address the needs of diverse farming communities. Increasing financing options and promoting equipment rental services could attract investors and further stimulate market growth. Moreover, investors can invest in technology integration such as GPS, IoT, and telematics, encouraging stable market growth.

Leading Players of the North America Agriculture Equipment Market

Key companies in the North America agriculture equipment market include Deere & Company (John Deere), CNH Industrial, AGCO Corporation, Kubota Corporation, and New Holland Agriculture. These players are leading the market by focusing on factors such as extensive dealer networks, R&D investments, and tailored solutions for North American farming conditions.

Government Regulations in the North America agriculture equipment market

The government across regions has been launching various strict regulations in the North America agriculture equipment market. Regulatory bodies are increasingly supporting agricultural mechanisation through various rules such as subsidies, tax incentives, and skill development programs, aiming to gain farmer trust, and also supporting responsible market growth. Furthermore, these regulations focus on ensuring equipment safety, environmental compliance, and quality standards, which aim to protect end users and encourage sustainable farming practices across the region, also boosting the robust expansion of the market.

Future Insights of the North America agriculture equipment market

The North America agriculture equipment market is expected to witness strong growth in the future. Increasing mechanisation, technological advancements, and government initiatives for sustainable agriculture will likely shape future market dynamics. Furthermore, the rising adoption of digital tools and smart farming solutions will enhance farm management and equipment productivity. Ongoing partnerships between governments, manufacturers, and financial institutions will play a crucial role in meeting affordability and accessibility challenges, further supporting the market growth in the coming years. 

Market Segmentations Analysis

The report offers a comprehensive study of the following market segments and their leading categories:

Tractors to Dominate the Market – By Products

Tractors are leading the North America agriculture equipment market, driven by their crucial role in various farming operations such as land preparation, planting, and hauling. The broad horsepower range—from small (up to 30 HP) to heavy-duty (above 200 HP)—caters to small-scale farms and large commercial agricultural enterprises.

United States to Dominate the Market – By Countries

According to Mansi Kaushik, Senior Research Analyst, 6Wresearch, the United States holds the largest North America agriculture equipment market share, supported by the country’s vast arable land, advanced agricultural practices, government support programs, and continuous adoption of cutting-edge farming technologies.

Key Attractiveness of the Report:

• 10 Years of Market Numbers
• Historical Data from 2015 to 2024
• Base Year: 2024
• Forecast Data until 2031
• Key Performance Indicators Impacting the Market
• Major Upcoming Developments and Projects

Key Highlights of the Report:

• North America Agriculture Equipment Market Overview
• North America Agriculture Equipment Market Outlook
• North America Agriculture Equipment Market Forecast
• North America Agriculture Equipment Market Size
• North America Agriculture Equipment Market Share, by Countries
• North America Agriculture Equipment Market Share, by Products
• North America Agriculture Equipment Market Drivers and Restraints
• North America Agriculture Equipment Market Trends
• North America Agriculture Equipment Market Forecast of revenues until 2031
• Historical Data of North America Agriculture Equipment Market Revenues and Volume, by Countries for the Period 2021-2031
• Market Size & Forecast of India Agriculture Equipment Market Revenues and Volume, by Countries until 2031
• Historical Data of North America Agriculture Equipment Market Revenues and Volume, by Products for the Period 2021-2031
• Market Size & Forecast of North America Agriculture Equipment Market Revenues and Volume, by Products until 2031
• Historical Data of Canada and the United States Agriculture Equipment Market Revenues and Volume, by Products for the Period 2021-2031
• Market Size & Forecast of Canada and the United States Agriculture Equipment Market Revenues and Volume, by Products until 2031
• Historical Data of India, Indonesia, Japan, China, Australia, and Rest of North America Tractor Market Revenues and Revenue Share, by HP range for the Period 2021-2031
• Market Size & Forecast of Canada and the United States Tractor Market Revenues and Revenue Share, By HP range until 2031
• Historical Data of Canada and the United States Harvester Market Revenues and Revenue Share, by HP range for the Period 2021-2031
• Market Size & Forecast of India, Indonesia, Japan, China, Australia, and Rest of North America Harvester Market Revenues and Revenue Share, By HP range until 2031
• Historical Data of India, Indonesia, Japan, China, Australia, and Rest of North America Thresher Market Revenues and Revenue Share, by HP range for the Period 2021-2031
• Market Size & Forecast of India, Indonesia, Japan, China, Australia, and Rest of North America Thresher Market Revenues and Revenue Share, By HP range until 2031
• Historical Data of India, Indonesia, Japan, China, Australia, and Rest of North America Pumps Market Revenues and Revenue Share, by HP range for the Period 2021-2031
• Market Size & Forecast of Canada and the United States Pumps Market Revenues and Revenue Share, By HP range until 2031
• Historical Data of Canada and the United States Power Tiller Market Revenues and Revenue Share, by HP range for the Period 2021-2031
• Market Size & Forecast of India, Indonesia, Japan, China, Australia, and Rest of North America Power Tiller Market Revenues and Revenue Share, By HP range until 2031
• Historical Data of India, Indonesia, Japan, China, Australia, and Rest of North America Rotavator Market Revenues and Revenue Share, by HP range for the Period 2021-2031
• Market Size & Forecast of India, Indonesia, Japan, China, Australia, and Rest of North America Rotavator Market Revenues and Revenue Share, By HP range until 2031
• Porter’s Five Forces Analysis and Market Opportunity Assessment
• Canada and the United States Agriculture Equipment Market Share, by companies
• North America Agriculture Equipment Market Trends
• Market Drivers and Restraints
• North America Agriculture Equipment Market Overview, on Competitive Benchmarking
• North America Agriculture Equipment Market Share, By Players
• Company Profiles
• Strategic Recommendations

Markets Covered:

The market report provides a detailed analysis of the following market segments:

By Products:

• Tractors
• Harvesters
• Threshers
• Pumps
• Power Tillers
• Rotavators
• Others (Rice Transplanters, Weeders, Excavators, Farm Carriers)

By Countries:

• United States
• Canada